Senate Confirms Lobbyist Tom Wheeler as New FCC Chairman

Tom Wheeler, a former cable and wireless phone lobbyist, was unanimously confirmed as the new chairman of the FCC late yesterday. Senate aide Mike O’Rielly was also confirmed for the vacant Republican seat on the commission. The confirmations came after Senator Ted Cruz released his hold on Wheeler’s confirmation vote. Wheeler will succeed fellow Democrat Mignon Clyburn, who has been serving as acting chair since earlier this year when Julius Genachowski stepped down. Continue reading Senate Confirms Lobbyist Tom Wheeler as New FCC Chairman

Cable Companies Consider Aereo-Like Services to Bypass Fees

In response to the ongoing legal battles involving startup Aereo and the potential disruption regarding pay TV, companies including DirecTV, Time Warner Cable and Charter Communications are reportedly considering the idea of capturing free broadcast TV signals to avoid paying significant retransmission fees, according to people with knowledge of the discussions. Major broadcasters have also stated they would consider a conversion to cable if Aereo stays in business. Continue reading Cable Companies Consider Aereo-Like Services to Bypass Fees

Cable Operators Expand On-Demand to Compete With Netflix

Pay TV operators such as Comcast and Verizon FiOS are expanding their on-demand TV services. This is in response to Netflix, through which many users “binge” on a full season of programming in one viewing. Cable operators and media content companies differ on where they should distribute their on-demand content and are cautiously moving forward. A concern for many is the pricing structure if cable companies offer expanded on-demand services. Continue reading Cable Operators Expand On-Demand to Compete With Netflix

Social TV: Twitter Launching Paid Ad Products for Networks

Twitter is planning to become a paid advertising service for TV networks. In recent months, Twitter has been attempting to lure television and advertisers with a more advanced marketing product called Amplify. Twitter is primarily a free service, and it can already create significant real-time traffic regarding specific TV shows. This traffic is gaining more recognition from companies, such as Nielsen, and competitors like Facebook. Continue reading Social TV: Twitter Launching Paid Ad Products for Networks

Facebook Offers User Data to TV Networks and News Outlets

Facebook recently announced two new API tools for TV networks and news outlets to access its user data, offering measurements such as the number of statuses mentioning certain celebrities or which gender is interested in a specific news story. The APIs will give TV networks and news media more insight into their audience and programming. The features, Public Feed API and Keyword Insights API, are being offered to CNN, NBC, Sky TV, BuzzFeedThe GuardianSlate and social media analytics firm Mass Relevance. Continue reading Facebook Offers User Data to TV Networks and News Outlets

Interpublic Joins Broadcasters in Automated Ad-Buying System

Advertising giant Interpublic Group is joining television and radio companies to build and test an automated ad-buying system for TV and radio. The new system will take advantage of new technologies and give traditional advertising equal footing with digital advertising. Despite concerns regarding effects on pricing, the approach may also make ads more effective and more valuable. Some companies have already begun using similar systems in their advertising. Continue reading Interpublic Joins Broadcasters in Automated Ad-Buying System

CEO Says Aereo Will Be Profitable Before One Million Subs

Aereo’s CEO and founder Chet Kanojia claims that the company will be profitable before achieving one million subscribers. Aereo is not disclosing its subscriber numbers, but the company could earn a profit with only hundreds of thousands of subscribers, according to Kanojia. Television broadcasters have been unsuccessful so far in preventing Aereo from operating. The service is expanding into new regions this year to cover a total of 22 cities. Continue reading CEO Says Aereo Will Be Profitable Before One Million Subs