Redbox Instant by Verizon App Now Available on Google TV

Google announced this week that the newly launched Redbox Instant by Verizon app is now ready for Google TV. Available in the Google Play market, owners of second generation hardware will be able to make full use of the app’s streaming capabilities (as detailed at the Google I/O conference, only newer devices have the necessary DRM support). Google Play is currently offering a one month free trial for new subscribers. Continue reading Redbox Instant by Verizon App Now Available on Google TV

Disney to Launch New Digital Copy Plus Website Next Week

Walt Disney Studios is planning to launch a new website on June 11 designed to simplify the process of accessing digital versions of movies purchased on Blu-ray Disc or DVD. The Disney Digital Copy Plus website intends to streamline digital delivery for consumers by eliminating the cumbersome “digital copy” process. The site will debut on the same day that the studio’s “Oz the Great and Powerful” is released on disc. Continue reading Disney to Launch New Digital Copy Plus Website Next Week

Will Proposed DRM Framework Keep the Web Relevant?

The World Wide Web Consortium published a working draft last week for Encrypted Media Extensions (EME), which is a proposed framework that enables delivery of DRM-protected media content via browsers without using plugins such as Flash or Silverlight. While the announcement has met with sharp criticism from groups including the Electronic Frontier Foundation and the Free Software Foundation, Ars Technica suggests the framework will help keep the Web relevant. Continue reading Will Proposed DRM Framework Keep the Web Relevant?

Will ORBX Codec Turn the Web into Platform for All Apps?

Mozilla and rendering firm OTOY have developed a new codec that is designed to stream cloud-stored apps, video content and more directly to browsers. The JavaScript-based system opens up possibilities of running native PC apps on any connected device, purchasing and protecting content without DRM, and embracing HTML5 rather than relying on proprietary or legacy plug-ins. The creators also see it as a means of combating piracy.

Continue reading Will ORBX Codec Turn the Web into Platform for All Apps?

DRM Tech Could Be Built into Next-Gen Core Web Standards

Digital Rights Management (DRM) technologies may be built into the next generation of core Web standards. A proposal called Encrypted Media Extensions (EME) is currently before the World Wide Web Consortium’s HTML5 Working Group. The Electronic Frontier Foundation, which is fighting to keep DRM out of W3C standards, suggests: “Its adoption would be a calamitous development, and must be stopped.” Continue reading DRM Tech Could Be Built into Next-Gen Core Web Standards

Small Bookstores Sue Amazon, Seek Open E-Book Market

Independent bookstores have filed a lawsuit alleging agreements between Amazon and six large book publishers violate federal antitrust law. The small bookstores cite the proprietary coding software that only allows users to read e-books on a Kindle or the Kindle app. They are making an argument for open-source coding that would allow for a more open e-book publishing market. Continue reading Small Bookstores Sue Amazon, Seek Open E-Book Market

Nintendo Network ID: Pros and Cons of Wii U Restrictive DRM

  • “The new Nintendo Network ID system that debuted on the Wii U is a sign of progress for a company that has, historically, not shown a lot of savvy in setting up its online systems,” according to Ars Technica.
  • With Wii U, users can connect up to 12 separate Nintendo Network IDs to a single system.
  • “The new Wii U eShop includes many retail games for download on the same day they reach stores, and does away with the ‘Wii Points’ virtual currency that characterized Nintendo’s previous console,” notes the article. “The company has even promised to roll out a cloud save feature sometime next year.”
  • All of this would allow users to access their own games when at a connected friends’ house. However, as the article explains, “it also means a game downloaded to the Wii U in the living room won’t be playable on a second system in the kids’ room, even if the same password-protected Nintendo Network ID was used on both systems.”
  • “It also means that if your system breaks down, you can’t just go buy a new one (or borrow one from a friend) and immediately recover your content using your account. Instead, you have to go through Nintendo’s official repair process, waiting up to two weeks for the system to be returned just to maintain the system-locked license data.”
  • “I understand that Nintendo is worried about piracy, but its not like Microsoft, Sony, Valve, Apple and Google aren’t,” writes Kyle Orland for Ars Technica. “Yet those companies have all found their own ways to balance protection for their online stores with the ability for users to access that content in their own way.”

DRM Effectiveness: Is Piracy a Pricing Issue or a Service Issue?

  • Valve co-founder and managing director Gabe Newell has reiterated his take on the issue of piracy. Valve is the creator of game platform Steam that distributes games to a global community of 35 million players.
  • Newell believes that DRM does not work and pirates are not necessarily always seeking free content.
  • “One thing that we have learned is that piracy is not a pricing issue. It’s a service issue,” he says. “The easiest way to stop piracy is not by putting antipiracy technology to work. It’s by giving those people a service that’s better than what they’re receiving from the pirates.”
  • “Most games available on Steam are easily found in pirated form on the torrent sites,” writes ETCentric contributor Nick Nero. “Even if you buy the game, many users download the torrent because most DRM requires the disc to be present which slows down the game startup and level load/access times.”
  • “What keeps me as a Steam customer is their cloud service,” adds Nick. “I can download any of my games to another PC, I can backup my games to encrypted physical media, my game saves are stored in the cloud, and I can easily find my friends for mulitplayer. The service layer is what brings in the customers.”

Could Removal of DRM Restrictions Actually Decrease Music Piracy?

  • New research from Rice and Duke universities challenges conventional wisdom by suggesting that the removal of digital rights management restrictions can actually decrease music piracy.
  • “Marketing professors Dinah Vernik of Rice and Devavrat Purohit and Preyas Desai of Duke used analytical modeling to examine how piracy is influenced by the presence or absence of DRM restrictions,” explains the press release. “They found that while these restrictions make piracy more costly and difficult, the restrictions also have a negative impact on legal users who have no intention of doing anything illegal.”
  • “In many cases, DRM restrictions prevent legal users from doing something as normal as making backup copies of their music,” said Vernik, assistant professor of marketing at Rice. “Because of these inconveniences, some consumers choose to pirate.”
  • According to the research paper, copyright owners don’t necessarily benefit from less piracy. “Decreased piracy doesn’t guarantee increased profits,” Purohit said. “In fact, our analysis demonstrates that under some conditions, one can observe lower levels of piracy and lower profits.”
  • The press release includes a compelling statement from the late Steve Jobs: “Why would the big four music companies agree to let Apple and others distribute their music without using DRM systems to protect it? The simplest answer is because DRMs haven’t worked, and may never work, to halt music piracy.”