Mexican Revolution: Cinepolis Luxury Cinemas Coming to California

  • Mexico City-based Cinepolis, the world’s fourth-largest theater chain, has plans to extend luxury cinemas to Southern California.
  • The luxury chain has seen success in Mexico, Brazil, and Colombia, and has already “expanded to about 150 screens across Latin America,” reports the Los Angeles Times.
  • The company has invested $8 million in its Del Mar facility, “where patrons can kick back in a leather recliner and press a button to order teriyaki beef skewers, sushi rolls or a glass of Thomas Hyland Chardonnay.”
  • The all-digital theater features a lounge area with sofas, a full bar serving specialty drinks, and a cafe with coffee and desserts. Touch screen monitors in the lobby show upcoming movie trailers.
  • Tickets cost as much as $19.50, a hefty premium for this economy, but the concept may become an attractive alternative for consumers looking for a new experience.
  • Three theaters are planned for Carlsbad (under construction), Laguna Niguel and Rancho Santa Margarita, while deals are underway for additional locations in Westlake and Westwood.