CES: Thought Leaders Discuss Status of Smart Infrastructure

Smart infrastructure is already a reality said panelists on “Smart Infrastructure: Building the Future,” a CES discussion moderated by RePure co-founder and president Michael Don Ham. “It’s not the future, it’s now and it is opening up a lot of business models for decarbonization and electrification,” declared Logical Buildings co-founder and chief executive Jeff Hendler. ADT head of multifamily Scé Pike agreed, noting that the possibility of a recession is not to be feared in this context. “Times of recession are the opportunity for true creative destruction when you can build the future,” she suggested. Continue reading CES: Thought Leaders Discuss Status of Smart Infrastructure

CES: The NPD Group Analyzes Changes in Consumer Trends

The NPD Group’s Paul Gagnon and Ben Arnold presented “7 Ways the CE Consumer Has Changed” in the last few years. U.S. consumer attitudes and behaviors changed from early-pandemic lockdown to the slow reopening, and then the fear of inflation and recession. In general, consumers are buying more for individuals than for shared home experiences, they have equipped themselves for remote work which may suppress future sales until they are ready to upgrade, and they buy when bargains appear even if they plan to actually open them for a holiday or special occasion. Continue reading CES: The NPD Group Analyzes Changes in Consumer Trends

Major Discounts Propel Cyber Monday to New Sales Record

Cyber Monday racked up $11.3 billion in online sales, according to Adobe Analytics, which reports a 5.8 percent increase over 2021’s spending of $10.7 billion (which was down slightly from 2020’s $10.8 billion). The 2022 result was a record for Cyber Monday and also for the year-to-date. Thanksgiving sales totaled $5.29 billion, while Black Friday hit $9.12 billion — both outperforming earlier forecasts. All in, “Cyber Week,” including the days off and workdays during which people continued to shop, is estimated to have tallied $35.27 billion in online sales, a 4 percent increase year-over-year. Continue reading Major Discounts Propel Cyber Monday to New Sales Record

LinkedIn Adds B2B Tools to Enhance Brand Safety, Exposure

LinkedIn is amping up its B2B marketing features designed to give brands an edge in a recessionary climate. In an effort to drive ad spending in the midst of economic uncertainty, the company has introduced a suite of tools — unveiled at the company’s B2Believe marketing summit — that aim to provide granular control over media investments on the Microsoft-owned platform. The new capabilities include ancillary measurement tools and fresh ad formats as well as a Brand Safety hub, allowing advertisers to boost performance on the LinkedIn Audience Network while setting brand safety guardrails. Continue reading LinkedIn Adds B2B Tools to Enhance Brand Safety, Exposure

Disney+ Subs Get Early Access to Exclusive Holiday Shopping

The Walt Disney Company has begun mixing-in shopping opportunities among Disney+ streaming content. U.S. subscribers with Disney+ profiles verified as 18 and older will have first crack at new products from franchises including “Frozen,” “Star Wars” and “Black Panther.” Included among the items are a light saber ($250 to $400) and apparel ($27 to $100). After the limited Disney+ window closes on November 8 the goods will be made available to the general public for purchase. Disney is reportedly also considering an experiment with early access to new theme park rides. Continue reading Disney+ Subs Get Early Access to Exclusive Holiday Shopping

With Revenue Down 20 Percent, Intel Plans to Reduce Costs

A sharp decline in demand for PCs is prompting Intel to reevaluate its expenditures, with reduced factory hours and staff reductions among the options under consideration. Intel CEO Pat Gelsinger also says the company is considering divestitures as it seeks to cope with a 20 percent drop in Q3 revenue, to $15.3 billion, and full-year outlook downsized by $1 billion. Intel has been undergoing a reinvention of sorts as it steps into the role of foundry. Increased capex for new plant construction means surgical precision is needed to achieve a goal of $3 billion in 2023 cost cuts. Continue reading With Revenue Down 20 Percent, Intel Plans to Reduce Costs

Ad Market and Musk Credited for Twitter’s Missed Earnings

Twitter’s second quarter revenue of $1.18 billion underperformed 2021 by only one percent but fell short of estimates by more than 10 percent, disappointing Wall Street, which projected revenue of $1.32 billion for the period. Advertising crept up two percent, to $1.08 billion, but overall Twitter had a quarterly net loss of $270 million, largely attributed to recessionary headwinds and uncertainty about Elon Musk’s proposed takeover. In its earnings report, Twitter said its lawsuit against Musk has been granted an expedited trial for October 2022. Continue reading Ad Market and Musk Credited for Twitter’s Missed Earnings

U.S. Cities Are Luring Silicon Valley Firms and Tech Workers

Tech workers are adjusting to new hiring conditions, with the larger firms in traditional digital power corridors said to be cutting back while diverse cities step-up to attract new businesses that can boost the local economy. Hiring freezes and layoffs among larger tech firms such as Apple, Netflix and Twitter are meant to mitigate fear of a looming recession. Into the void comes an increasingly aggressive phalanx of cities and towns across the U.S. providing grants and other perks to attract companies. The idea is businesses bring a tax base and staff can work remotely or take advantage of cost savings by relocating to more affordable markets. Continue reading U.S. Cities Are Luring Silicon Valley Firms and Tech Workers