Cinemizer HMD Ideal for On-Set Shooting and VR Experiences

In one corner of the Zeiss NAB booth filled with video cameras and lenses, the latest model of the Zeiss Cinemizer head mounted display is plugged into a video camera. The Cinemizer features dual 870×500 pixel OLED displays. An optional soft-rubber Eye Shield blocks out all external light. Once plugged into the camera via a standard HDMI connector, the camera operator sees exactly what the camera sees. The camera controls can be overlain on the image, just as they can appear in the eye piece or screen on the camera itself.

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Apple iAd Workbench Makes Campaign Creation Open to All

Apple just opened its iAd Workbench tool to the public, making mobile ad campaign creation and management accessible to anyone with an Apple ID. The Web-based platform — previously only available to registered mobile app developers — will allow users to launch, track and adjust their advertising campaigns. The ads can contain videos, and direct viewers to a separate website or promoted iTunes content, but only work for ads on an iOS phone or tablet. Continue reading Apple iAd Workbench Makes Campaign Creation Open to All

Fostering Innovation: Vint Cerf Calls for Education and Recognition

Computer scientist, technology pioneer and chief Internet evangelist at Google, Vint Cerf addresses the current state of innovation in the U.S. and what he sees as the necessary steps in moving forward.

Cerf suggests our educational programs are deteriorating and that our culture places more emphasis on entertainment and sports figures than it does on scientists and engineers. To foster innovation, he sees a need to revitalize our K-12 educational system, create national recognition for scientific achievement, and devise an effective plan for attracting the best talent from abroad.

In his essay published in The Wall Street Journal this week, the Internet pioneer cites Japan, Spain, Norway and Sweden as examples of nations that “shine a much brighter national spotlight on international science and technology breakthroughs.”

In addition to a new national spotlight, Cerf promotes a hands-on educational approach that focuses on search and discovery rather than memorization of facts. He calls for increased interaction with groups such as the FIRST robotics program and Google’s Global Science Fair. According to Cerf: “By elevating interest in math and science, we will foster the innovation and ingenuity that will move this nation forward into a better future.”