‘Star Wars’ VR Experience to Open at Disneyland by Holidays

This holiday season, Disneyland Resorts in Anaheim and Orlando will debut “Star Wars: Secrets of the Empire,” a multi-player virtual reality experience based on “Star Wars,” and produced by VR start-up The VOID, Lucasfilm and ILMxLAB, Lucasfilm’s immersive entertainment division. Prior to this production, ILMxLAB built “Trials on Tatooine,” which was available to consumers on VR headsets and in IMAX VR centers. The VOID calls its experiences “hyper-reality,” as the participant can explore, pick up props and open doors. Continue reading ‘Star Wars’ VR Experience to Open at Disneyland by Holidays

Disney Accelerator Supports Nine Startups for Mutual Benefit

Disney founded its own accelerator a few years ago, providing financial and logistical support to a range of startups from Hanson Robotics, which makes lifelike robots, to Jaunt and its VR cameras. Disney chooses the startups it supports wisely, selecting companies that are creating things that could potentially align with Disney’s media and business pursuits. Take virtual reality for example; Disney isn’t likely to build its own camera, but it can certainly benefit from supporting a company with the expertise to do so. Continue reading Disney Accelerator Supports Nine Startups for Mutual Benefit

Disney Accelerator’s New Startups Address Robotics, AI, VR

The Walt Disney Company has invited nine new companies into its 2016 Accelerator program. Disney Accelerator, now in its third season, has gained a desirable profile as several alumni have inked partnership deals with Disney. Among them are Sphero, creator of the BB-8 droid “Star Wars” toy and sports data platform StatMuse, which now works with Disney’s ESPN. One of this year’s invited startups, says The Walt Disney Company’s senior vice president of innovation Michael Abrams, is an internal project team. Continue reading Disney Accelerator’s New Startups Address Robotics, AI, VR

Disney Accelerator Program Nurtures Data-Centric Solutions

Disney is carefully tracking and nurturing future technologies for children via an annual accelerator program it runs with partner Techstars. The program awards $120,000 to 10 startups, which also work with Disney executives for three months. The potential prize at the end is that Disney and Techstars may take a stake in one or more of the startups whose technologies are the most interesting and, one imagines, capable of commercialization. This year, approximately half of the companies chosen are involved in data. Continue reading Disney Accelerator Program Nurtures Data-Centric Solutions

Marriott Turns to New Media to Draw Today’s Young Travelers

Marriott International is making an effort to to attract a younger generation of travelers by providing new entertainment. The company has added YouTuber Jack Harries, Snapchatter Casey Neistat, and “Ghost Whisperer” producers Ian Sander and Kim Moses to its list of content creators. The newly launched Marriott Content Studio has debuted a Web series titled “Marriott Rewards’ Year of Surprises” with a monthly celebrity host, along with a co-production deal with tech startup Naritiv. Continue reading Marriott Turns to New Media to Draw Today’s Young Travelers