Nreal Debuts Air AR Glasses for Android, PC and Soon Apple

A year after debuting in partnership with Verizon its $599 Nreal Light AR glasses in the U.S., Beijing-based Nreal is releasing the sportier Air AR glasses on Amazon. The $379 price is about $100 less than Air ARs were going for in Asia. The company is also upgrading its Nebula AR OS for augmented reality, including a version for Apple mobile, albeit only those powered by Apple silicon (M1 and M2 chips). In other words, newer iPhones and MacBook Pro and MacBook Air laptops. The Apple and Android/PC visual presentations will be different, at least initially. Continue reading Nreal Debuts Air AR Glasses for Android, PC and Soon Apple

Apple Posts Record Third Quarter but Major Decline in Profits

Surmounting inflation and supply chain delays, Apple posted revenue of $83 billion, up 2 percent year-over-year and a record for the company’s third quarter. However, profit declined 11 percent to $19.4 billion, the worst performance since 2020. Sales of iPhones were strong, generating $40.7 billion in revenue for the quarter, a 2.8 percent increase over the same period in 2021. But wearables did not prove as resilient, with revenue down 8 percent to $8.1 billion. On the earnings call to discuss Apple’s fiscal 2022 third quarter ended June 25, CEO Tim Cook said the results were “better than we expected.” Continue reading Apple Posts Record Third Quarter but Major Decline in Profits

WWDC: Apple Unveils macOS Ventura, iOS 16, MacBook Air

Apple unveiled a slew of new tech at WWDC 2022, previewing macOS Ventura, iOS 16, iPadOS 16, watchOS 9, the next MacBook Air with new M2 chip, the Apple Pay Later service, password updates, new security features and more. Propelled by the tagline “Personal is powerful,” iOS 16 is crafted around helping customers create individual experiences, with ways to customize the Lock Screen, organize desktops and optimize video calls. The Stage Manager feature of macOS 13 Ventura allows easier multitasking and promises updates to improve Spotlight and Apple Mail. Safari is substituting “passkeys” for passwords, allowing users to login to websites using their iPhones or Macs. Continue reading WWDC: Apple Unveils macOS Ventura, iOS 16, MacBook Air

Apple Reveals Platform Security Guide with Info on M1 Chip

Apple unveiled its annual Platform Security Guide, now 200 pages, which provides the first-ever detailed documentation of its new M1 chips. The company is known for being reticent to release much in-depth technical information as part of its “security through obscurity” strategy to fend off hackers. However, this latest edition of the guide offers “significantly expanded information,” including details about the secure enclave and other software features and is designed to enable customers use the technology’s defense attributes. Continue reading Apple Reveals Platform Security Guide with Info on M1 Chip

Apple Begins Working on Its Own Cellular Modem for Devices

Apple has begun building its own cellular modem for smartphones, to replace those now purchased from Qualcomm, according to Apple senior vice president of hardware technologies Johny Srouji. He added that it is one of the few wireless chips that Apple designs, along with the W-series in the Apple Watch and U1 Ultra Wideband (UWB) chip in the iPhone. In addition to reducing costs, moving the modem in-house could eventually lead to cellular connectivity becoming a standard feature for the iPad, Apple Watch and other devices. Continue reading Apple Begins Working on Its Own Cellular Modem for Devices

The New Mac Lineup Touts Apple’s Own Powerful M1 Chips

Apple unveiled a new M1 microchip, designed in-house, which chief executive Tim Cook said is “by far the most powerful chip that we have ever created.” Aimed at offering faster performance and longer battery life, the company said that the M1 integrated into the new super-thin MacBook Air (priced starting at $999) will run 3.5 times faster than the past generation. Without a fan, the device will run silently. The M1 will also be installed in a 13-inch MacBook Pro, starting at $1,299, and the Mac mini, starting at $699. Continue reading The New Mac Lineup Touts Apple’s Own Powerful M1 Chips

Apple Planning Mac Computers with Own ‘Kalamata’ Chips

Two years ago, Apple stated plans to sell Mac computers with its own chips, and now announced it will roll them out in 2021. The company is developing three Mac-specific chips using the 5-nanometer process it will debut this year. The chips, which are expected to be faster than those found in the iPhone and iPad, won’t be able to initially surpass Intel’s performance for Apple’s high-end MacBook Pros, iMacs and Mac Pro. For that reason, Apple will likely first debut a laptop. Apple has used Intel chips since 2005. Continue reading Apple Planning Mac Computers with Own ‘Kalamata’ Chips

Apple, Huawei Test Demand for New Phones in Tough Market

With the coronavirus in full force, Apple is one of many companies finding it challenging to predict consumer demand, even as it readies the release of its low-price iPhone model and 5G-enabled iPhones. Apple closed factories in China and its Silicon Valley headquarters as well as stores in Europe, impacting iPhone sales, which peaked in 2015. The new model was scheduled to debut this month but might be delayed; 5G phones are expected to unveil in September. Meanwhile, Huawei is also testing the demand for new flagship phones. Continue reading Apple, Huawei Test Demand for New Phones in Tough Market

Apple Targets Creative Professionals with Its New Devices

Apple hosted its latest product keynote event in Brooklyn, New York yesterday. The company introduced its “most creative products” — specifically, a new iPad Pro, MacBook Air and Mac mini. As expected, Apple introduced a redesigned iPad Pro with slimmer edges, a USB-C port, Face ID (and no home button), and more powerful specs. The 11-inch model starts at $799 and the 12.9-inch version at $999. The new MacBook Air with high-resolution Retina display (starting at $1199) is 50 percent narrower than its predecessor, 17 percent smaller, and 10 percent thinner. Made from recycled aluminum, it’s also slightly less than 10 percent lighter. Continue reading Apple Targets Creative Professionals with Its New Devices

Apple to Unveil New MacBook and Other Hardware This Year

Apple is planning to release a new low-cost MacBook laptop later this year that features a high-resolution 13-inch Retina display. The laptop will reportedly look much like the MacBook Air but with thinner bezels. Apple will target consumers looking for an affordable laptop and schools that purchase computers in bulk. The company is also expected to introduce a professional-focused upgrade to its Mac mini desktop, the macOS Mojave operating system, three new iPhones, Apple Watches with larger screens, and new versions of the iPad Pro tablet. Continue reading Apple to Unveil New MacBook and Other Hardware This Year

Apple Expected to Debut Laptop Upgrades at June Conference

With a plan to unveil upgrades to three laptops at its annual WWDC conference in June, Apple hopes to boost sagging iPad sales and push back against rival Microsoft. Among the upgrades, the MacBook Pro will get a faster Intel Kaby Lake processor; the 12-inch MacBook will get a faster Intel chip; and the aging 13-inch MacBook Air, which still enjoys robust sales, may get a new processor. The Mac laptops are responsible for 11 percent of Apple’s $216 billion in annual sales, whereas the iPhone accounts for two-thirds of sales. Continue reading Apple Expected to Debut Laptop Upgrades at June Conference

Microsoft Targets Education Market with New Surface Laptop

Microsoft debuted its new $999 Surface Laptop, targeted to compete with Apple’s MacBook Air in the classroom. The new Surface, available in four colors, is 2.76-pounds, a bit lighter and thinner than Air and offers a 14.5-hour battery life, slightly longer than the Air’s. On the less expensive end, Microsoft partners Acer, Lenovo and HP unveiled laptops, also running Windows 10 S, for the education market starting at $189. Windows 10 S, touted as more secure, can run apps from Microsoft’s Windows Store. Continue reading Microsoft Targets Education Market with New Surface Laptop

Black Friday Sets New Records, More Consumers Go Mobile

According to separate research from Adobe and the National Retail Federation, Black Friday set new records for e-commerce with online sales surpassing $3 billion for the first time, while also marking the first day in U.S. retail history to experience more than $1 billion in sales made from mobile devices. Adobe reports $3.34 billion in total online sales, a 21.6 percent jump over last year, with mobile accounting for $1.2 billion, a 33 percent increase. And shoppers were thrifty this time around. While the NRF found that the number of shoppers increased over the weekend compared to 2015, average consumer spending dropped 3.5 percent, including online and offline purchases. Continue reading Black Friday Sets New Records, More Consumers Go Mobile

Apple Unveils New MacBook Pro, OLED Touch Bar, TV App

At yesterday’s “Hello Again” event in Cupertino, Apple announced its redesigned MacBook Pro featuring an OLED touch strip that the company has named Touch Bar. Apple’s lightest and thinnest MacBook yet, available in 13- and 15-inch versions, also features a larger Force Touch trackpad and Touch ID fingerprint scanner. A new 5K monitor from LG connects to the new laptop. Additionally, the company revealed its latest app for the Apple TV box, simply named “TV,” due in December. The app showcases content from the apps users already subscribe to, such as HBO Go, Hulu, iTunes and Starz.

Continue reading Apple Unveils New MacBook Pro, OLED Touch Bar, TV App

Apple to Debut New iPhones, Apple Watch and iOS 10 Update

On September 7, Apple will unveil upgraded iPhones, an Apple Watch with GPS tracking and new health features, and, for iPhones and iPads, an iOS 10 software update. The company is developing new iPad features geared for professionals, including a software-upgrade with better OS support for the stylus. Also new are the latest versions of the iMac desktop, MacBook Air laptop, a thinner MacBook Pro and, in partnership with LG Electronics, a 5K standalone monitor. The only Mac to have been updated since last year is the 12-inch MacBook. Continue reading Apple to Debut New iPhones, Apple Watch and iOS 10 Update