Amazon Expands its Offerings with Takeout & Delivery Service

Amazon is taking on the likes of DeliveryHero, GrubHub and Seamless with its new Takeout & Delivery, the latest service available to those in search of a convenient way to order food from local restaurants. A live version of the service recently launched in Seattle and other cities are expected to be added soon. Amazon’s Takeout & Delivery allows users to charge food orders to their existing Amazon accounts. It follows the success of Amazon’s door-to-door grocery delivery service, Amazon Fresh.

Amazon has used the grocery service to help establish relationships with local businesses and merchants.

“Amazon has a bigger ambition to build out its local commerce services into a larger, physical extension of what it has built online,” suggests TechCrunch. “This includes what Reuters has described as local services marketplace that would rival Yelp, Thumbtack and Angie’s List.”

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In conjunction with Amazon Spotlight and Fresh, the company is also rolling out a pay service to contend with Square and PayPal called Amazon Local Register. Local Register is a service that combines special hardware with a mobile app to record transactions.

“Which vertical might come next?” asks TechCrunch. “As we noted in June, it looks like it might be travel. Skift reported last month that the e-commerce behemoth would be launching a new travel portal called Amazon Travel, likely to go live around January 1. It will focus first on hotel bookings before expanding to other services like flights.”