Meta Platforms Replaces Fact Checking with Community Notes

Meta is changing its content moderation policies, eliminating third-party fact checking in lieu of a “community notes” model that will be phased in over the coming months, starting in the U.S. The changes were outlined by Joel Kaplan, the company’s new chief global affairs officer, who was promoted following the recent resignation of Nick Clegg, who managed Meta’s public image since 2018 and set up its oversight board. Kaplan says the policy shift “will allow more speech by lifting restrictions on some topics that are part of mainstream discourse and focusing our enforcement on illegal and high-severity violations.” Continue reading Meta Platforms Replaces Fact Checking with Community Notes

CES: Gaming Is the New Social Media for Young Generations

In the conference track of CES this year is a lineup of talks and panels on gaming and esports. During the “Generational Shifts: The Evolution of Gaming” panel, moderated by Consumer Technology Association (CTA) Senior Manager of Market Research Steven Hummel, industry executives and thought leaders shared their views on market trends emerging post-pandemic and how those trends are driving gaming across other media. While it is not surprising to hear that the average age of gamers tends to skew younger these days, perhaps the bigger takeaway is that gaming has become the new social media for many. Continue reading CES: Gaming Is the New Social Media for Young Generations

CES: X Corp. Chief Exec Linda Yaccarino Talks Social Media

CTA President Kinsey Fabrizio introduced X Corp. CEO Linda Yaccarino and journalist Catherine Herridge for a CES keynote conversation on the social media company established by Elon Musk in 2023. Herridge skipped the pleasantries and went straight to the news that Meta was abandoning third-party fact checking, and replacing it with Community Notes, adopting X’s policy on the topic. “Mark [Zuckerberg], Meta, welcome to the party,” said Yaccarino. “How exciting when you think Community Notes are good for the world. It couldn’t be more validating that Mark and Meta realize this.” Continue reading CES: X Corp. Chief Exec Linda Yaccarino Talks Social Media

Pika 2.0 Video Generator Adds Character Integration, Objects

Pika Labs has updated its generative video model, Pika 2.0 adding more user control and customizability, the company says. Improvements include better “text alignment,” making it easier to have the AI follow through with intricate prompts. Enhanced motion rendering is said to deliver more “naturalistic movement” and better physics, including greater believability in transformations that tend toward the surreal, which has typically been a challenge for genAI tools. The biggest change may be “Scene Ingredients,” which lets users add their own images when building Pika-generated videos. Continue reading Pika 2.0 Video Generator Adds Character Integration, Objects

Grok-2 Chatbot Is Now Available Free to All Users of X Social

Elon Musk’s xAI has been rolling out an updated Grok-2 model that is now available free to all users of the X social platform. Prior to last week, the “unfiltered” chatbot — which debuted in November 2023 — was available only by paid subscription. Now Grok is coming to X’s masses, but those on the free tier can only ask the chatbot 10 questions in two hours, while Premium and Premium+ users will “get higher usage limits and will be the first to access any new capabilities.” There is also now a Grok button featured on X that aims to encourage exploration. Continue reading Grok-2 Chatbot Is Now Available Free to All Users of X Social

Snapchat to Empower Creators with Video Monetization Plan

Santa Monica-based Snapchat announced a new Monetization Program for content creators this week that will feature expanded revenue opportunities and evolving rewards. Beginning February 1, creators that have at least 50,000 followers and post at least 25 times each month to Saved Stories or Spotlight videos will have the option to place ads in videos that are longer than one minute. Eligible creators would also need to meet one of the following criteria in the most recent month: 10 million Snap views, one million Spotlight views, or 12,000 hours of total view time. According to Snap, Spotlight video viewership is up 25 percent year-over-year. Continue reading Snapchat to Empower Creators with Video Monetization Plan

‘Reddit Answers’ Wants to Gain More Users Searching In-App

Reddit has launched a new AI-powered search tool called Reddit Answers. Reddit is already appearing regularly in Google Search returns. The new interface provides a way users can utilize a conversational model to get answers directly from the social platform. “Once a question is asked, curated summaries of relevant conversations and details across Reddit will appear, including links to related communities and posts,” according to Reddit. Whether users will want to skip their usual go-to search engines in favor of querying Reddit alone could have long term ramifications for the 19-year old social platform, which went public in 2023. Continue reading ‘Reddit Answers’ Wants to Gain More Users Searching In-App

TikTok Pacts with Nielsen to Measure Cross-Media Advertising

Nielsen is now offering a cross-media U.S. ad performance view that takes into account advertising on controversial social platform TikTok. As a result of the integration advertisers and agencies will, for the first time, be able to compare ad performance on TikTok across all screens, including digital, CTV, and linear. The analytics will be parsed via Nielsen ONE, a cross-media platform that debuted in alpha in May 2023 at which time it was scheduled for broad release in late 2024. Nielsen says the TikTok integration will provide “independent and verified reporting of demographic data” for campaign measurement via Nielsen ONE. Continue reading TikTok Pacts with Nielsen to Measure Cross-Media Advertising

TikTok Aims to Resist Divestment, Remain Operational in U.S.

Last week, a federal appeals court upheld a law that would force the sale of popular social platform TikTok in order for it to remain operational in the United States. Beijing-based parent company ByteDance is vowing to fight on with a petition for a hearing by the U.S. Supreme Court. The law, passed in April, invokes existing federal code that prohibits access to sensitive material by adversarial foreign nations of which China (along with Russia, Iran and North Korea) is one. Barring further court action, ByteDance will have to sell TikTok by January 19 or face bans at app stores. Continue reading TikTok Aims to Resist Divestment, Remain Operational in U.S.

Tubi Introduces Short-Form Video Clips with Scenes Feature

Tubi has come up with a unique way to showcase its catalog of 250,000 movies and TV episodes: a feed of short-form videos similar to TikTok content. Called “Scenes,” the feature is available via Tubi’s mobile app for Android and iOS. Tubi, the Fox Corporation free ad-supported streaming television (FAST) service, hopes Scenes will help Tubi viewers find what to watch as part of a “strategy to provide effortless entertainment on mobile.” Tubi already leverages machine learning and AI models to help personalize its recommendation experience and encourage discovery. Continue reading Tubi Introduces Short-Form Video Clips with Scenes Feature

Hangout Is a New Social Platform with Music Listening Rooms

Hangout is a new service that wants to make enjoying music more of a social experience. The platform, from Turntable Labs, is available on iOS, Android and the Web. At launch, Hangout offers more than 100 million songs, available to stream globally as a result of deals with Universal Music Group, Sony Music Entertainment and Warner Music Group as well as indie rights group Merlin. Users can select an avatar and invite friends to their personal ‘hangout’ space, taking turns playing songs from their favorite artists in the virtual DJ booth. Continue reading Hangout Is a New Social Platform with Music Listening Rooms

Roblox Tightens Child Safety Guidelines Amidst Media Outcry

Capitulating to outside pressure, after a barrage of media reports citing unsafe conditions for minors, Roblox is implementing new safeguards. Parents can now access parental controls from their own devices in addition to their child’s device and monitor their child’s screen time. New content labels and improvements to how users under age 13 can communicate on Roblox are additional protections that are now baked into the platform. “We’ve spent nearly two decades building strong safety systems, but we are always evolving our systems as new technology becomes available,” explained the Roblox. Continue reading Roblox Tightens Child Safety Guidelines Amidst Media Outcry

YouTube Introduces Jewels, a New Way for Creators to Earn

YouTube has come up with a new way for creators to earn. During vertical live streams, viewers can now gift hosts with “Jewels,” a form of digital currency available for purchase. The gifts appear onscreen as animations during vertical live streams, but are a cash equivalent for creators. The initial denomination, “Rubies,” equal one cent per stone, or about $1 per 100 Rubies. The new feature is rolling out to eligible creators in the U.S. who are currently enrolled in the YouTube Partner Program (YPP) and have accepted the Virtual Items Module in YouTube Studio. Continue reading YouTube Introduces Jewels, a New Way for Creators to Earn

YouTube Dream Track Toolset Introduces an AI Remix Feature

YouTube has added a new feature to its Dream Track toolset, which lets select U.S. creators use AI to generate songs using the vocals of artists including John Legend, Demi Lovato, Charli XCX, Charlie Puth and others. Now users can remix Dream Track songs using natural language to describe the changes they would like, stylistic and otherwise. Selecting the “restyle a track” option will steer users to creating a 30-second generative snippet for use in YouTube Shorts. The remixed snippets will credit the original song with “clear attribution” through the Short itself and the Shorts audio pivot page. It will also clearly indicate that the track was restyled with AI, according to Google. Continue reading YouTube Dream Track Toolset Introduces an AI Remix Feature

Meta Readies Year-Old Threads for Advertising in Early 2025

Reports indicate that Meta Platforms is preparing to introduce advertising to Threads, perhaps as soon as January. Threads is the year-old social platform it launched to compete with Twitter in July 2023, the same month Elon Musk was rebranding that platform as X. Meta is looking to begin Threads’ transition to ad support by initially allowing only a small group of advertisers to create and publish ads before opening the platform to the ad industry at large later in the year. Head of Instagram Adam Mosseri, who also runs Threads, has said Meta is “definitely” planning to open ad inventory on Threads. Continue reading Meta Readies Year-Old Threads for Advertising in Early 2025