A European Union court struck down a 2017 European Commission decision ordering Amazon to pay $300 million (250 million Euros) in taxes, saying that regulators failed to prove the company had an illegal advantage and that its analysis was “incorrect in several respects.” The Commission’s executive vice president Margrethe Vestager has spearheaded a campaign against several Big Tech companies, including Apple and Google. It was her second recent defeat after the General Court overturned a 2016 decision against Apple. Continue reading Amazon Wins Appeal Against European Commission Decision

YouTube unveiled its $100 million YouTube Shorts Fund, which rewards creators who post the most engaging clips on its new “TikTok-style” feature. The program will debut in Fall 2021 and continue into 2022. Shorts was introduced in India before debuting in the U.S. in March. Regarding monetization, YouTube plans to experiment, including testing ads, sometime this year. YouTube Shorts director of global partnership enablement Amy Singer said the company will “reach out” to thousands of creators every month. Continue reading YouTube to Reward Creators of Shorts with $100 Million Fund

The Connectivity Standards Alliance (CSA), an industry group spearheaded by Amazon, Apple, Comcast, Google and SmartThings and focused on the Internet of Things (IoT), has debuted Matter, an interoperable, secure connectivity standard for the future smart home. Formerly known as the Zigbee Alliance, CSA came together with those key Big Tech companies in 2019 to develop and promote an open IoT standard. Matter is a royalty-free unified IP-based connectivity protocol built specifically for IoT systems that enable communication among smart devices. Continue reading Industry Alliance Promotes Secure, Royalty-Free IoT Standard

Google is making its first moves to adopt the Federated Learning of Cohorts (FLoC) tracking system by 2022. FLoC allows advertisers to target ads without exposing individuals’ personal data but, instead, groups people by similar interests, such as football fans, retired travelers or truck drivers. Google group product manager, user trust and privacy Chetna Bindra explained that, “this approach effectively hides individuals ‘in the crowd’ and uses on-device processing to keep a person’s web history private on the browser.” Continue reading Google Plans to Swap Cookies for Another Targeted Ad Tech

In Q1, Roku reported a 35 percent jump in active accounts, to 53.6 million, with revenue up 79 percent year-over-year to $574.2 million, beating Wall Street analysts’ expectation of $490.6 million. Those analysts also predicted that Roku would lose money in Q1 but instead it reaped an operating income of $75.8 million, up from $55.2 million in the red a year ago. Platform revenue increased 101 percent to $466.5 million. Total streaming hours on all Roku devices also reached 18.3 billion hours, a 49 percent YoY increase. Continue reading Roku Q1 Results Exceed Wall Street Expectation for Revenue

Google debuted “Entertainment Space,” a feature on the left side of the home screen of Walmart tablets that the company dubs “a one-stop, personalized home for all your favorite movies, shows, videos, games and books.” It is soon to expand to Lenovo, Sharp and other manufacturers’ devices. Google Play product manager James Bender said that with Entertainment Space users will “save time and avoid having to hop between apps to try to figure out what to do.” Each family members can have their own profile on the hub. Continue reading Google Creates New Entertainment Hub for Walmart Tablets

As part of its IAB NewFronts presentation, YouTube demonstrated interactive advertising features for smart TVs and mobile devices, which will enable advertisers to create more engagement with viewers by sending links to their phones or connected second screens. Other newly introduced interactive features include those that expand shopping for direct response video ads, such as browsable images that click through to websites. The company stated that it intends to continue to introduce more interactive features for advertisers. Continue reading YouTube Unveils Interactive Features, New Original Programs

The Facebook and Instagram accounts of Donald Trump will remain indefinitely suspended. Facebook’s independent Oversight Board, launched in October 2020, ruled this morning to uphold the social media giant’s January decision to suspend the accounts of then-President Trump in the wake of the U.S. Capitol insurrection. However, suggesting that an indefinite suspension “was not appropriate,” the Board “insists” that Facebook review the matter within six months, “to determine and justify a proportionate response that is consistent with the rules that are applied to other users of its platform.” Continue reading Facebook Oversight Board Upholds Ban on Trump Accounts

The lawsuit between Apple and Epic Games has come to trial and is expected to last about three weeks. Epic sued the Big Tech company over its App Store rule that developers must use its payment system, for which it charges a 30 percent fee. Epic Games has also sued tech giant Google for the same issue on its Play Store. The European Union has similarly charged Apple with violating antitrust laws. At the trial, Epic’s lawyers will argue a legal theory that Apple is using its dominant position to stifle competition. Continue reading Apple, Epic Games Trial to Determine Anticompetition Charge

Google is creating a post-pandemic workplace to appeal to employees who got used to working remotely last year and may not want to return to the office full-time. Over the next year, the company plans to try out a variety of different ways to design office spaces, based on research done before COVID-19 hit. A variety of consultants were asked to imagine the future workspace, one of which is “Team Pods,” where desks, chairs, whiteboards and storage units are all on casters and can be rearranged in numerous configurations. Continue reading Google Adopts Futuristic Hybrid Plan for Work Post-Pandemic

Telecom giant Verizon announced today that it is selling AOL, Yahoo and its Verizon Media assets, including its advertising technology business to New York-based private equity firm Apollo Global Management for $5 billion. LionTree LLC, a global investment firm focused on media and tech, was lead advisor on the deal and will join Apollo as an investor. The new company will keep the Yahoo name and will be led by Guru Gowrappan, the current CEO of Verizon Media Group. Verizon plans to keep a 10 percent stake in the overall business. Continue reading Verizon Is Selling AOL, Yahoo and Its Media Brands to Apollo

For Q1 2021, Amazon reported record profits of $26 billion, more than the previous three quarters combined, with net income more than tripling to $8.1 billion and revenue of $108 billion, surpassing FactSet’s analyst predictions. In addition to Amazon’s successful quarter, Apple, Facebook, Google and Microsoft all enjoyed major upticks in profits and revenues, the result of the increased need for their products and services during the COVID-19 pandemic. Amazon expects that its Q2 sales will reach between $110 billion and $116 billion. Continue reading Amazon’s Profits, Income, Stock Price Skyrocket During 2020

Microsoft just slashed the revenue cut it takes from PC games on Windows from 30 percent to 12 percent, effective August 1, in a move to lure more game developers to its platform. Xbox Game Studios head Matt Booty said that, “a clear, no-strings-attached revenue share means developers can bring more games to more players and find greater commercial success from doing so.” The change will not affect Xbox console games. Microsoft’s new revenue split is the same that Epic Games offers to PC game developers. Continue reading Microsoft Lowers Share with Game Developers to 12 Percent

Google’s YouTube earned $6.01 billion in advertising revenue in Q1, a 49 percent growth from the $4 billion a year ago. In Q4, YouTube’s growth rate was 46 percent. But, more notably, its current growth rate is almost twice that of Netflix’s, which reported a 24 percent revenue bump in Q1 and anticipates 19 percent growth in Q2. Market data provider Refinitiv reported that, should the trajectory continue, YouTube is on track to take in between $29 billion and $30 billion in revenue in 2021, compared to Netflix’s expected $29.7 billion. Continue reading YouTube Revenue Could Surpass Netflix Numbers This Year

The pandemic-driven stay-at-home year supercharged Alphabet’s digital ad sales in Q1 to $55.31 billion, 34 percent up from a year earlier. Advertising sales via signature products such as Search, Google Maps and Gmail rose 30 percent to $31.88 billion as brands transitioned ad spending from print, TV and in-store promotions to Google services. Profit also more than doubled and per-share earnings were higher than expected. YouTube earned $6 billion, a 49 percent increase from last year, and total profit soared 162 percent from the previous year to almost $18 billion. Continue reading Google’s Ad Sales Shatter Records as Brands Shift to Digital