Social TV: Viacom Releases Results of Multi-Country Study

Viacom announced the results of a new study last week that examines the relationship between television and related social media habits. The study surveyed 5,000 viewers, ages 13-49 (in the U.S., U.K. Brazil, Germany and Russia) who weekly use at least two or more social media platforms. “When Networks Network: TV Gets Social” uncovered three key areas that lead viewers to engage in TV-related social media: Functional, Communal and Playful. Continue reading Social TV: Viacom Releases Results of Multi-Country Study

Boxfish CEO Hopes Second Screen App Will Build Better TV

Palo Alto-based Boxfish released a new Android version of its second screen TV guide app last week. The Boxfish app, which first launched on iOS in August 2012, monitors conversations in real time based on nearly 1,000 U.S. channels in order to make TV searchable via key topics. The data that is analyzed by Boxfish could potentially one day power consumers’ DVRs and cable boxes. Since last year’s iOS launch, the company has been working to perfect the identification of topics. Continue reading Boxfish CEO Hopes Second Screen App Will Build Better TV

Measuring Tweet Rate: TweetTV Joins the Ranks of Social TV Guides

  • TweetTV is a social TV guide that ranks available shows based on what people are tweeting about.
  • Users enter their zip code and TV provider, which makes the search more personally specific. You can view the tweets of certain shows (filtered by “experts” or cast members) or break it down by trending network.
  • Additionally, you can launch private or public video chats for each show.
  • “Not only does TweetTV empower TV viewers, but we think this creates a fantastic opportunity for networks and brands to engage with their social audience in a very direct way,” founder Bradley Markham said.

Is Skype Co-Founder Gunning for Netflix with Subscription Vdio?

  • Janus Friis, co-founder of KaZaA, Skype, Joost and Rdio (with partner Niklas Zennstrom) is working on a new online video subscription service that will be available soon in the UK.
  • According to GigaOM, Friis has been “assembling an A-team of media and Web technology experts to launch a site that seems destined to replicate the model behind their music subscription site Rdio in the video space.” Offices have been set up in Santa Monica and Europe.
  • From the follow-up Q&A: Vdio (Vee-dee-o) is in closed beta for the UK and is privately funded, while the assembled team’s experience comes from companies such as Netflix, Microsoft, TV Guide and Napster.
  • A spokesperson for Zennstrom’s VC company Atomico confirmed that Zennstrom is not involved in the project.