The NBA, partnering with BroadbandTV (BBTV), has introduced a new multi-platform video initiative, NBA Playmakers. Aimed at millennials, the new online video network allows fans to make their own videos, with access to some NBA content and inclusion on a soon-to-launch YouTube channel. A video that draws a big audience or shows special talent will win its creator tickets, access to the NBA video team and other goodies. This initiative is the first foray that the league, with BBTV, plans to showcase high-quality fan content. Continue reading NBA Debuts Fan-Created Video Initiative Aimed at Millennials

Journalist and ETCentric community member Adrian Pennington forwarded us some interesting news about a possible live broadcasting option for Google Glass. Users of the popular app “Hang w/” can stream live video clips from iOS devices to the Hang w/ site and share the content with friends via Facebook. While the clips are currently limited to streams of three, six, or nine minutes — the technology could possibly be used in the future by Google Glass users for longer broadcasts. Continue reading Live Broadcasting Mobile App Possible Option for Google Glass