Facebook Agrees to $40 Million Fine for Incorrect Ad Metrics

Facebook agreed to pay a $40 million penalty for providing incorrect metrics for average viewing time of ads on its platform. In 2016, Facebook admitted to the problem, and a group of small advertisers sued in California federal court, in part claiming that Facebook knew about the problem long before it admitted and fixed it. Facebook countered the impact was minimal because it doesn’t bill advertisers based on watch-time; plaintiffs disagreed, saying it is a “common indirect barometer to guide ad-buying decisions.” Continue reading Facebook Agrees to $40 Million Fine for Incorrect Ad Metrics

Californians for Consumer Privacy Make Bid for Enforcement

Californians for Consumer Privacy, which led the push for the privacy law that passed in the state, has a new plan to establish a data protection agency to make sure the law is enforced. The goal is to amend the law via a ballot initiative; it will take the valid signatures of more than 620,000 registered voters to put it on the ballot. The California Consumer Privacy Act now gives consumers the right to see what personal data has been collected, to delete it and to prevent companies from selling it. Continue reading Californians for Consumer Privacy Make Bid for Enforcement

Gig Economy Companies Responding to New California Law

On Wednesday, California Governor Gavin Newsom signed Assembly Bill 5 (AB5), a law that will classify some independent contractors as employees and takes effect January 1. Companies such as Lyft and Uber Technologies, whose employees are among those that might be reclassified, redoubled both their resistance to the law and plans to negotiate again with relevant labor unions. At the same time, these companies are making noise about initiating a ballot-measure campaign to rewrite the standards for independent contractors. Continue reading Gig Economy Companies Responding to New California Law

California Law Limiting Gig Economy to Take Effect January 1

The California State Assembly gave its final approval, in a 56-to-15 vote, for AB5, a bill that strikes a blow against the gig economy, forcing companies such as Lyft and Uber to treat contract workers as employees. The bill originally passed in the State Senate in a 29-to-11 vote and applies to all app-based companies. Governor Gavin Newsom, who endorsed the bill, is expected to sign it; the law will go into effect January 1. Uber has stated it will do “whatever it takes” to keep their drivers independent contractors. Continue reading California Law Limiting Gig Economy to Take Effect January 1

Companies Prep for Brunt of California Consumer Privacy Act

Beginning January 2020, the California Consumer Privacy Act (CCPA) will allow that state’s residents to find out exactly what personal data companies hold about them — and ask them to delete such information. Consumers will also have the option of opting out of allowing their personal information to be sold. The legislation — which was designed to make Amazon, Facebook, Google and others more transparent — will impact a wide range of companies, large and small, including airlines, banks, retailers and restaurants. Continue reading Companies Prep for Brunt of California Consumer Privacy Act

Facebook’s Dilemma: Achieving Data Portability and Privacy

Facebook is trying to make good on two key promises: to protect users’ privacy and to allow them to move their data elsewhere. But the two goals may not be compatible, and Facebook is looking outside the company to get ideas on how to deliver both. The European Union and California passed laws that require Facebook to make users’ social media profiles easy to move to a competing platform. At the same time, Facebook agreed to enforce data protections as part of a $5 billion settlement with the Federal Trade Commission. Continue reading Facebook’s Dilemma: Achieving Data Portability and Privacy

Robotics-as-a-Service Rises, California Puts Limits on Bots

Up until now, massive conglomerates have dominated robotics, but that’s about to change, as the cost of hardware production plunges (due to globalization) and computing and cloud solutions become cheaper, more powerful and easy to ramp up. That’s given rise to Robotics-as-a-Service (RaaS) solutions, in which vertical-specific hardware and software are bundled and sold in monthly subscription packages. At the same time, California enacted a new law that would require a bot to reveal its “artificial identity.” Continue reading Robotics-as-a-Service Rises, California Puts Limits on Bots

Apple Promotes Privacy Features at Developers Conference

At this week’s WWDC in San Jose, California, Apple introduced an anonymous login system and tools that prevent apps from tracking the user’s location, in an attempt to gain the high ground among big tech companies targeted by regulators for privacy issues. Apple also differentiated itself from Facebook and Google, which rely heavily on tracking users’ behavior and activity. The company’s next mobile operating system, iOS 13, slated to debut this fall, will allow users to log into apps without giving up any personal information and generate “automated and random” email addresses. Continue reading Apple Promotes Privacy Features at Developers Conference

California Considers Law That Would Reclassify Gig Workers

The California Assembly introduced a law that would require Amazon Flex, Postmates, Uber and other similar companies to treat their gig economy contractors as employees, with the wages and benefits of that classification. The bill, which was approved 53 to 11, comes only a few weeks after Uber’s IPO was met with a brief strike by ride-hail drivers around the world protesting their low pay and contractor status. The bill now heads to the Democratic-controlled state senate where it is likely to be signed into law. Continue reading California Considers Law That Would Reclassify Gig Workers

Apple Updates App Store, Hopes to Combat Antitrust Claims

Apple is hoping that its new App Store website will help curb accusations regarding antitrust and anti-competition practices. Ahead of next week’s Worldwide Developers Conference (WWDC) in San Jose, California, the company launched a new App Store site with details about how apps are carefully reviewed and curated, and the different business models that are available to app developers. “We created the App Store with two goals in mind: that it be a safe and trusted place for customers to discover and download apps, and a great business opportunity for all developers,” the company detailed on the site. Continue reading Apple Updates App Store, Hopes to Combat Antitrust Claims

New Company Acquires Meta’s AR Assets and Hires CEO

Meta View, a new spatial computing company backed by Olive Tree Ventures and BNSG Capital, has acquired the IP assets of Meta Company, a pioneer in AR head-mounted displays that shut down earlier this year. Meta Company previously generated a lot of buzz regarding its Meta 2 headset and wide field-of-view display system. To run the new San Mateo, California-based company, Meta View has hired former Qualcomm VP Jay Wright as CEO. Wright co-founded Vuforia, where he served as president and GM cultivating the popular AR platform. Continue reading New Company Acquires Meta’s AR Assets and Hires CEO

Microsoft Urges U.S. to Adopt Laws Similar to EU’s GDPR

Microsoft corporate vice president/deputy general counsel Julie Brill believes that the federal government is essential in guaranteeing “a strong right to privacy” in the United States. She noted that California and Illinois have enacted serious data protection laws, but that the U.S. needs federal regulation. She came to that conclusion after observing that the European Union’s General Data Protection Regulation (GDPR), enacted almost one year ago, has been “very effective” in transforming how companies manage personal data. Continue reading Microsoft Urges U.S. to Adopt Laws Similar to EU’s GDPR

New Google Privacy Tools Aim to Limit Third-Party Cookies

In what could be touted as a privacy-related commitment, Google is expected to unveil new tools designed to limit the use of tracking cookies, including a dashboard-like function within its popular Chrome web browser that would give users information about where they’re being tracked and how to stop it, when desired. These tools are a product of years of internal debate, but the move could potentially strengthen Google’s lead in the digital advertising sector, while dealing a blow to other digital marketing companies.

Continue reading New Google Privacy Tools Aim to Limit Third-Party Cookies

Facebook Using Artificial Intelligence to Reduce Bias/Abuse

At this week’s annual Facebook F8 developer conference in San Jose, California, company CTO Mike Schroepfer discussed the progress being made by internal teams dedicated to reducing the spread of misinformation, hate speech, and abuse on the social platform using various artificial intelligence techniques. In the course of a single quarter, according to Schroepfer, Facebook takes down more than a billion “spammy” accounts, more than 700 million fake accounts, and tens of millions of items containing violent content or nudity.

Continue reading Facebook Using Artificial Intelligence to Reduce Bias/Abuse

Vimeo Acquires Magisto, Makes Move Toward Social Video

IAC-owned video platform Vimeo, which largely serves small businesses and individual creators, has acquired short-form video specialist Magisto for $200 million. The deal, Vimeo’s fifth in the field, is expected to help the platform grow its presence in social video, and will move Magisto’s employees based in Israel and California to Vimeo’s office in New York. “Magisto’s proprietary technology enables cutting edge mobile apps and AI-powered editing tools which, combined with Vimeo’s scale and unmatched creator community, will empower more people to tell compelling stories through video,” said Vimeo CEO Anjali Sud. Continue reading Vimeo Acquires Magisto, Makes Move Toward Social Video

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