Oculus, the NBA and a production company called m ss ng p eces (as in “missing pieces”) just released a 25-minute virtual reality film, “Follow My Lead: The Story of the 2016 NBA Finals.” About the dramatic game between the Cleveland Cavaliers and the Golden State Warriors, the film, narrated by actor Michael B. Jordan, is the NBA’s first major VR effort. Previously, in early 2015, the NBA worked with Samsung to create 360-degree videos, and the Cavaliers’ LeBron James starred in a VR short produced by Felix & Paul. Continue reading NBA, Oculus Release 25-Minute VR “Story of the NBA Finals’

Netflix’s first feature film “Beasts of No Nation,” debuts at the 72nd Venice Film Festival, to be followed by showings at the Telluride and Toronto festivals. The movie, about a young boy recruited to fight a civil war in an African nation, was directed by Cary Fukunaga (“True Detective”) and acquired by Netflix for $12 million. The movie will open on October 16 on Netflix and 29 independent screens via distributor Bleecker Street. Netflix also plans a comprehensive ad campaign and awards season push. Continue reading Game Changer: Netflix Film to Debut on Big and Small Screens

Large-screen format theaters have typically played action-adventure blockbusters aimed at the younger crowd. This fall, however, Hollywood plans to release more adult-oriented stories on the bigger screens, and often in 3D. Proof of that trend can be found in the films chosen to open recent festivals, including the 3D “Everest” at the Venice Film Festival and Robert Zemeckis’ 3D “The Walk” at the New York Film Festival. Exhibitors and their partners are also wooing adults to watch 3D films, which peaked in 2013 with “Gravity.” Continue reading Hollywood to Target Older Audience with Large Format Films