Viewers Turn to Xumo and Other Ad-Supported VOD Services

Despite the focus on successful subscription streaming services such as Netflix, Amazon Prime Video and Disney+, free ad-supported TV services have actually been growing at a faster clip. AVOD (ad-supported video on demand) or FAST (free ad-supported TV) is flourishing largely via large media companies. Fox’s Tubi, ViacomCBS’ Pluto TV and Xumo, now owned by Comcast, are all performing well. Xumo has skyrocketed 2.5 times, reaching 24 million U.S. monthly active users. Comcast acquired Xumo in February 2020 from Panasonic and Meredith Corp. Continue reading Viewers Turn to Xumo and Other Ad-Supported VOD Services

NBCU’s Fandango Purchases Streaming Video Service Vudu

Following the soft launch of its Peacock streaming service to Comcast Xfinity X1 and Flex customers, NBCUniversal is bringing another streamer into the fold, this time to expand its Fandango offerings. Movie ticket seller Fandango has acquired digital movie and TV streaming platform Vudu from retail giant Walmart, with plans to merge it with digital marketplace FandangoNOW. According to Walmart, Vudu is available on more than 100 million devices, while its mobile app has more than 14 million downloads.  Continue reading NBCU’s Fandango Purchases Streaming Video Service Vudu

Google Debuts AMP Stories With Publisher Content for Mobile

Google is taking a step in the direction of Snapchat and Instagram Stories, with new technology for mobile devices that lets users easily create and publish visual-centric stories. Dubbed AMP stories, the technology, to debut first as a developer preview, features swipeable slides of text, photos, graphics and videos. Time Warner’s CNN, Condé Nast, Meredith Corp. and Vox Media were among the publishers that aided in its development. AMP stories does not yet allow advertising, unlike Apple News and Facebook Instant Articles. Continue reading Google Debuts AMP Stories With Publisher Content for Mobile

Time Warner Announces Spinoff of Entire Magazine Division

Time Warner, named partly after a signature magazine, is getting out of the magazine business. On Wednesday, the company said it would spin off its entire Time Inc. magazine group, creating a separate public company. Moves like this aren’t entirely surprising considering the industry’s decline in newsstand sales and ongoing ad slump, which affects all publications but particularly weekly ones. Continue reading Time Warner Announces Spinoff of Entire Magazine Division