The Consumer Electronics Association (CEA), which represents more than 2,200 technology companies, announced yesterday that its new name is the Consumer Technology Association (CTA). Replacing “electronics” with “technology” is meant to address an evolving consumer tech industry and more accurately reflect the diverse member companies. The change will take place immediately. The new name and logo were introduced in New York City at CES Unveiled, a “sneak peek” event that provides highlights of what’s to come at January’s CES 2016, which is produced by the CTA. Continue reading CEA Announces New Name: Consumer Technology Association

Apple launched its new wearable last week, and a wide variety of related apps are currently available, but customers are still trying to figure out where to buy the smartwatch and companies are still trying to figure out how to use it. The Watch was not available in Apple Stores, but it was in stock at select fashion boutiques around the world. Companies like Yelp and WebMD, meanwhile, are still trying to figure out how Apple Watch users will use their Watch apps differently from their iPhone apps. Continue reading Apple Watch Launch: Limited Availability, but Wide App Variety