Sports Illustrated Launches Original Video Series on Snapchat

Sports Illustrated makes its Snapchat debut with “America’s Best Sports Videos.” The Snap Original series aims to connect the 67-year-old sports franchise with younger audiences through user-generated footage debuting Fridays. According to Snap, more than 85 percent of the Gen Z population watched a Snap Originals video in the second half of 2020. Snap users can access the program by scanning SI’s unique Snapcode or searching by title on the Snapchat Discover page. The show is hosted by 28-year-old Ashley Nicole Moss, host and co-creator of SI’s “Laces Out” series about sneaker culture. Continue reading Sports Illustrated Launches Original Video Series on Snapchat

Google Search Will Use MUM AI to Combine Text and Images

Google Lens visual search will be updated to incorporate the company’s new AI technology, the Multitask Unified Model (MUM), which understands context and draws from various formats, including text, images and videos. With MUM, users will be able to incorporate text in order to specify queries on visual search. For instance, you could use your phone to snap a photo of a favorite shirt using the Google Lens feature — or find a shirt you like through Google Search — then tap the Lens icon on the open image and type in “socks with this pattern” to search with specificity. Continue reading Google Search Will Use MUM AI to Combine Text and Images

TikTok’s Three-Minute Videos Let Creators Expand, Monetize

ByteDance-owned TikTok revealed that over the coming weeks it would introduce the ability to share videos of up to three minutes on its platform. TikTok debuted with 15-second videos and later expanded to 60-second videos. TikTok product manager Drew Kirchhoff said the longer videos will give creators “the canvas to create new or expanded types of content … with the flexibility of a bit more space.” With 100 million monthly active users in the U.S., TikTok is now facing competition from Instagram Reels and Snapchat’s Spotlight in an evolving video landscape that could impact the streaming wars. Continue reading TikTok’s Three-Minute Videos Let Creators Expand, Monetize

YouTube to Reward Creators of Shorts with $100 Million Fund

YouTube unveiled its $100 million YouTube Shorts Fund, which rewards creators who post the most engaging clips on its new “TikTok-style” feature. The program will debut in Fall 2021 and continue into 2022. Shorts was introduced in India before debuting in the U.S. in March. Regarding monetization, YouTube plans to experiment, including testing ads, sometime this year. YouTube Shorts director of global partnership enablement Amy Singer said the company will “reach out” to thousands of creators every month. Continue reading YouTube to Reward Creators of Shorts with $100 Million Fund

YouTube to Offer a 4K Option and Shorts That Mimic TikTok

YouTube in unveiling a suite of new features, including the launch of its YouTube Shorts, which will enable users to create short-form vertical videos similar to those featured on video-sharing platform TikTok. The company will also introduce an option for its pay-TV service YouTube TV that will enable subscribers to watch in 4K, stream programs to an unlimited number of devices and download content for offline viewing. YouTube also plans to expand its new e-commerce feature so viewers can buy products from creators’ channels. Continue reading YouTube to Offer a 4K Option and Shorts That Mimic TikTok

Snap’s New Spotlight Feature Aims to Encourage Viral Videos

Snap is introducing a video-sharing feature called Spotlight designed to help its Snapchat app better compete with TikTok and Instagram Reels. Spotlight allows the creation of content that could go viral, a marked difference from its long-time focus on communication between friends and curated posts. Snap will spend $1+ million a day to reward those who post the best content and highlight top snaps to its 249+ million daily users in a feed they can swipe or tap. With Spotlight, Snap hopes customers increase the time they spend on the app. It also opens the door to advertising. Continue reading Snap’s New Spotlight Feature Aims to Encourage Viral Videos

Amazon Makes the Case That Rekognition Is a Force for Good

In June, in a letter to Amazon chief executive Jeff Bezos, almost 19 groups of Amazon shareholders expressed concern about the company’s cloud-based facial recognition system Rekognition being provided to law enforcement in Orlando, Florida and the Washington County (Oregon) Sheriff’s Office. They joined forces with Amazon employees, the ACLU, academics and more than 70 other groups to protest the decision. After the ACLU showed how Rekognition can err in IDing people, three Democratic lawmakers joined the chorus. Continue reading Amazon Makes the Case That Rekognition Is a Force for Good

Spotify Adds Content to Compete With Radio, YouTube, Apple

Popular streaming music service Spotify plans to take on radio and podcasts from Apple and others by introducing news and political coverage to its content offerings. Spotify’s new Spotlight feature will include programming from partners such as BuzzFeed and Refinery29. BuzzFeed, for example, will provide daily newscasts that run four to seven minutes in duration. Spotify’s 70 million users already have access to music and new video and podcast offerings; Spotlight will add news, politics, pop culture and sports coverage. The strategy could position Spotify as a competitor to YouTube and Apple. Continue reading Spotify Adds Content to Compete With Radio, YouTube, Apple

Facebook Introduces Video Series, Targeting TV Ad Market

Facebook is in production on new video series, with an eye on the $70 billion TV advertising market. First up from the social media company are reality competition series “Last State Standing” and a second season of comedy “Loosely Exactly Nicole,” which first appeared on MTV. Facebook hopes that if it adds original programming to the site, it will encourage cable networks and ad-supported, youth-oriented online services to upload their own premium video content. Facebook executives have compared its efforts to priming the pump. Continue reading Facebook Introduces Video Series, Targeting TV Ad Market

With ABC and AMPAS, Comcast Brings Oscars Content to VOD

In a deal with ABC and the Academy of Motion Pictures Arts & Sciences, Comcast is delivering a package of 72 “Best of Oscars” moments from previous Academy Awards broadcasts via its VOD platform to X1 subscribers. The goal, for Comcast, is to drive up VOD rentals and purchases of Oscar-nominated features. For ABC, which is offering content gratis, the hope is that Comcast’s Oscars content will boost awareness and viewership of the 88th annual Academy Awards on Sunday, February 28. Continue reading With ABC and AMPAS, Comcast Brings Oscars Content to VOD

Hollywood Ups its Security Measures with New Digital Services

In the wake of recent hacking incidents, Hollywood companies have become more concerned about protecting their communication and content. Hollywood is turning to various services from companies such as WatchDox, IntraLinks and Varonis to better monitor the activity involving work files being accessed by employees on their personal mobile phones. Using these new services, companies not only protect their most sensitive files, but also manage how to share them with others.  Continue reading Hollywood Ups its Security Measures with New Digital Services

Amazon Expands its Offerings with Takeout & Delivery Service

Amazon is taking on the likes of DeliveryHero, GrubHub and Seamless with its new Takeout & Delivery, the latest service available to those in search of a convenient way to order food from local restaurants. A live version of the service recently launched in Seattle and other cities are expected to be added soon. Amazon’s Takeout & Delivery allows users to charge food orders to their existing Amazon accounts. It follows the success of Amazon’s door-to-door grocery delivery service, Amazon Fresh. Continue reading Amazon Expands its Offerings with Takeout & Delivery Service

WWDC: Apple Announces New OS X, iOS 8 and iCloud Drive

Apple kicked off its Worldwide Developer Conference yesterday in San Francisco with a software-focused, two-hour event that highlighted the future of OS X, iOS 8, and a collection of new developer tools intended to encourage the creation of new apps. Apple’s new OS X Yosemite, with a visual overhaul inspired by iOS, will have a public beta this summer and will be available this fall. The company also announced iCloud Drive, a file system for storing documents in the cloud. Continue reading WWDC: Apple Announces New OS X, iOS 8 and iCloud Drive

YouTube Nation: DreamWorks Produces Daily Highlight Show

YouTube is teaming up with DreamWorks Animation to produce its first daily program. The new short program, “YouTube Nation,” will be available on the YouTube Spotlight page. The show will highlight the most exciting content and creators on YouTube. This will give channels and videos an opportunity to grow and build a loyal audience. DreamWorks will be responsible for production of the show, while YouTube will oversee sales and marketing. Continue reading YouTube Nation: DreamWorks Produces Daily Highlight Show

Motorola Plans Interactive Short Film with Disney Animator

Motorola Mobility has announced that animation veteran Glen Keane will work on the third installment of Motorola’s “Spotlight Stories” series, which features short, interactive projects designed specifically for smartphones. The longtime Disney animator’s credits include “Aladdin,” “The Little Mermaid,” “Pocahontas,” “Tarzan” and the Oscar-winning short “Paperman,” among others. The Motorola projects are being made available via the built-in Spotlight app on Moto X phones. Continue reading Motorola Plans Interactive Short Film with Disney Animator