Blackmagic Intros Cinema Camera 6K with Full Frame Sensor

Blackmagic Design’s new Blackmagic Cinema Camera 6K is the company’s first with a full-frame sensor. Its 6,048 x 4,032 pixels of native resolution is almost three times the resolution of Super 35, says Blackmagic, which is positioning the $2,595 device as a “large format cinema camera image quality in a portable, lightweight body.” The Cinema 6K abandons the Canon EF mount for L-Mount coupling and greater lens options, and 13 stops of dynamic range with dual native ISO up to 25,600 delivers low noise images in conditions from bright sunlight to “almost no light at all,” according to the company. Continue reading Blackmagic Intros Cinema Camera 6K with Full Frame Sensor

vETC Coming to IBC 2023: The Path of Sustainable Innovation

ETC@USC is hosting its 9th vETC virtual conference at this year’s IBC in Amsterdam, September 15-18. The event — which highlights significant presentations of emerging technologies and their impact on the M&E industry — will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. The sessions will be recorded and posted on ETC’s YouTube channel. For those attending IBC who may be interested in attending the sessions (located in Hall 7 at Booth C28), visit the program guide, which includes a full schedule and speaker bios. Continue reading vETC Coming to IBC 2023: The Path of Sustainable Innovation

ETC Will Host Sessions at SIGGRAPH Conference Next Week

ETC@USC will host its 8th vETC virtual conference at SIGGRAPH 2023 in Los Angeles, August 8-10. The event – which highlights significant presentations of emerging technologies and their impact on the M&E industry – will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. Three days of sessions will be recorded and posted on ETC’s YouTube channel. For those attending SIGGRAPH who may be interested in attending the sessions (located at Z by HP Booth 215), visit the program guide, which includes a full schedule and speaker bios. Continue reading ETC Will Host Sessions at SIGGRAPH Conference Next Week

Industry Experts to Convene for Virtual Production Workshop

As part of the upcoming Infinity Festival 2022 — “where Hollywood meets Silicon Valley” — production and tech experts will gather for a special one-day workshop covering numerous elements of on-set virtual production. The event, slated for 10:00 AM to 2:00 PM on November 5 at Goya Studios in Los Angeles, will showcase an LED volume for hands-on demos related to the virtual art department, on-set operations, and shooting and directing. The workshop is presented by Nvidia and Z by HP in association with ETC@USC. It is produced by Erik Weaver of ETC and co-hosted by Rick Champagne of Nvidia. Visit Infinity Festival for tickets and more info (use code Weaver25 for a 25 percent discount). Continue reading Industry Experts to Convene for Virtual Production Workshop

‘Fathead’ Case Study: HPA Analyzes Color Grading in Cloud

Content creators who relied on remote workflows through the height of COVID-19 now realize those protocols are here to stay. Centralized cloud-based data repositories are a convenient hub from which to manage the processing of sound and image throughout production. The HPA NET lunch event, “Color Grading in the Cloud: A Case Study” analyzed that critical step from the perspective of the short film “Fathead,” produced by the Entertainment Technology Center@USC. “Fathead” was shot on a volume stage and uploaded from the camera to the cloud, where the entire workflow took place. Continue reading ‘Fathead’ Case Study: HPA Analyzes Color Grading in Cloud

8K Slow to Take Hold in Homes but Transforming Production

At NAB 2022 in Las Vegas, 8K sets hinted at a home viewing revolution. With 16 times the resolution of HD and four times the 4K screens currently in about 44 percent of U.S. households, the 8K experience represents a leap in immersive viewing. Sony, LG and TCL have been selling 8K sets, but globally only 1 million were purchased. But there are ways 8K is being put to use today to benefit a variety of end-use cases. Virtual production and virtual reality are two instances where content displayed in 4K or HD still benefits from the higher-resolution capture, while 8K also offers added flexibility in post production. Continue reading 8K Slow to Take Hold in Homes but Transforming Production

HPA Announces 2020 Engineering Excellence Awards Winners

The Hollywood Professional Association (HPA) Awards Committee revealed winners of its 2020 HPA Awards for Engineering Excellence, to be given out in a virtual ceremony on November 19. This year will mark the 15th anniversary of the HPA Awards, founded to “recognize creative artistry and innovation in the professional media content industry.” This year’s awards will honor EIZO’s Prominence CG3146 31.1-inch HDR reference monitor; Eluvio Content Fabric for managing and distributing large form content; the Moxion Immediates platform; and Carl Zeiss SBE: eXtended Data (XD) lens metadata technology. Continue reading HPA Announces 2020 Engineering Excellence Awards Winners

Netflix’s New Logo Program Will Certify Post Production Tools

Netflix launched its Post Technology Alliance logo program last week, with plans to certify post-production products and systems from manufacturers and vendors that meet the streaming service’s technical and content delivery specs. “The Post Technology Alliance will build a more seamless experience from production through post-production,” said Chris Fetner, Netflix director of post partnerships and integrations, noting that certified vendors are “committed to better interoperability and faster innovation cycles.” Adobe, Avid, Blackmagic Design, Canon, Panasonic, RED Digital Cinema and Sony are among those with products already certified. Continue reading Netflix’s New Logo Program Will Certify Post Production Tools

Blackmagic Design Debuts DaVinci Resolve 15 with VFX Tools

Blackmagic Design’s release of DaVinci Resolve 15 adds Fusion, a visual effects tool often used in Hollywood films, to its professional-level color correction and audio editor. The full studio release of Resolve 15 is $300, but another, stripped down version that still includes the most important features is free. This compares to Adobe Creative Cloud, which costs more than $50 per month. DaVinci Resolve 15 is platform agnostic, running on macOS, Windows 10 and Linux, and offers four modules in one app. Continue reading Blackmagic Design Debuts DaVinci Resolve 15 with VFX Tools

Film/TV Restoration Costs Lead to Outsourcing, Say Experts

Thousands of film and TV titles from every decade require restoration, but the money isn’t there to fund much of it, and current restoration jobs are more likely to take place in China or Poland than Los Angeles. That was revealed at an event co-produced by SMPTE and the Visual Effects Society (VES) at the Academy’s Linwood Dunn Theater. Restoration executives and practitioners from the major studios gathered to discuss the technological, artistic and business challenges of bringing classic film and TV titles back to life. Continue reading Film/TV Restoration Costs Lead to Outsourcing, Say Experts

Blackmagic Design Debuts Ultra HD URSA Broadcast Camera

Blackmagic Design has introduced the Blackmagic URSA Broadcast camera, aimed at studio programming and live production. The new camera shoots HD and Ultra HD resolution, sports an interchangeable lens mount and is priced at just under $3,500. The URSA Broadcast, available for sale now, has a B4 lens mount that works with existing HD broadcast lenses, which can be switched to allow PL, F or EF lenses. Footage can be recorded with SD or CFast media, both relatively inexpensive, with two slots for each format. Continue reading Blackmagic Design Debuts Ultra HD URSA Broadcast Camera

Canon Announces New Cameras in EOS Digital Cinema Line

At Cine Gear Expo on the Paramount Pictures lot, Canon unveiled the much-anticipated Canon EOS C200 and Canon EOS C200B Digital Cinema Cameras, the latest in its EOS digital cinema line. Key new features are two 4K video formats, Canon’s  Cinema RAW Light and MP4, targeting HDR productions. The cameras also have a dual DIGIC DV6 image processing system, which was developed for these cameras as well as Canon’s Dual Pixel CMOS AF system. Both cameras are slated to deliver in August 2017. Continue reading Canon Announces New Cameras in EOS Digital Cinema Line

NAB 2017: 360 Designs Debuts 4K Live Streaming VR Drone

At NAB 2017, 360 Designs, newly located in Los Angeles, debuted its Flying EYE 4K live streaming VR drone, which links with its Breeze wireless transmission unit. Founder/chief executive Alx Klive reports that the system is available for order now, but will not ship for two months. Priced at $75,000, Flying EYE and Breeze are attracting the attention of aerial photography companies, broadcasters, automotive companies, VR production companies and, interestingly enough, other drone manufacturers. Continue reading NAB 2017: 360 Designs Debuts 4K Live Streaming VR Drone

Startup Unveils Tiny 4K Camera with Interchangeable Lenses

Z Camera has introduced the E1 — a new 4K, micro four thirds (MFT) interchangeable-lens camera that is small enough to rival the GoPro line of action cams. The Chinese startup launched the E1 with a Kickstarter campaign that has so far generated more than $296,000 in pledges, well over its $42,000 goal. The E1 weighs more than twice the GoPro Hero4, but if equipped with a small enough lens, it can be attached to a drone like the DJI Phantom. The camera, now fully funded, will be produced in cooperation with Panasonic. Continue reading Startup Unveils Tiny 4K Camera with Interchangeable Lenses

IBC 2014: SanDisk Premieres Record-Breaking 512GB SD Card

SanDisk unveiled its new 512GB memory card at the International Broadcasting Convention in Amsterdam last week. The $800 Extreme PRO SDXC UHS-I card — which SanDisk touts as “the highest capacity SD card on the market” — is designed for professionals that shoot 4K video, Full HD video and high-speed burst mode photography. The new offering marks an increase in SD card capacity by 1,000 times in just over a decade. It was only 2003 when consumers were scrambling for SanDisk’s 512MB cards. Continue reading IBC 2014: SanDisk Premieres Record-Breaking 512GB SD Card