Trend: Will iPads Soon Cost More Than Large Screen TVs?
By Rob Scott
August 31, 2011
August 31, 2011
- In a price comparison of Apple’s iPad and 42-inch LCD TVs, Bloomberg has included a compelling chart from research firm DisplaySearch that illustrates how the average price of a large screen TV is expected to soon drop below that of the popular tablet.
- According to DisplaySearch, the average cost of a 42-inch LCD TV in the U.S. is expected to drop to $578 by the end of this year and continue to fall through 2015.
- Apple’s iPad tablets sell for $499 to $829 in the U.S., with the Wi-Fi only, 32-gigabyte version priced at $599.
- “The value consumers ascribe to a TV set is lower than most manufacturers’ costs,” says Macquarie Group analyst Jeff Loff. “Even incremental features like 3D, Internet connectivity and enhanced motion processing do not generate enough of a price lift to turn TV sets profitable.”
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