Meta Platforms CEO Mark Zuckerberg recently announced that the company will test a feature to create AI characters through the AI Studio on Instagram that can engage with fans and respond to messages. “Rolling out an early test in the U.S. of our AI Studio so you might start seeing AIs from your favorite creators and interest-based AIs in the coming weeks on Instagram,” he wrote. “These will primarily show up in messaging for now, and will be clearly labeled as AI.” Zuckerberg noted the beta test will help the company improve AI characters and will be made “available to more people soon.” Meta launched AI Studio last year to help businesses build custom chatbots. Continue reading Meta Testing AI Chatbots for Instagram Created by Its Users
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Paula ParisiJuly 2, 2024
Deepfake videos are becoming increasingly problematic, not only in spreading disinformation on social media but also in enterprise attacks. Now researchers at Drexel University College of Engineering say they have developed an advanced algorithm with a 98 percent accuracy rate in detecting deepfake videos. Called the MISLnet algorithm, for the school’s Multimedia and Information Security Lab where it was invented, the platform uses machine learning to recognize and extract the “digital fingerprints” of video generators including Stable Video Diffusion, VideoCrafter and CogVideo. Continue reading Drexel Claims Its AI Has 98 Percent Rate Detecting Deepfakes
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Rob ScottJune 27, 2024
To address Gen Z’s ongoing interest in social video content, Pinterest announced it is updating its app so that users will have the ability to create video versions of the more than 10 billion curated boards on Pinterest. The videos can then be shared on popular social platforms such as TikTok and Instagram. Pinterest users have been using manual methods such as screenshots and green screen effects to share their boards on other apps. According to the company — which refers to this as the “mecore” trend — searches for boards labeled “mecore” jumped 255 percent since last year. The updated approach to board sharing is designed to leverage this growing trend. Continue reading Pinterest Introduces the Ability to Convert Boards into Videos
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Paula ParisiJune 26, 2024
Bellevue, Washington-based startup Butterflies AI has created a new social platform that makes artificial intelligence more interactive with humans, allowing people to create customized AIs that generate posts, comments and DMs to which their creators and other humans — as well as other Butterfly AIs — can respond. Anyone using the platform, which has launched publicly on iOS and Android after 5 months in beta, can create their own AI, called a “Butterfly.” The venture, created by former Snap engineer Vu Tran, has raised $4.8 million on Tran’s premise that the public lacks an “interesting” consumer AI product. Continue reading Butterflies: AI Interacts with Humans on New Social Platform
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Paula ParisiJune 26, 2024
New documents submitted to state regulators for license applications are shedding light on how Elon Musk plans to make his X app into a payment platform that competes with services like Venmo and PayPal. Plans include letting users store money within their X accounts that can then be applied to purchases — including in physical stores — or issuing payment to other individuals or businesses. The filings come as X seeks to expand its revenue pool beyond advertising, which had in its Twitter days accounted for as much as 90 percent of sales. Ad income is said to have fallen below that threshold since Musk purchased the company in October 2022. Continue reading Musk Takes Next Step Toward Making X an ‘Everything App’
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Paula ParisiJune 24, 2024
Snap Inc. teased a new on-device AI model capable of real-time filter creation in-app using Snapchat. At last week’s Augmented World Expo in Long Beach, California, Snap co-founder and CTO Bobby Murphy explained that the model, which runs on smartphones, can re-render frames on the fly guided by text prompts. Snap’s unnamed prototype model “can instantly bring your imagination to life in AR,” Snap says, explaining “this early prototype makes it possible to type in an idea for a transformation and generate vivid AR experiences in real time.” Continue reading Snapchat Previews Instant AR Filters, GenAI Developer Tools
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Paula ParisiJune 24, 2024
China’s ByteDance has come out swinging in petition for review against the United States government over the law that would force it to sell TikTok by January 19 or see the app banned in U.S. app stores. The petition challenges the constitutionality of the Protecting Americans from Foreign Adversary Controlled Applications Act that President Biden signed into law on April 24, calling it in the brief “a radical departure from this country’s tradition of championing an open Internet, and sets a dangerous precedent allowing the political branches to target a disfavored speech platform.” Oral argument is scheduled for September 14. Continue reading ByteDance Opening Brief Claims U.S. Ban is Unconstitutional
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Paula ParisiJune 20, 2024
YouTube is experimenting with a feature that allows viewers to add contextual “Notes” under videos, similar to what X does with its Community Notes. The Google-owned company says the intent is to provide clarity around things like “when a song is meant to be a parody,” when newly reviewed products are available for purchase, or “when older footage is mistakenly portrayed as a current event.” However, the timing preceding a pivotal U.S. presidential election and facing concerns about deepfakes and misinformation is no doubt intentional. The pilot will initially be available on mobile in the United States. Continue reading YouTube to Tackle Misinformation with Crowdsourced Notes
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Paula ParisiJune 19, 2024
United States Surgeon General Dr. Vivek Murthy has renewed his push for Congress to enact social media warning label advising of potential mental health damage to adolescents. Murthy also called on tech companies to be more transparent with internal data on the impact of their products on American youth, requesting independent safety audits and restrictions on features that may be addictive, including autoplay, push notifications and infinite scroll, which he suggests “prey on developing brains and contribute to excessive use.” His federal campaign joins a groundswell of local laws restricting minors’ access to social media. Continue reading U.S. Surgeon General Calls for Social Media Warning Labels
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Paula ParisiJune 18, 2024
More U.S. youth are relying on TikTok for news, according to a study by the Pew Research Center, which says young adults increasingly believe the short-form social video platform exposes them to information they don’t see elsewhere, even though they don’t primarily associate it with news. Among those who use TikTok, only 15 percent cite “news” as a major incentive for using the app. The study, which examines American news consumption on social media platforms, found X to be the most popular news source across all demographics, beating Meta’s Facebook and Instagram as well as ByteDance’s TikTok. Continue reading Pew Says Youth Turn to TikTok for News, but X Tops Overall
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Paula ParisiJune 17, 2024
Voodoo, the French app publisher behind mobile games like “Helix Jump” and “Crowd City” has purchased social network BeReal for $537 million. Paris-based BeReal was launched in 2020, focusing on “authentic interactions,” but didn’t gain widespread popularity until 2022 when it captured the imagination of Gen Z. According to Voodoo, the platform now has more than 40 million active users, largely concentrated in the U.S., Japan and France. The new owner says it will invest in BeReal and plans to “accelerate its growth” using Voodoo’s “expertise and technologies,” adding that the acquisition “accelerates its diversification into consumer apps.” Continue reading Mobile Game Publisher Voodoo Acquires Social App BeReal
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Paula ParisiJune 14, 2024
China’s Kuaishou Technology has a video generator called Kling AI in public beta that is getting great word-of-mouth, with comments from “incredibly realistic” to “Sora killer,” a reference to OpenAI’s still in closed beta video generator. Kuaishou claims that using only text prompts, Kling can generate “AI videos that closely mimic the real world’s complex motion patterns and physical characteristics,” in sequences as long as two minutes at 30 fps and 1080p, while supporting various aspect ratios. Kuaishou is China’s second most popular short-form video app, after ByteDance’s Douyin, the Chinese version of TikTok. Continue reading ByteDance Rival Kuaishou Creates Kling AI Video Generator
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Paula ParisiJune 13, 2024
Business-focused social network LinkedIn says video uploads have increased 45 percent on the platform, year-over-year, so it’s testing the Wire Program for in-stream video ads to run alongside publisher content from Bloomberg, Forbes, NBCUniversal, Reuters and The Wall Street Journal, among others. The B2B social network is also expanding capabilities in Accelerate, its AI campaign creation and optimization offering. The new features are part of LinkedIn’s effort to boost marketer participation in brand-building and engagement among what the company says is a community of one billion global professionals. Continue reading LinkedIn Boosts AI, Joins Publishers on In-Stream Video Ads
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Paula ParisiJune 11, 2024
The New York legislature passed a bill prohibiting social media companies from providing children with so-called “addictive feeds” without parental consent. The Stop Addictive Feeds Exploitation (SAFE) for Kids Act specifies addictive feeds as those that prioritize exposure to content (using a recommendation engine, or other means) based on information collected about the user or device. “Non-addictive feeds,” in which the algorithm serves content in chronological order, are still permitted under the bill, which New York Governor Kathy Hochul has vowed to sign into law. Continue reading New York Lawmakers Aim to Make Social Feeds Safe for Kids
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Paula ParisiJune 10, 2024
Twitch is rolling out its licensed DJ Program to allow music live streamers to pursue their craft without having to deal with takedown notices. The popular gaming platform, owned by Amazon, has been dealing with copyright infringement complaints, and now offers what it calls a “first-of-its-kind” compliance solution that provides creators who opt-in with “millions of tracks” that will be legally safe to use. Participating DJs will be required to pay copyright holders a percentage of their earnings from the stream in which the music is used. Twitch did not disclose the percentage but said it would split the cost 50/50 with creators. Continue reading Twitch DJ Program Forges New Path for Live Streaming Music