Ev Williams Reimagines Online Writing with Launch of Medium

Evan Williams, co-founder of Twitter and Blogger, is launching a startup called Medium to improve the way people write and collaborate online. The goal is to find a balance between traditional journalism, where professional editors help reporters publish articles, and modern journalism, where anyone can post anything online. Williams hopes to tackle the massive amount of articles and posts currently online, which makes it challenging for readers to decipher which information is important and accurate. Continue reading Ev Williams Reimagines Online Writing with Launch of Medium

Biz Stone Aims to Revolutionize Social Search with Jelly App

Biz Stone has an impressive track record with helping launch various social products, including Xanga, Blogger, Twitter and Medium. Stone’s most recent undertaking is Jelly, a question-and-answer app though which users can ask their social media friends — and friends of friends — questions about anything, using text and images. While the app has the potential to change the makeup of Internet searches, some critics have been skeptical of the need for what essentially serves as a mash-up between Quora and Instagram. Continue reading Biz Stone Aims to Revolutionize Social Search with Jelly App

Twitter Planning to Launch a New Feature for Editing Tweets?

Media blogger and former Reuters social media editor Matthew Keys wrote this week that three sources inside Twitter have confirmed that the microblog is working to launch a new feature that would allow users to edit their tweets after they are already published. According to the company employees, the feature has been a priority at Twitter as it looks to expand partnerships with media organizations and original content producers. Continue reading Twitter Planning to Launch a New Feature for Editing Tweets?

Popular Science Magazine Decides to Ban All User Comments

Readers no longer have the ability to comment on Popular Science articles. The magazine announced it has banned all online comments, suggesting that negative comments can be detrimental to the understanding of science. The ban has stirred a controversial debate about the ramifications of online comments, and has prompted discussion about how online comments impact people’s comprehension of and appreciation for science. Continue reading Popular Science Magazine Decides to Ban All User Comments

Advertising for Good: Google AdSense Helps Fuel the Web

Yesterday marked the 10th anniversary of Google AdSense. Following the company’s successful launch of AdWords, Google expanded its search-based ad program with a self-service option designed to maximize revenue potential for websites while improving the user experience with more relevant ads. Providing advertisers with the ability to reach across pages dynamically has led to a service that over time has helped steer the economics of the Web. Continue reading Advertising for Good: Google AdSense Helps Fuel the Web

Yahoo Announces $1.1 Billion Acquisition Plan for Tumblr

Yahoo announced early this morning that it has agreed to pay $1.1 billion for Tumblr, the six-year-old blogging site that touts more than 100 million users, but little in the form of revenue. While Tumblr users have already expressed concerns that the site could end up cluttered with ads, Yahoo CEO Marissa Mayer promises “not to screw it up.” The deal marks the largest social acquisition in years, surpassing last year’s $1 billion purchase of Instagram by Facebook. Continue reading Yahoo Announces $1.1 Billion Acquisition Plan for Tumblr

Online Shopping Goes Visual: Hi-Res Images Replace Text

The text-driven model of e-commerce that emerged during the first 15 years of online shopping is giving way to a more visual model. Today, many consumers are more inclined to peruse high-resolution images of products posted by family, friends and online colleagues than read traditional product descriptions that appear as text. These same consumers will then often click through from the images to purchase products that sound and look the coolest. Continue reading Online Shopping Goes Visual: Hi-Res Images Replace Text

Nielsen Report Details the Rise of Social Media: Companies Take Note

  • Americans currently spend more than 22 percent of their online time engaged with some form of social media, indicates a new report from Nielsen.
  • According to the research company’s “State of the Media: The Social Media Report,” these networkers spent 53.5 billion minutes on Facebook in May of this year (following Facebook was Blogger, Tumblr, Twitter and LinkedIn).
  • With 70 percent of users now shopping online, social media has become a crucial tool for many companies, says Nielsen executive Radha Subramanyam. “Social media is becoming increasingly mainstream,” she notes, and as a result, “there’s a need for companies to engage even more strategically in the space” than they already do.
  • It is interesting to point out that in regards to the Facebook tracking, 62 percent of the visitors were females. Additionally, while more women than men were reported to watch video clips on blogs and social networks, men streamed more videos and spent more time actively watching them.