Amazon Seeks Exclusive Licenses to Add IMDb TV Content

Amazon, which is increasing its investment in IMDb TV, an ad-supported streaming service for movies/TV, is now asking content creators for exclusive licenses, according to sources. An example of this is its contact with Vice Media to make a deal for Emmy-winning “Vice News Tonight,” recently canceled by HBO. The tech company also now offers an upfront license fee for “some type of exclusivity,” as opposed to its earlier model of only sharing ad revenue. Some content owners prefer an upfront fee, which is a guaranteed payment. Continue reading Amazon Seeks Exclusive Licenses to Add IMDb TV Content

CBS and Viacom Reunite With a Focus on Streaming Video

After a split of more than 10 years, CBS and Viacom finalized a deal yesterday to recombine. The new company, to be called ViacomCBS Inc. with a market value of about $30 billion, will bring Viacom brands such as BET, Comedy Central, MTV, Nickelodeon and Paramount Pictures together with CBS, Showtime and the new CBS All Access streaming service. The merger follows several high-profile media deals, including Disney’s purchase of Fox’s movie and TV assets in March and AT&T’s 2018 acquisition of Time Warner, as media companies face significant changes involving pay TV and streaming services. Continue reading CBS and Viacom Reunite With a Focus on Streaming Video

Streaming Video Services Moving Toward Audience Ratings

Netflix rarely releases viewership numbers, arguing that, because it doesn’t court advertisers, it can safely sit on its own data. That mindset is changing, however, as competition heats up in free ad-supported streaming TV services. Tubi and Viacom’s Pluto TV have released viewership numbers — 20 million for the former and 15 million for the latter — but they don’t use independent measurement firms such as Nielsen or Comscore. Advertisers continue to be wary without such third-party verification. Continue reading Streaming Video Services Moving Toward Audience Ratings

IMDb Rebrands Its New AVOD Service and Triples Content

Amazon-owned IMDb — the popular online database featuring information related to movies, television and video games — is rebranding its recently launched Freedive video service as IMDb TV. Thanks to new deals with MGM, Sony Pictures Entertainment and Warner Bros., the ad-supported VOD service will add thousands of new titles in the upcoming months, essentially tripling the number of TV shows and movies available to U.S. viewers for free. The company also plans to expand its audience with a European launch later this year. Continue reading IMDb Rebrands Its New AVOD Service and Triples Content

NBC Targets News Junkies With Ad-Supported OTT Service

NBC News is introducing its free, ad-supported streaming video service with an eight-hour programming day (3:00-11:00 pm Eastern, Monday through Friday) and a mix of news content. “NBC News Now” hopes to attract a new generation of information aficionados with a blend of short-form “Briefly” updates, live reports and in-depth stories. “We want to be the premiere place for viewers who are news junkies — news savvy, digitally savvy, but may not be watching on traditional platforms or have access to cable service,” explained Rashida Jones, SVP of specials for NBC News and MSNBC, who is overseeing the initiative. Continue reading NBC Targets News Junkies With Ad-Supported OTT Service

NBCUniversal, Viacom, Hulu Target Ad-Supported Streaming

The audiences for linear TV continue to shrink, but many major media players are eschewing subscription-based revenue for advertising-based video on demand (AVOD) services. That’s because Netflix and other super-aggregators as well as niche players are dominating — and saturating — the SVOD market. According to a Lab42 October 2018 survey, the average U.S. consumer subscribes to two to three streaming services, one of which is “almost always” Netflix. NBCUniversal, Viacom and Hulu are all making plays in the AVOD sector. Continue reading NBCUniversal, Viacom, Hulu Target Ad-Supported Streaming

Amazon’s IMDb Debuts Free Ad-Supported Movie, TV Service

Amazon launched Freedive, a free, ad-supported streaming video channel on its Internet Movie Database (IMDb) site, featuring 130 movies and 29 TV shows licensed from CBS, NBCUniversal Television, Sony Pictures Entertainment/Columbia Pictures, Warner Bros. Television and others. Movies include “Awakenings,” “A Few Good Men,” “Adaptation,” “Memento,” “True Romance,” “The Last Samurai” — and TV shows include “Fringe,” “The Bachelor,” “Gilligan’s Island,” “Duck Dynasty,” “Quantum Leap,” “Born This Way,” “Kitchen Nightmares” and “Without a Trace.” Continue reading Amazon’s IMDb Debuts Free Ad-Supported Movie, TV Service

Roku Expands Reach of Video Channel to the Web and Mobile

Earlier this month, streaming device maker Roku introduced The Roku Channel — its streaming destination for free, ad-supported movies and TV shows — to non-Roku devices for the first time. The rollout started on the web and select Samsung smart TVs, before plans for a wider cross-platform launch. In addition to updating the navigation for Roku players and Roku TVs to access free TV content, the company plans to bring its service to PCs, smartphones and tablets for those consumers who have not purchased Roku devices. Continue reading Roku Expands Reach of Video Channel to the Web and Mobile

Vizio Adds WatchFree Service to SmartCast TVs via Pluto TV

On Wednesday, Vizio debuted WatchFree to its TV sets with its SmartCast operating system, adding more access to free, ad-supported TV programming. Pluto TV, an ad-supported streaming service, powers the service, which will offer 100 channels including NBC News/MSNBC, Fox Sports, MST3K and The Surf Channel, as well as movie channels. In the near future, “Ramsay’s Kitchen Nightmares” and “Unsolved Mysteries” will appear as pop-up channels. Vizio’s SmartCast operating system was first launched in 2016. Continue reading Vizio Adds WatchFree Service to SmartCast TVs via Pluto TV

Oculus TV Debuts as Smart TV for Viewing in Virtual Reality

Oculus officially debuted Oculus TV, a free app and dedicated hub for watching flatscreen video in virtual reality via the Oculus Go headset. By introducing Oculus TV, first announced at last month’s F8 conference, the company makes good on its interest in non-gaming uses of VR. Oculus TV features a virtual home theater with what Oculus says is the equivalent of a 180-inch TV screen, and supports access to streaming video services including Showtime, free web service Pluto TV, Red Bull TV, and Facebook Video. Continue reading Oculus TV Debuts as Smart TV for Viewing in Virtual Reality

Pluto TV Now Offers Free On-Demand Movies and TV Shows

In addition to its more than 100 TV-like linear channels, Pluto TV is now offering thousands of free movies and TV shows on demand via its streaming platform. Pluto TV is expanding its “ad-supported service with VOD as it positions itself as a kind of Spotify for premium video,” reports Variety. “It’s worth noting that Ken Parks, Pluto’s executive chairman, was Spotify’s first U.S. employee and led the music streamer’s negotiations with record labels.” The startup, which launched in 2014 and currently touts more than six million monthly viewers, may introduce a hybrid free/subscription model in the future. Continue reading Pluto TV Now Offers Free On-Demand Movies and TV Shows

Time Debuts People/Entertainment Weekly Streaming Network

Time is launching its People/Entertainment Weekly Network (PEN) today — a streaming, ad-supported video service also available as an app, on numerous Web-connected devices and People’s website. The venture, Time’s latest effort to leverage digital advertising, is free and available to watch live and on-demand, with a focus on celebrities, coverage of popular entertainment franchises (such as “Star Wars” and “Game of Thrones”), live events (such as the Emmy Awards) and human interest stories. Continue reading Time Debuts People/Entertainment Weekly Streaming Network

Pluto TV Aggregates Digital Channels to Remix Traditional TV

Pluto TV chief executive Tom Ryan sees the company as a “remix” of traditional linear TV, a place where viewers don’t have to pick what they want to watch. The company just announced new content deals with NBC News, Reuters, Paramount, 120 Sports, CNET, Legendary Digital, and Corus Entertainment, but the majority of its content is YouTube or Vimeo videos that have been repackaged to resemble linear channels. New executive chair Ken Parks says the service plans to be an aggregator for digital subscription services. Continue reading Pluto TV Aggregates Digital Channels to Remix Traditional TV

Pluto.tv Creates Curated Channels Based on Online Videos

As online videos continue to become more popular, many viewers are faced with the challenge of navigating a flood of content. Pluto.tv has created topic-based video channels in the hopes of addressing this problem, and aims to give viewers the feeling of watching a 30-minute packaged television show compiled of a dozen or more short video clips. There are about 100 channels featuring categories such as Comedy, Music, Sports, Tech, Education and Kids. Pluto.tv has designed its interface to mimic a standard TV guide. Continue reading Pluto.tv Creates Curated Channels Based on Online Videos