Intel Makes its Case: There is No Better Time to Buy a PC

In a survey conducted by Intel, it was revealed that 97 percent of participants consider their PC to be their primary computing device. The survey also found that participants consider their PCs to be vital to their daily existence, and of the 43 hours per week spent on computing devices, about half of that time is spent in front of a PC. Intel suggests that it may be the perfect time to buy a new PC, and despite competition from tablets, the PC is not a thing of the past. Continue reading Intel Makes its Case: There is No Better Time to Buy a PC

People to Spend More Time with Digital Media Than TV in 2013

According to a new report from eMarketer estimating the media consumption of adults in the U.S., the average amount of time spent with digital media per day will surpass television viewing for the first time this year. This is due largely to the shift in smartphone and tablet usage now that most consumers lead increasingly mobile lives. Since 2010, mobile activity has grown from a mere 24 minutes per day on average to 2 hours and 21 minutes per day. Continue reading People to Spend More Time with Digital Media Than TV in 2013

Code of Conduct to Disclose What Data Mobile Apps Collect

A group of app developers, consumer advocates and others are agreeing to test a voluntary code of conduct for data privacy for mobile apps. The code would set requirements for participating developers to release notices regarding whether their apps collect certain types of personal information or share user specific data with third party groups or data resellers. The Obama administration favors consumer privacy laws, but has yet to release additional details. Continue reading Code of Conduct to Disclose What Data Mobile Apps Collect

Big Data: Retailers Experiment Tracking Shoppers In-Store

Nordstrom recently tested new technology in their stores in order to learn more about their customers. The system tracked customers’ movements by following their smartphone Wi-Fi signals while in the store. Nordstrom’s system is similar to what online retailers do to track customers’ online movements. Nordstrom is one of many retailers that are using in-store tracking and monitoring technologies, yet there are concerns of privacy. Continue reading Big Data: Retailers Experiment Tracking Shoppers In-Store

Shift in Consumer Demand: Should Studios Emulate Pirates?

Hollywood studios are reexamining traditional distribution models in an era of piracy enabled by digital technologies. Today’s media savvy consumers have evolving expectations regarding how they discover and share music, video content and games, thanks in part to new cloud-based technologies, streaming media services and sophisticated social tools. Some media companies are even considering the idea that models popular with pirates are worth imitating. Continue reading Shift in Consumer Demand: Should Studios Emulate Pirates?

FTC Issues Warnings to Firms that Share Consumer Info

The Federal Trade Commission sent warning letters earlier this week to 10 data brokerage firms. The agency warned the firms that the gathering and selling of consumer information could be in violation of federal privacy laws. The new letters follow last month’s action by the FTC when it issued similar warnings to six companies who offered to share tenants’ rental histories with landlords. Continue reading FTC Issues Warnings to Firms that Share Consumer Info

Wearable Technology: Smart Watches and Other Notable Trends

As wireless technology advances and smaller devices become more powerful, wearable technology has begun to expand beyond niche markets into more mainstream applications. Christian Lindholm of design firm Koru expects the trend of wearable technology in 2013 and highlights the products he thinks will make the largest splashes, including watches, sensors and glasses. Continue reading Wearable Technology: Smart Watches and Other Notable Trends