Google Slows Down Plan to Replace Cookies Until Late 2023

After announcing that it planned to end third-party cookies for its Chrome Internet browser in early 2022, Google advanced the date to late 2023 in response to pushback from advertisers, privacy advocates and regulators. The company said the delay of almost two years will allow more time for these groups to adapt to new technologies it’s developing that will continue to allow targeted advertising. The issue highlights the tension between the $455 billion online advertising world and Big Tech’s attempts to add more privacy. Continue reading Google Slows Down Plan to Replace Cookies Until Late 2023

Google’s Solution to Replace Cookies Under Review at W3C

By 2022, Google plans to block cookies on its Chrome browser, used by about 70 percent of global desktop computer owners, instead offering a solution that will protect privacy and still target ads. Even as privacy advocates find flaws in Google’s idea, advertising technology companies are joining forces to create tracking tools based on email addresses. Amazon has responded by blocking Chrome from collecting data on which users go to its websites. Politicians from around the world say Google’s move could hurt its rivals. Continue reading Google’s Solution to Replace Cookies Under Review at W3C

Apple Moves to Block IP Addresses from Advertising Trackers

At its WWDC21 developers’ conference this week, Apple revealed tweaks to consumer privacy rules that will limit advertisers’ ability to track users’ activity and gain information from data brokers. These changes will impact many Apple devices, not just iOS 15. Apple earlier curbed in-app tracking, another move that concerned advertisers. Apple senior vice president of software engineering Craig Federighi said the changes would block IP addresses from being transmitted to websites visited in Apple’s Safari browser. Continue reading Apple Moves to Block IP Addresses from Advertising Trackers

Apple Unveils New OS, Privacy Updates and More at WWDC

Apple’s WWDC annual week-long developer conference kicked off with a first peak at iOS 15 enhancements. That includes the next version of FaceTime, which will more closely resemble Zoom, including a grid view for group calls and spatial audio and voice isolation features. The company teased new software updates for AirPods Pro and AirPods, and a multitasking menu for iPadOS 15, coming this fall. The upcoming watchOS 8 will boost fitness, sleep and meditation features. Among numerous other announcements, the company showed data privacy improvements and revealed that HomeKit will now support Siri. Continue reading Apple Unveils New OS, Privacy Updates and More at WWDC

Scams Are a Problem for Apple App Store, Digital Advertising

The Apple App Store is full of scams, according to Kosta Eleftheriou, who has hunted down scam apps for iPhones and iPads that lure consumers into a “free trial” and then charge them insanely high monthly subscription rates without an obvious way to cancel. Eleftheriou, who said these scam apps advertise themselves with thousands of fake 5-star reviews, has come to the conclusion that Apple doesn’t care or is incompetent. Apple isn’t the only target for fraudsters, who have a lucrative business scamming digital advertisers. Continue reading Scams Are a Problem for Apple App Store, Digital Advertising

Disney Premieres Interactive Short at Sundance Film Festival

During Sundance Film Festival 2021 (January 28 – February 3), Disney Media & Entertainment Distribution and Disney Television Animation is showcasing an interactive short — “Baymax Dreams of Fred’s Glitch” — that plays via Nvidia’s GeForce NOW streaming service. The game-like short features the cast from “Big Hero 6” and challenges the viewer to fix Fred’s destructive “glitch” and Baymax’s programming. “Baymax Dreams” is part of the New Frontier Alliance Showcase at Sundance. GeForce NOW, officially unveiled in 2015, recently launched for the Chrome web browser and M1 Macs in beta. Continue reading Disney Premieres Interactive Short at Sundance Film Festival

Apple Makes Additional Changes to App Store Commissions

To help businesses hold paid digital events during the COVID-19 pandemic, Apple stated that companies offering virtual events or digital classes via iPhone apps won’t have to pay the 30 percent commission fee ordinarily applied to App Store in-app purchases. This concession will extend through the end of June 2021. Apple will also reduce its commission for smaller developers. Meanwhile, Epic Games, which with other developers has been fighting Apple over its in-app commission fee, now has an ally in Nvidia. The GPU and gaming company is testing its GeForce NOW gaming platform on Apple’s iOS mobile operating system. Continue reading Apple Makes Additional Changes to App Store Commissions

Amazon Explore Platform Delivers Unique Virtual Experiences

Amazon debuted Explore, a platform for live classes, sightseeing tours, personal shoppers and other virtual experiences hosted by local experts. The video is one-way but the audio is two-way so the user can ask questions and make requests of the video’s host. Among the offerings are a $129 bagel cooking class and, for $70, a 45-minute virtual tour of a Lima, Peru mansion. At launch, Explore offers 86 experiences across 16 countries, but the platform has potential for significant growth. Other companies offering virtual experiences include Airbnb and fitness company ClassPass. Continue reading Amazon Explore Platform Delivers Unique Virtual Experiences

WWDC: Apple Unveils New Silicon Chips, macOS, iOS, More

At WWDC this week, Apple officially announced its plan to move from Intel chips to ARM-based “Apple Silicon” chips. With its own chips, Apple will no longer have to rely on Intel’s update cycles. It also means that Apple will be able to bring its customized neural engines to Macs for tasks that use machine learning. Apple stated that developers will be able to create apps that run on ARM-based Macs in Xcode’s new version, which will also continue to support Intel x86 Macs. Additionally, the company announced iOS 14 (with home screen widgets), iPadOS 14 (with Scribble handwriting-to-text conversion), macOS and Safari upgrades, spatial audio for AirPods Pro, Apple TV updates, and more.  Continue reading WWDC: Apple Unveils New Silicon Chips, macOS, iOS, More

Apple App Store Rules Ban Cloud-Based Streaming Services

Apple has always had strict limits on apps that users can access on its devices. For gaming, that means its 1+ billion iPhone/iPad users have one option: Arcade, the subscription service Apple unveiled in September. The App Store guidelines also ban streaming from the cloud, which limits Arcade’s capabilities. Still, software developers need to be on Apple’s iOS if they want to reach a maximum number of users. According to Sensor Tower, the iOS App Store was responsible for 65 percent of all global app spending last year. Continue reading Apple App Store Rules Ban Cloud-Based Streaming Services

Google Melds Data Privacy, Advertising in Privacy Sandbox

Google said users will gain more control over the data that it shares with advertisers via a Privacy Sandbox, a new set of standards for its Chrome browser. Under pressure from the public, Google acted to create what it said will be “a more private web” that will make individual search histories harder for advertisers to follow and give users more choices over the types of data shared with marketers, including the ability to opt-out. So far, however, Google has remained “fairly vague” about the standards. Continue reading Google Melds Data Privacy, Advertising in Privacy Sandbox

Adobe Develops AR Software, Mixed Reality Display Tech

Adobe plans to release three apps — Aero, Fresco and Photoshop for the iPad — that focus on mixing physical elements with digital ones. The apps will allow users to switch back and forth easily between mobile and desktop devices and are cloud-native, enabling easy collaboration. The company’s chief technology officer Abhay Parasnis also recently showcased Project Glasswing, a mixed reality display prototype that will bring all the apps’ features as Photoshop or After Effects layers on a transparent screen in front of real 3D objects. Continue reading Adobe Develops AR Software, Mixed Reality Display Tech

Password-Free Logins Getting Closer to Becoming a Reality

WebAuthn, with the approval of the World Wide Web Consortium (W3C) and the FIDO Alliance, just became an official web standard for password-free logins. After W3C and the FIDO Alliance first introduced it in November 2015, WebAuthn gained the support of many W3C contributors including Airbnb, Alibaba, Apple, Google, IBM, Intel, Microsoft, Mozilla, PayPal, SoftBank, Tencent and Yubico. With WebAuthn, which is supported by Android and Windows 10, users can log-in via biometrics, mobile devices or FIDO security keys. Continue reading Password-Free Logins Getting Closer to Becoming a Reality

Google Adopts Open-Source, Secure Password-Less Logins

The FIDO Alliance, a consortium for open source authentication standards, is trying to make passwords obsolete, expanding its secure login protocols. Its efforts were boosted by Google’s announcement that it added certified support for the FIDO2 standard, impacting the vast majority of devices running Android 7 or later. That means owners of these Android 7-based devices should be able to log in seamlessly without passwords on mobile browsers such as Chrome. Websites can now be designed to interact with FIDO2 management. Continue reading Google Adopts Open-Source, Secure Password-Less Logins

WorkLink From AWS Enables Secure Mobile Intranet Access

Amazon’s AWS cloud computing unit has announced its new WorkLink service that promises to provide workers with simple and secure mobile access to all of their companies’ intranet sites and web apps. Since most companies typically use virtual private networks or mobile device management software for such remote access, AWS wants to replace the often expensive and complex use of these approaches with simple one-click access that employees should find similar to basic Internet browsing on their various devices. Continue reading WorkLink From AWS Enables Secure Mobile Intranet Access