Twitter released an updated version of its free Vine app last week that provides users with mobile-to-Web capabilities and allows them to embed Vine looping videos into social tools such as tweets and Facebook updates. Before the Version 1.0.7 update, users had to rely on third party tools like Vineit, which could only grab the videos via a desktop browser. Now the process is possible through the app and via mobile devices.

“Embedding a clip from the mobile app to the Web is a bit painful, however, but Vine is the only one with the mobile-to-Web capability right now,” reports Digital Trends (step-by-step instructions are included in the post).

“What’s convenient about this feature, compared to Vineit, is the fact that the look of the video is customizable in a user-friendly graphical user interface,” notes the post. “You can choose how the Vine video is displayed, whether in ‘Simple’ or ‘Postcard’ form, and the size.”

“The ‘Postcard’ version displays the video within a white frame, along with the user’s name and Vine, timestamp, and Vine logo,” explains Digital Trends. “‘Simple’ on the other hand is frameless and you have to hover your cursor over the video to check out the creator’s name and timestamp. At the very bottom you’ll find the embed code that you’ll need to copy and paste into wherever it is that you’re sharing the video.”

“When we launched Vine, we described posts as ‘little windows into the people, settings, ideas and objects that make up your life,'” said Dom Hofmann, co-founder and GM of Vine. “With today’s update, you can display them almost anywhere.”