TikTok Draws Criticism for Undisclosed Sponsored Content

TikTok is facing blowback for lax advertising disclosures. While the platform offers various ways to identify paid promotion, its marketing policies appear to operate on an honor system, and while some creators label their posts as advertising or partnerships, many do not. Where a financial relationship exists with regard to products mentioned, the truth in advertising rules enforced by the Federal Trade Commission and state attorneys general require media partners to disclose that funds will change hands. As part of a renewed national interest in digital consumer protections, particularly related to child safety, the area is getting increased scrutiny. Continue reading TikTok Draws Criticism for Undisclosed Sponsored Content

U.S. Firms Chase China’s WeChat in Bid to Build Super Apps

U.S. tech execs are experiencing app envy, with companies from Uber to PayPal and billionaires Elon Musk and Jack Dorsey setting their sights on building one-size-fits-all “super apps” to rival Tencent’s WeChat in China and SoftBank’s LINE in Japan. Where typical apps are built to do one thing really well, so-called super apps are generalists, which in theory means people will use them more often. Spotify and Snap have also expressed interest in super solutions, which have been popular in Asia since 2020 and are sparking new interest in the West. Continue reading U.S. Firms Chase China’s WeChat in Bid to Build Super Apps

Smartphone Maker Oppo Delivers ‘Assisted Reality’ Air Glass

BBK Electronics’ Oppo brand is garnering notice for Air Glass, natural-looking wireless glasses that sync to the company’s smartphones to serve-up augmented reality experiences. Though still in limited release, with no plans for distribution outside of China, the $745 glasses offer a hint of things to come even as Oppo is readying a next-gen version. Weighing in at just 30 grams, Air Glass is positioned as a basic device that delivers practical information, including navigation, weather, time and fitness tracking. Oppo characterizes the functionality as “assisted reality,” and its limited ambitions appear to be a strength. Continue reading Smartphone Maker Oppo Delivers ‘Assisted Reality’ Air Glass

Decline in Global PC Sales Expected to Impact Chip Demand

A slump in PC sales and crashing cryptocurrency markets appear to be tempering a demand for semiconductors spurred by COVID-19 era supply chain shortages. Inflation is another mitigating factor, as sales of laptops and high-end GPUs for gaming and cryptocurrency mining slacken. Research firm Gartner predicts global PC shipments will contract by 9.5 percent in 2022, with consumer demand projected to decline by 13.5 percent. Enterprise sales are also expected to drop, by 7.2 percent, according to Gartner. Those numbers align with the 10 percent PC sales decline Micron Technology has forecast. Continue reading Decline in Global PC Sales Expected to Impact Chip Demand

TikTok Promises Government That User Data Will Remain Safe

In the wake of an FCC commissioner’s call to have TikTok banned from the Apple and Android stores, company CEO Shou Zi Chew issued a letter assuring senators that the China-based company is doing all it can to “remove any doubt about the security of U.S. user data.” Responding to questions from nine Republicans — including ranking Senate Commerce Committee member Roger Wicker (R-Mississippi) — Chew reiterated the claim that TikTok maintains American user data on servers controlled by the U.S. company Oracle, with plans for third-party audits. The dust-up follows an incendiary report by BuzzFeed News. Continue reading TikTok Promises Government That User Data Will Remain Safe

FCC’s Carr Says TikTok Should Be Banned from App Stores

TikTok is facing blowback from the Federal Communications Commission, with one member asking Apple and Google to remove the social video platform from their app stores. FCC commissioner Brendan Carr warned in a joint letter to Apple CEO Tim Cook and Alphabet CEO Sundar Pichai that “TikTok is not what it appears on the surface. It’s not just an app for sharing funny videos and memes,” but a sophisticated surveillance tool “that harvests extensive amounts of personal and sensitive data.” As a division of China’s ByteDance, TikTok is “required by Chinese law” to share data with the PRC government. Continue reading FCC’s Carr Says TikTok Should Be Banned from App Stores

TikTok Expected to Triple Ad Revenue to $12 Billion in 2022

TikTok had its first official presence at the Cannes Lions Festival of Creativity on the French Riviera, where the ByteDance mobile video platform competed with the likes of Amazon, Netflix, Activision Blizzard, Spotify, Reddit and Meta Platforms for the attention of the world’s biggest brands and top advertising agencies. Touting its viral appeal and popularity among key demographics including Gen Z, millennials and social influencers, the company hosted a cabana on the beach with dedicated space to make TikTok videos, held meetings in a nearby suite and participated onstage at the Palais des Festivals. Continue reading TikTok Expected to Triple Ad Revenue to $12 Billion in 2022

YouTube Gains on TikTok as Top Choice for Short-Form Vid

YouTube is stepping up to fill what it perceives as a short-form video void in India, with a population of one billion, which is facing a ban on Bytedance’s popular video app TikTok. One New York-based creator says 80 percent of his views from a recent viral video short came from India, and YouTube, a division of Alphabet’s Google, is parlaying such information to take on short-form video phenom TikTok globally as video clips become the new battlefield for social media dominance. “There is a long game here,” said Todd Sherman, YouTube Shorts director of product management. “I think short-form video is here to stay.” Continue reading YouTube Gains on TikTok as Top Choice for Short-Form Vid

Facebook Adjusts Algorithms, Messenger, to Take on TikTok

Facebook is trying to make its feed operate more like TikTok’s, according to recent reports that indicate the company recently directed employees to adjust the platform’s algorithms to prioritize popular posts, regardless of their source, over its traditional approach of serving posts from friends or accounts followed. Parent company Meta Platforms is also said to be reuniting Facebook with the Messenger app in order to align its message functionality with that of TikTok. Combined with an increased emphasis on short-form video with Reels on Facebook and Instagram, the changes reflect TikTok’s threat to Meta’s social media dominance. Continue reading Facebook Adjusts Algorithms, Messenger, to Take on TikTok

ByteDance on Hiring Spree for Expansion of Its Pico VR Unit

ByteDance appears ready to make a splash in the U.S. virtual reality market and is expanding the presence of its Pico VR unit on the West Coast, as per recent job listings. The Beijing-based ByteDance purchased Pico in August 2021, and now has more than 40 open positions posed for operations in San Diego, San Francisco and Seattle. According to Pico’s website, the company makes “best in class” wireless VR headsets, and in addition to the U.S. has operations in Europe, China and Japan. Many of the current job listings are for a content division called Pico Studios. Continue reading ByteDance on Hiring Spree for Expansion of Its Pico VR Unit

The U.S. Is Now Home to the World’s Fastest Supercomputer

In a big win for the United States, the Department of Energy’s Frontier supercomputer at the Oak Ridge National Laboratory (ORNL) in Tennessee was ranked No. 1 in the Top500 worldwide performance contest and the first to top the quintillion operations-per-second (exascale) benchmark in a LINPACK test. The Department of Energy has said it will spend a total of $1.8 billion to build three machines with exascale performance. The Frontier, or OLCF-5, supercomputer (which features a theoretical peak performance of 2 exaflops) was built by Hewlett Packard Enterprise and is powered by AMD chips. Continue reading The U.S. Is Now Home to the World’s Fastest Supercomputer

Atlanta Apple Store Employees Pause Union Organizing Push

Apple Store workers in Atlanta, Georgia have paused organizing efforts that could have resulted in the first unionized Apple Store in the U.S. The matter was scheduled to be put to vote this month, but the Communications Workers of America withdrew the request, citing the safety of Cumberland Mall workers amidst a COVID-19 surge and charges of union busting by Apple. At least three other U.S. Apple Stores are holding union drives, according to reports. Workers at a Towson, Maryland location are scheduled to vote June 15, with New York City’s Grand Central Terminal Apple Store also teeing-up, union leaders say. Continue reading Atlanta Apple Store Employees Pause Union Organizing Push

Chinese Technology Companies Are Experiencing Slowdowns

China’s tech sector is taking a hit. Revenue for e-commerce giant Alibaba posted what appears to be its most sluggish quarterly increase ever, at 9 percent, with competitor JD.com also paced among its worst performances, with revenue up 18 percent for Q1. The nation’s search engine leader, Baidu, reported 1 percent revenue growth, while Tencent remained flat. Supply chain problems due to the COVID-19 resurgence in conjunction with Beijing’s recent measures to battle back monopolies are cited as causes for the negative market turn. Since late 2020, China has been investigating alleged monopolistic practices among many top corporations. Continue reading Chinese Technology Companies Are Experiencing Slowdowns

Samsung Announces Plans for $356 Billion Investment in Tech

Samsung says over the next five years it will invest $356 billion in chip production, biopharmaceuticals and other next-gen tech, creating tens of thousands of new jobs. While Samsung says most of the funds — $285 billion — will be spent in South Korea, the Seoul-based electronics giant also has operations in the U.S., Canada, the UK and Philippines. That new plan marks a 30 percent increase in Samsung’s spending over the previous five-year period and is a considerable expansion over earlier budgeting. Memory chip manufacturing and 6G wireless are among the areas to benefit from the new investment. Continue reading Samsung Announces Plans for $356 Billion Investment in Tech

Apple Said to Be Exploring Production Options Outside China

During Apple’s Q2 conference call a few weeks ago, CEO Tim Cook admitted China’s new COVID-19 lockdowns would result in supply chain disruptions causing as much as $8 billion in lost sales this year. Although Cook tried to emphasize Apple’s supply chain as “truly global,” with manufacturing in the U.S. and elsewhere, the company’s reliance on China could be problematic, and reports are surfacing that sources at the company are saying Apple is now on the hunt for production locations outside China, with India and Vietnam, where Apple already has small manufacturing operations, mentioned as candidates. Continue reading Apple Said to Be Exploring Production Options Outside China