Tech Companies Target Developing Countries for Web Expansion

Despite attempts by tech companies to make the Internet more accessible to people around the world, especially to those living in developing countries, the Internet’s growth has been decelerating. Facebook and Google have both invested in technologies such as satellites, drones and high-altitude balloons to deliver global Web access. However promising these efforts have been, global Web access has proven to be more contingent on whether people deem the Internet useful in the first place.  Continue reading Tech Companies Target Developing Countries for Web Expansion

Cablevision and Google to Challenge Wireless Business Model

In a first time move for a U.S. cable operator, Cablevision announced it would launch a Wi-Fi-only mobile phone service dubbed Freewheel next month. For $9.95 per month, Freewheel will offer unlimited data, talk and text to Cablevision broadband Internet subscribers (the company also plans to offer a $29.95 service for non-customers). Meanwhile, Google is expected to launch its own wireless service this year through deals with Sprint and T-Mobile. Both services are expected to put pressure on the wireless industry, already at war over prices.  Continue reading Cablevision and Google to Challenge Wireless Business Model

Online Buzz Has No Measurable Impact on Short-Term Sales

According to a new study from Coca-Cola, online buzz has no measurable impact on short-term product sales. However, online display ads are about effective as TV ads, noted company exec Eric Schmidt during this week’s Advertising Research Foundation Re:think conference in New York. As a point of clarification, a top marketing exec for the company, Wendy Clark, was quick to note that social media still plays a crucial role. Continue reading Online Buzz Has No Measurable Impact on Short-Term Sales

New Biography Reveals Steve Jobs had Vowed to Destroy Android

  • According to the new Steve Jobs biography by Walter Isaacson, the former Apple CEO was furious over Android’s strong resemblance to iOS.
  • Jobs told his biographer: “I will spend my last dying breath if I need to, and I will spend every penny of Apple’s $40 billion in the bank, to right this wrong. I’m going to destroy Android, because it’s a stolen product. I’m willing to go thermonuclear war on this.”
  • GigaOm noted that Apple has followed up on this threat: “Apple has not backed down or granted broad licenses to any of the companies it has sued recently over its mobile patents… Apple’s not giving in to make a couple of bucks, the way Microsoft did, and there will be no tacit approval of the patent infringement in exchange for licensing any of the higher-level patents Apple holds.”
  • Jobs reportedly told Eric Schmidt: ”I don’t want your money. If you offer me $5 billion, I won’t want it. I’ve got plenty of money. I want you to stop using our ideas in Android, that’s all I want.”

Google+ is Google Itself: Social Network will be Identity Platform

  • Google intends for Google+ to become an identity platform for its other services such as Android, Chrome and YouTube to develop an “understanding of who you are,” Brad Horowitz, VP of product told Wired magazine.
  • “This comes on the heels of comments that Google chairman and former CEO Eric Schmidt made earlier this year about how Google+ was intended to be an ‘identity service’ for other projects and services that the company either had in place or was planning to launch,” reports GigaOM. “It wasn’t clear exactly what Schmidt meant by those remarks at the time, but putting them together with Horowitz’s comments, it sounds like Google wants to make Google+ the central repository of everything it knows about you.”
  • GigaOM compares Google’s desire to “aggregate as much as it can about you and your interests via all the services it offers” to Facebook’s recent improvements in accumulating data through social apps and “frictionless” sharing.
  • The article contends that “all of this social-activity data and these ‘social signals’ are crucial information that Google needs not only to make its search better — since socially-influenced search is becoming a larger and larger part of how people find things online — but to make its advertising more targeted as well. Google’s giant market share in online advertising has been built on the back of its understanding of ‘intent’ when it comes to search, and without access to the Twitter firehose and Facebook’s walled garden, Google has to effectively create its own sandbox for social activity.”

Google Chair Remains Committed to Google TV, Hints at New Partners

  • Google remains “absolutely committed” to Google TV, according to executive chairman Eric Schmidt.
  • “Google TV, which allows viewers to mix Web and television content on TV screens via a browser, has received lukewarm reviews and been blocked by the major U.S. networks since its launch in the United States in October,” reports Reuters.
  • However, Schmidt told Edinburgh International Television Festival attendees that Sony and Logitech will remain partners for the next version and added, “I believe there are many more coming.” He also summed up three trends to watch most regarding the future of TV — Mobile, Local and Social.
  • Additionally, Schmidt explained there are “interesting ideas” how Motorola can help Google TV (last week Google announced its $12.5 billion acquisition of Motorola Mobility), but he would not provide details until the merger was completed.
  • “We’re intending to run Motorola, which would include the set top box business, as a completely separate business,” he said. “That does not mean that there won’t be communication between the two, and obviously sharing and knowledge sharing.”

Google Continues to Push its Social Networking Efforts

  • Eric Schmidt, executive chairman and former CEO of Google, says his company is continuing to experience strong demand for invitations to the new social network, Google+.
  • As previously reported on ETCentric, the network allows people to share links and media with others they have divided into “circles” of relationships.
  • If demand continues, Google will be looking at applying the social “circles” relationships to its search functionality and YouTube.
  • On Hulu, which Google is rumored to be bidding for, Schmidt explained that if there were any sort of deal, Hulu’s current TV shows would complement, not replace, YouTube’s online-only content.