Facebook Pushes 360 Videos, Both Branded and Independent

Facebook, which has begun to build VR-like 360-degree videos into its site, now allows users to enjoy a true VR experience on the Samsung Gear VR. The company also launched a microsite to provide potential 360 filmmakers with best practices, guidelines and FAQs. VR producers, Vrse’s Chris Milk and Aaron Koplin also show the best way to make immersive video. Facebook has jumped into VR to stay fresh and, while offering users a chance to enjoy VR, also add some juice to its own VmaRketing. Continue reading Facebook Pushes 360 Videos, Both Branded and Independent

YouTube Upgrades Support Music Artists and Virtual Reality

YouTube has made some compelling new changes in the last week. The video site just announced the launch of its “Cards” system, which is designed to eventually supplant annotations. The company also announced its new site, “YouTube for Artists,” essentially a resource guide for music artists promoting their work on YouTube. In addition, YouTube now supports 360-degree video formats in most of its mobile and Internet platforms, a move the company promised earlier in the year to address the growing interest in virtual reality content. Continue reading YouTube Upgrades Support Music Artists and Virtual Reality

Allie Cameras Can Live Stream 720-Degree Virtual Reality Video

IC Real Tech is showcasing a consumer-friendly and affordable VR camera solution at CES this week. Using new video stitching technology, the Allie camera line (pronounced “All-ee,” like a “selfie” in all directions) can create a 720-degree view by combining two 360-degree camera feeds into an “all-D” image. Users have the ability to control perspectives in recorded videos and can stream live footage. IC Real Tech debuted its Allie Play, Home and Pro video cameras at CES, which will range from under $500 to $3,000. Continue reading Allie Cameras Can Live Stream 720-Degree Virtual Reality Video