Whitman Archives - ETCentric

NBC Offers Digital Spinoffs of Shows During Olympic Coverage

By Rob Scott
February 17, 2014

TV fans who may be missing their NBC comedies and dramas during the network’s primetime coverage of the Winter Olympics can now go online to catch up with some of their favorite characters. NBC has produced four-part digital-only spinoffs of “Chicago Fire,” “Grimm,” “Parks and Recreation” and “Parenthood.” The webisodes are available for streaming via NBC.com, Hulu and YouTube this month while the network continues to cover the Olympics from Sochi. Continue reading NBC Offers Digital Spinoffs of Shows During Olympic Coverage

LinkedIn Turns to Influencers to Enhance Publishing Efforts

By Rob Scott
June 18, 2013

Social media platform LinkedIn has been making the transition from a utilitarian network designed for business professionals to something much more dynamic. Since October, LinkedIn has been offering original content authored by a select group of “Influencers,” leaders from a variety of fields that post their thoughts on life, careers and success. Traffic to all LinkedIn’s news products has increased eightfold since the Influencers were introduced. Continue reading LinkedIn Turns to Influencers to Enhance Publishing Efforts

Good News for Google: HP Turns to Android for Mobile Devices

By Rob Scott
February 15, 2013

To better compete in the mobile space, HP plans to adopt Google’s Android operating system for a number of upcoming mobile devices. According to two sources familiar with the matter, the company’s first scheduled Android device will be a high-end tablet featuring NVIDIA’s new mobile Tegra 4 chip, announced at CES in January. The move marks a significant win for Google, adding a major partner to the Android ecosystem. Continue reading Good News for Google: HP Turns to Android for Mobile Devices

Corporate Shuffle: Meg Whitman Has Big Plans to Turn Things Around at HP

By Rob Scott
September 26, 2011

Just after taking over the reigns at Hewlett-Packard last week, Meg Whitman spoke with Kara Swisher of All Things D about her initial plans regarding her new role.
As HP’s new CEO, Whitman plans to focus on four major issues: meeting Wall Street’s expectations for HP over the next 45 days, integrating HP’s $10 billion acquisition of Autonomy into the company, making a decision whether to keep or spin off the Personal Systems Group (which includes HP’s consumer PC business), and meeting and getting to know HP’s employees.
“I took this job, because HP really matters to Silicon Valley, to California, to this country and to the world,” said Whitman. “This is an icon and the place where the initial spark to create Silicon Valley came from and I am resolved to restore it to its rightful place… I have the skills to do that.”
Whitman takes over for former CEO Leo Apotheker. According to All Things D, “the troubled tech giant has had a lot of leaders — seven CEOs since 1999.”