Google Chair Remains Committed to Google TV, Hints at New Partners

  • Google remains “absolutely committed” to Google TV, according to executive chairman Eric Schmidt.
  • “Google TV, which allows viewers to mix Web and television content on TV screens via a browser, has received lukewarm reviews and been blocked by the major U.S. networks since its launch in the United States in October,” reports Reuters.
  • However, Schmidt told Edinburgh International Television Festival attendees that Sony and Logitech will remain partners for the next version and added, “I believe there are many more coming.” He also summed up three trends to watch most regarding the future of TV — Mobile, Local and Social.
  • Additionally, Schmidt explained there are “interesting ideas” how Motorola can help Google TV (last week Google announced its $12.5 billion acquisition of Motorola Mobility), but he would not provide details until the merger was completed.
  • “We’re intending to run Motorola, which would include the set top box business, as a completely separate business,” he said. “That does not mean that there won’t be communication between the two, and obviously sharing and knowledge sharing.”

2 Comments

  1. The question remains — will Google reverse it stance on paying for content…if not, it’s going to be awfully hard to get the attention of the US networks, given the inherent channel conflict issues with existing providers. That said, broad-based partnerships with MVPDs, providing more of a TV Everywhere experience is a compelling possibility.

  2. The question remains — will Google reverse it stance on paying for content…if not, it’s going to be awfully hard to get the attention of the US networks, given the inherent channel conflict issues with existing providers. That said, broad-based partnerships with MVPDs, providing more of a TV Everywhere experience is a compelling possibility.

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