YouTube Is Pursuing Upfront Ad Deals for its Pay-TV Service

YouTube is pitching its pay-TV service to advertisers with the aim of getting them to spend money they ordinarily allocate to traditional and, increasingly, streaming TV platforms. Marketers, however, still think of YouTube as a mobile (and desktop) video platform with a lot of lower-quality user-generated content rather than a TV service such as Hulu. YouTube and YouTube TV garner 100 million U.S. viewers each month, with watch time up 80 percent year-over-year in March. Continue reading YouTube Is Pursuing Upfront Ad Deals for its Pay-TV Service

Manticore Games Launches Alpha Test for Development Tools

In 2016, Frederic Descamps and Jordan Maynard formed Manticore Games to build real-time experiences, adding a tool to quickly test out ideas and insert them into a game and enabling gamers to easily customize the experience with new items. Now they’ve turned those intuitive tools into a service, dubbed Core, currently in closed alpha testing. An open alpha test is expected “in the near future.” As a game creation tool and eventual marketplace, Core is intended to democratize game development. Continue reading Manticore Games Launches Alpha Test for Development Tools

New App Leverages AR to Let Users Dance with Music Stars

The stage appearance of a Tupac Shakur hologram at the 2012 Coachella Valley Music and Arts Festival marked the beginning of the music industry’s fascination with the new tech. Now, augmented reality startup 1RIC convinced five artists to dance and pose, surrounded by 106 cameras. The resulting 3D images of these performers reside on Jadu, 1RIC’s app, which consumers can use to create their own videos of themselves dancing with the stars. Chief executive Asad Malik said Jadu is an effort to make 3D holograms more accessible. Continue reading New App Leverages AR to Let Users Dance with Music Stars

UK Proposes Internet Laws, Reuters to Fact-Check Facebook

The United Kingdom proposed that its media regulator Ofcom take on the responsibility of regulating Internet content, in part to encourage Facebook, YouTube and other Internet behemoths to police their own platforms. Ofcom would be able to issue penalties against companies lax in fighting “harmful and illegal terrorist and child abuse content.” Many details have yet to be filled in. Meanwhile, Reuters has formed a new Fact Check business unit, which is poised to become a third-party partner aimed at ferreting out misinformation on Facebook. Continue reading UK Proposes Internet Laws, Reuters to Fact-Check Facebook

CES 2020: Qualcomm’s Amon Talks 5G Rollout, Use Cases

In a CES SuperSession led by Marketplace Tech senior editor Molly Wood, Qualcomm president Cristiano Amon talked about the 5G rollout and some of the less-discussed topics such as esoteric use cases. “We have a mature mobile landscape today,” he said. “We stream music rather than carry CDs around. Going forward, video will be mainly distributed on 5G. We’ll be able to distribute news and sports, and finally deliver on user-generated content. Everyone will become a broadcaster because you’ll have the speed.” Continue reading CES 2020: Qualcomm’s Amon Talks 5G Rollout, Use Cases

Piper Jaffray Research: Teens Prefer YouTube Over Netflix

According to a fall 2019 survey by Piper Jaffray, Google-owned YouTube is now a more popular video platform than Netflix for teen consumers. The research found that 37 percent of today’s teens stream video on YouTube, followed closely at 35 percent by longtime leader Netflix. Piper Jaffray credits YouTube’s diversified content library, including a wide array of areas favored by younger audiences, such as music videos, how-to tutorials, social influencer content, and video game play-throughs. Continue reading Piper Jaffray Research: Teens Prefer YouTube Over Netflix

Japan’s Virtual YouTube Celebrities Test the Waters in China

Japan’s most popular YouTube star is Kizuna AI, a virtual teenager with thigh-high socks and a pink hair ribbon, brought to life by an off-screen actress. Millions of fans follow Kizuna, the brainchild of Activ8, a Tokyo-based company. According to Activ8 founder Takeshi Osaka, what sets such so-called virtual YouTubers (or VTubers) apart is that “you can believe they actually exist.” To create Kizuna, Activ8 uses motion capture gear to create skits, music videos and game streams for its over four million subscribers. Continue reading Japan’s Virtual YouTube Celebrities Test the Waters in China

Verizon CES Keynote Demonstrates ‘Eight Currencies’ of 5G

“5G will change everything,” said Verizon CEO Hans Vestberg in the opening statement of his CES keynote. The exponential enabling power of the 5G network relies on what he called “eight currencies” or capabilities that together produce true 5G. They are peak data rate, mobile data volume, mobility, connected devices, energy efficiency, service deployment, reliability and latency. These “currencies” enable innovation and Vestberg presented initiatives with The New York Times, Walt Disney Studios, Verizon-owned drone operator Skyward, and Medivis, in healthcare, as examples. Continue reading Verizon CES Keynote Demonstrates ‘Eight Currencies’ of 5G

Netflix and Amazon Face Formidable Video Rival in YouTube

Netflix is strategizing ways to court the hundreds of thousands of people in places like India that are glued to watching YouTube on their mobile phones. Only a few months, ago, Netflix chief executive Reed Hastings said sleep was Netflix’s biggest competitor. But since his company is also eyeing India for its next 100 million Netflix subscribers, that country’s focus on YouTube is concerning. Netflix and Amazon, both of which have spent billions to produce original content, still find it difficult to crack emerging markets. Continue reading Netflix and Amazon Face Formidable Video Rival in YouTube

EA Announces New AI-Powered, Cloud-Native Gaming Tech

Electronic Arts unveiled Project Atlas, its “cloud-native gaming” technology, via a Medium blog post by chief technology officer Ken Moss. Although he did not say when it would be fully deployed and functional, Moss described Project Atlas as designed to “harness the massive power of cloud computing and artificial intelligence and putting it into the hands of game makers in a powerful, easy to use, one-stop experience.” The game engine combines rendering, game logic, physics, animation, audio, and more. Continue reading EA Announces New AI-Powered, Cloud-Native Gaming Tech

Congress Scrutinizes Social Media Liability for User Content

Social media platforms such as Google and Facebook are exempt from liability for user-posted content, a protection that top Republican legislators want to end. House Judiciary Committee chair Bob Goodlatte (R-Virginia) quizzed Twitter representatives about the exemption, asking why they should be “treated differently than,” for example, a hotel that faces limited responsibility for illegal actions on its property. Goodlatte is one lawmaker who also looked at the purported silencing of conservative points of view on the platforms. Continue reading Congress Scrutinizes Social Media Liability for User Content

Wattpad Disrupts Hollywood Status Quo as New IP Incubator

Wattpad, a digital literature app with social networking, draws 65 million unique monthly visitors with a core readership of 13- to 35-year-olds, who spend about 20 billion combined minutes per month on the site. The site is home to user-generated stories and fan fiction in a wide range of genres, including sci-fi, young adult, horror and poetry. Wattpad also debuted Wattpad Studios two years ago, a “one-stop shop” for new intellectual properties in Hollywood, such as “The Kissing Booth,” a story turned into a Netflix movie. Continue reading Wattpad Disrupts Hollywood Status Quo as New IP Incubator

Tech Giants Defeat Strict Copyright Law Proposal in Europe

In the battle between media outlets that want control over how their content is distributed and shared online and the tech companies that don’t want the Internet to be regulated, the tech companies won a recent skirmish in Europe. The European Union wants to expand on its recent regulatory victory, with the just-implemented GDPR (General Data Protection Regulation), slapping companies with antitrust fines and scrutinizing their privacy policies. But the tech behemoths, including Facebook, Google, Reddit and Wikipedia, are fighting back. Continue reading Tech Giants Defeat Strict Copyright Law Proposal in Europe

In Response to User Outcry, Snap Retreats on Chat Redesign

Snapchat fans have loudly complained about the company’s redesign of its app, with more than 1.25 million people signing a Change.org petition and Kylie Jenner tweeting that the changes were “sad.” Parent company Snap announced that it would redesign the redesign (at least part of it), in response to the complaints and slowed business. The company reported a 54 percent revenue increase to $231 million and a rise in daily users to 191 million, both below analyst expectations, causing stock to fall more than 15 percent. Continue reading In Response to User Outcry, Snap Retreats on Chat Redesign

Snapchat Debuts Stories Shared via Web to Spur User Growth

Snap has just made a radical change to how users can share their stories, in a move to expand its reach. Now, even people who haven’t downloaded the app will be able to access content via a link. Anyone with an official account, like celebrities, will be able to share stories, hosting the content on Snapchat.com. People without official accounts who submit content publicly to a group video will also be able to share their content. With this change, videos on Snap will be seen by more people, which could increase downloads. Continue reading Snapchat Debuts Stories Shared via Web to Spur User Growth

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