Nvidia Debuts Next-Gen Gaming with Ray-Tracing, AI at CES

At Nvidia’s CES 2019 press conference, founder/chief executive Jensen Huang was enthused about gaming. “Usually I also focus on AI and self-driving cars,” he said. “We have a lot of announcements about that. But today it’s all about gaming.” One big announcement was the company’s new GeForce RTX 2060, which is based on Turing architecture and is enabled by both ray-tracing and artificial intelligence. The RTX 2060, priced at $349, will be available January 15 “from every major OEM, system builder and graphics card partner.” Continue reading Nvidia Debuts Next-Gen Gaming with Ray-Tracing, AI at CES

Netflix’s New Logo Program Will Certify Post Production Tools

Netflix launched its Post Technology Alliance logo program last week, with plans to certify post-production products and systems from manufacturers and vendors that meet the streaming service’s technical and content delivery specs. “The Post Technology Alliance will build a more seamless experience from production through post-production,” said Chris Fetner, Netflix director of post partnerships and integrations, noting that certified vendors are “committed to better interoperability and faster innovation cycles.” Adobe, Avid, Blackmagic Design, Canon, Panasonic, RED Digital Cinema and Sony are among those with products already certified. Continue reading Netflix’s New Logo Program Will Certify Post Production Tools

Facebook and RED Partner to Build High-End 8K VR Camera

At Facebook’s F8 developer conference, the company and RED Digital Cinema announced they are teaming up to build a professional VR camera. No further details on price, release date or technical specs were made available. Previously, Facebook demonstrated its depth reconstruction, which enhances 3D imagery, and its prototype Surround 360 cameras. Facebook director of engineering Brian Cabral described RED as an “ideal partner” because the company’s high-dynamic range cameras work well with its depth reconstruction technology. Continue reading Facebook and RED Partner to Build High-End 8K VR Camera

Digital Cinema Camera Maker RED to Release VR/AR Phone

Camera manufacturer RED Digital Cinema plans to release a smartphone, dubbed Hydrogen One, that the company is calling “the world’s first holographic media machine.” Due to ship in the first quarter of 2018, Hydrogen has been introduced with a limited number of specifications. RED is marketing the camera as ready for virtual reality, augmented reality and mixed reality, with a 5.7-inch “professional holographic display” featuring nanotechnology that switches between 2D, 3D and holographic content. Continue reading Digital Cinema Camera Maker RED to Release VR/AR Phone

Sci-Tech Awards Honor Digital Cinema Cams, Capture Systems

At the Beverly Wilshire Hotel, actors John Cho and Leslie Mann hosted the Academy of Motion Picture Arts and Sciences’ annual Scientific and Technical Awards, honoring the programmers, inventors and breakthroughs advancing the entertainment industry. The evening awarded 18 achievements, to 34 individual recipients and five organizations. Many of the technologies and products awarded, including an array of digital cinema cameras, represented years of R&D. AMPAS president Cheryl Boone Isaacs opened the evening’s event. Continue reading Sci-Tech Awards Honor Digital Cinema Cams, Capture Systems

RED on 8K Production, Third Party Tools and Avid Integration

At NAB 2016, RED Digital Cinema president Jarred Land gave the press an overview of progress the company has made with the 8K Vista Vision sensor for its Weapon Cinema camera. Land reports that “Guardians of the Galaxy 2” is shooting with sensors, which are not yet widely available. RED is also carving a new path of openness to third party manufacturers, including the announcement that its Weapon, Scarlet-W and RED Raven cameras can now shoot in Avid DNxHR and DNxHD recording formats via a free firmware update. Continue reading RED on 8K Production, Third Party Tools and Avid Integration