ATSC, CTA, NAB Chiefs Gather to Celebrate ATSC 3.0 Rollout

In the Grand Lobby of the Las Vegas Convention Center at CES 2018, ATSC president Mark Richer, NAB president Sen. Gordon Smith and CTA president/chief executive Gary Shapiro gathered to clink glasses of champagne to celebrate the official rollout of the new ATSC 3.0 television standard. In the audience were ATSC board members and several people who contributed to the standard. “Today’s milestone wouldn’t be possible without the work of hundreds of people,” declared Richer. “It’s been an intensive five year effort by all these people.” Continue reading ATSC, CTA, NAB Chiefs Gather to Celebrate ATSC 3.0 Rollout

Brands Face the Challenges, Promises of AR/VR Experiences

Industry execs gathered for a CES panel to discuss the challenges brands are now facing with AR and VR. According to NorthSouth Studios chief executive Bill Newell, the most impactful events for AR in 2017 were Apple and Google’s introduction of AR development kits. But he acknowledged that convincing big brands to consider AR or VR projects is still a major challenge for the creators of those experiences. At the agency Firstborn, senior vice president business planning Gabe Garner says his company is always honest about the return on investment, which won’t match up with traditional media. Continue reading Brands Face the Challenges, Promises of AR/VR Experiences

ETCentric Begins CES Coverage with Advance Sector Reports

ETC@USC’s coverage of CES 2018 (formerly the International Consumer Electronics Show) is underway as ETCentric begins its series of preview stories. Between now and the start of CES on January 9 in Las Vegas, our team will explore emerging trends and technologies with a focus on how these innovations may impact or influence media and entertainment. Even with more than 3,900 companies filling 2.5 million square feet with new products, services and technologies that span every industry, we’ve identified three broad segments that will help us organize our coverage: Input, Throughput and Output. Continue reading ETCentric Begins CES Coverage with Advance Sector Reports

Unity, Filmmaker Neill Blomkamp Partner on Creative Project

Game engine Unity and filmmaker Neill Blomkamp (“Elysium,” “District 9”) have partnered to create a more fleshed out version of “Adam,” a short proof-of-concept film that Unity released to show off its Cinemachine movie creation tools. At the same time, Unity debuted a new version of Cinemachine, software that allows users to direct their own CG films. Blomkamp is an ideal partner, having just launched his own studio, Oats, and released three videos (“Rakka,” “Firebase,” “Zygote”) and other shorter projects. Continue reading Unity, Filmmaker Neill Blomkamp Partner on Creative Project

Facebook Buys Source3 to Strengthen Rights Management

Facebook just purchased the technology of startup Source3, which can detect intellectual property that has been shared on the Internet without permission.  No financial details were revealed, but Crunchbase reported that Source3 recently raised $4 million in venture capital funding, led by a 2015 seed round by Contour Venture Partners. Two years ago, Facebook released so-called Rights Manager technology to combat the posting of video clips by unauthorized users. YouTube uses Content ID, a similar but more advanced technology. Continue reading Facebook Buys Source3 to Strengthen Rights Management

Disney Selects 11 Companies for 2017 Accelerator Program

The Walt Disney Company announced 11 tech and media companies will receive funding and support as part of the Disney Accelerator program, now in its fourth year. The companies will be given access to work space at Disney’s L.A. creative campus and guidance from entertainment and media technology leaders. The 2017 class covers a range of compelling areas such as artificial intelligence, eSports, messaging, online learning, robotics, video games and virtual reality. Among the 11 startups are Epic Games, creator of Unreal Engine tech, and location-based VR firm The VOID. Continue reading Disney Selects 11 Companies for 2017 Accelerator Program

Video Will Comprise 82 Percent of All Internet Traffic by 2021

Cisco predicts that online video will be responsible for 82 percent of all consumer IP traffic in 2021, with live video expected to see the fastest rate of growth over the next four years. By comparison, video accounted for 73 percent of Internet traffic last year. Demand is coming from a range of video, including on-demand content from services such as Netflix, webcam viewing and IP VOD. Not surprisingly, Cisco forecasts the amount of bandwidth will grow as more online video is consumed and an increasing number of higher-quality videos are watched. Continue reading Video Will Comprise 82 Percent of All Internet Traffic by 2021

Facebook Loses Oculus IP Lawsuit in $500 Million Jury Verdict

Facebook lost its intellectual property lawsuit with video game publisher ZeniMax Media yesterday and was ordered to pay $500 million in damages. ZeniMax had contended that a former employee helped develop the Oculus Rift VR headset with knowledge that he gained while working for the game publisher, and that the company had developed a prototype prior to Facebook acquiring Oculus VR for $2 billion. While Oculus was not found guilty of stealing trade secrets, the jury determined the company was guilty of copyright infringement and violating a confidentiality agreement. An appeal is expected. Continue reading Facebook Loses Oculus IP Lawsuit in $500 Million Jury Verdict

Broadcasters Embrace ATSC 3.0 and the Mobile TV Business

ATSC 3.0 is on the horizon, and Sinclair Broadcast Group chief executive/president Chris Ripley is excited. At CES 2017 in Las Vegas, he described the “five key new tenets” of ATSC 3.0 that will allow his company to do business differently. First and foremost, he said, is that “it’s a mobile-first standard” that is compatible with existing mobile technology. “Mobile is predicted to expand dramatically,” he enthused. Second, ATSC 3.0 is IP end-to-end, which will enable his stations to seamlessly integrate “content from broadband and IP perspectives.” Continue reading Broadcasters Embrace ATSC 3.0 and the Mobile TV Business

Latest Cisco Study Predicts Internet Traffic Will Triple by 2020

Cisco’s 11th annual Visual Network Index predicts that one billion new Internet users will be connected by 2020, driven in large part by the introduction of 10 billion new connected devices. Cisco forecasts that by the end of the decade smartphone traffic will exceed PC traffic — and the demand for video services will serve as the greatest driver, representing nearly 80 percent of data traffic. The report suggests that annual global IP traffic will surpass the zettabyte (1,000 exabytes) milestone this year, and will reach 2.3 zettabytes by 2020. Continue reading Latest Cisco Study Predicts Internet Traffic Will Triple by 2020

Valve Upgrades to 100Gbps Internet Ports For Gaming Traffic

Valve’s popular Internet gaming platform Steam hosts some of today’s largest online games. “Dota 2” alone has more than 870,000 concurrent players in a single day. To keep up with the increasingly heavy traffic, Valve is working with Level 3 Communications to install a network infrastructure with 100Gbps Internet ports. Standard game downloads are generally about 10 to 40 gigabytes, but because the site averages more than 10 million concurrent players, massive bandwidth is necessary. Continue reading Valve Upgrades to 100Gbps Internet Ports For Gaming Traffic

Internet of Things: Five Years of Chaos as Verticals Emerge

When SIGFOX executive Thomas Nicholls thinks about the Internet of Things, he sees its greatest strength as being similar to one of Superman’s powers. “Superman could hear a call for help through walls and at a far distance,” he said. “That’s what IoT is. It’s about enabling us to know what’s happening in the physical world and respond. And it will change and disrupt all industries.” In a CES discussion moderated by Mobile Ecosystem Forum executive Rick Fant, participants predicted that IoT is about to shift into high gear. Continue reading Internet of Things: Five Years of Chaos as Verticals Emerge

CES 2016: Virtual Reality Startups Are Tackling Big Problems

A number of startups at the Sands Convention Center during CES are showcasing solutions for targeted problems and shortcomings within the overall VR experience. Some plan to develop products, while others hope to license their technologies and IP to others. IonVR is showing lens-based tech that reduces motion sickness and latency in mobile VR. The Eye Tribe is working on foviated rendering and an interface based on eye tracking, while Reach Bionics is developing a UI based on facial expressions. Continue reading CES 2016: Virtual Reality Startups Are Tackling Big Problems

Comcast’s Stream TV Does Not Affect Subscriber Data Caps

Comcast just launched Stream TV, its live streaming TV service, in the Chicago and Boston areas (including eastern Massachusetts, New Hampshire and Maine), and plans to debut the service in all its territories by early 2016. What makes Stream TV of interest is that its usage does not count against the 300GB data plans available in some Comcast territories or use a customer’s Internet bandwidth measured in bits per second. Stream TV is an IP cable service delivered over Comcast’s managed network rather than the public Internet. Continue reading Comcast’s Stream TV Does Not Affect Subscriber Data Caps

Pandora Media to Acquire Rdio Assets Following Bankruptcy

Pandora has largely been focused on Internet radio since its inception, but has also been increasingly competing with on-demand music services such as Spotify and Apple Music. The company announced yesterday that it plans to spend $75 million for the assets of struggling online service Rdio, which is filing for bankruptcy. The move could help Pandora significantly expand the way it delivers music. While the company presently touts 78 million customers, most of them listen for free, and the current Pandora model involves a feed of songs based on a user’s tastes, but with limited control. Rdio’s tech could offer Pandora users more control over their selections. Continue reading Pandora Media to Acquire Rdio Assets Following Bankruptcy

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