Hollywood Technology Execs Gather at Annual ETC Dinner

The Entertainment Technology Center @ the University of Southern California (ETC) held its 8th annual Studio Technology Leaders Dinner this week, which coincided with the 26th anniversary of ETC’s founding. Executive director & CEO Ken Williams noted that the event, which was underwritten by supporting sponsor Equinix and contributing sponsor WekaIO, would honor industry leader Leon Silverman with the Bob Lambert Technology Leadership Award and feature a panel to examine some of the industry’s most pressing issues in “Media Fundamentals in Flex: Conflict, Chaos or Collaboration.” Continue reading Hollywood Technology Execs Gather at Annual ETC Dinner

Production in the Cloud Growing, But Still Poses Challenges

Western Digital global director of M&E marketing Erik Weaver introduced production in the cloud by relaying his experiences producing “Wonder Buffalo” at USC’s Entertainment Technology Center. The production included volumetric capture and photogrammetry in a VR pipeline in a cloud-based workflow, including the C4 identification system to track assets. During a panel this week at NAB 2019, Equinix, Google and Wasabi execs described their cloud-based solutions, and a client from Technicolor described the pitfalls of a cloud service. Continue reading Production in the Cloud Growing, But Still Poses Challenges

ETC at NAB: Archiving, The Cloud and Quantum Computing

Adaptive production and artificial intelligence will be front and center for The Entertainment Technology Center@USC during the NAB Show in Las Vegas on Wednesday, April 10th in North Hall 257. As part of the NXT Tech Symposium, three sessions programmed by ETC’s adaptive production director, Seth Levenson will discuss current state, findings and perspectives. Panel discussions will examine preservation in the cloud, production in the cloud, and quantum computing as they relate to Media & Entertainment. Continue reading ETC at NAB: Archiving, The Cloud and Quantum Computing

Madefire and Magic Leap Collaborate on Comic Books in AR

Madefire, which makes digital versions of comic books, has collaborated with Magic Leap to debut its first Motion Book experiences in augmented reality on Magic Leap One Creator Edition, the developer version headset that costs $2,300. The comics are available in the Magic Leap World! Explore stories. In the past, Madefire has also collaborated with DC Comics and Marvel to create digital comics. Its platform, which is available on iOS, Android as well as Oculus Rift, offers 40,000 comics including Blizzard’s Overwatch comics. Continue reading Madefire and Magic Leap Collaborate on Comic Books in AR

ETC@USC Posts vETC 2018 Videos on its YouTube Channel

The Entertainment Technology Center @ USC hosted its fourth annual virtual conference, “vETC 2018 | The Grand Convergence” June 27-28 at the Technicolor Experience Center in Los Angeles. This year’s program highlighted talks in the artificial intelligence, immersive experience and adaptive production sectors. Thought leaders from the entertainment and service industries presented an insider’s look into the emerging technologies disrupting everything from the creative process to business models and consumer behavior. Videos from the conference are going live for viewing on the ETCenterVideos YouTube channel and include presentations from Microsoft Azure, Technicolor, Equinix, Deluxe, Amazon Web Services, USC School of Cinematic Arts and Viterbi School of Engineering. Watch your daily eblast over the next few weeks for updates highlighting the vETC 2018 videos. Continue reading ETC@USC Posts vETC 2018 Videos on its YouTube Channel

ETC@USC Posts vETC 2018 Videos on its YouTube Channel

The Entertainment Technology Center @ USC hosted its fourth annual virtual conference, “vETC 2018 | The Grand Convergence” June 27-28 at the Technicolor Experience Center in Los Angeles. This year’s program highlighted talks in the artificial intelligence, immersive experience and adaptive production sectors. Thought leaders from the entertainment and service industries presented an insider’s look into the emerging technologies disrupting everything from the creative process to business models and consumer behavior. Videos from the conference are going live for viewing on the ETCenterVideos YouTube channel and include presentations from Microsoft Azure, Technicolor, Equinix, Deluxe, Amazon Web Services, USC School of Cinematic Arts and Viterbi School of Engineering. Continue reading ETC@USC Posts vETC 2018 Videos on its YouTube Channel

ETC@USC to Present Sessions at the NAB Show in Las Vegas

ETC is participating in a restructured/streamlined NAB Show schedule (April 7-12, Las Vegas Convention Center). ETC directors Yves Bergquist (data & analytics), Phil Lelyveld (immersive media) and Seth Levenson (adaptive production) have programmed sessions for the Next-Generation Media Technologies education track, focusing on AI and machine learning, immersive media and cloud technology. The sessions are scheduled for Monday-Wednesday in North Hall 257. In addition, ETC will present Future of Cinema sessions in South Hall 222/223 on Sunday, April 8, prior to Monday’s official NAB Show floor opening. Continue reading ETC@USC to Present Sessions at the NAB Show in Las Vegas

NAB Program to Look at Machine Intelligence, Content Creation

As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation

NAB Program to Look at Machine Intelligence, Content Creation

As part of the Next-Generation Media Technologies education track at the upcoming NAB Show in Las Vegas, a half-day conference produced by Rochelle Winters will examine the latest trends in Machine Intelligence and Content Creation (Tuesday, April 10, 9:00 am – 12:00 pm). The program will examine how studios, creative service companies and filmmakers are using machine learning, deep learning and artificial intelligence to help produce content. Leading technologists, production execs and content creators will share the latest research and case studies involving machine intelligence. Continue reading NAB Program to Look at Machine Intelligence, Content Creation

FandangoNOW Is Latest to Join Movies Anywhere Ecosystem

Movies Anywhere announced that Fandango’s video-on-demand service, FandangoNOW, is the latest retailer to join the digital movie ecosystem. Movies Anywhere provides a central location for movies purchased or redeemed through Apple’s iTunes, Amazon Prime Video, Google Play, Walmart’s Vudu and FandangoNOW. The service is jointly controlled by five major studios: Sony Pictures, Twentieth Century Fox Film, The Walt Disney Studios, Universal Pictures and Warner Bros. Continue reading FandangoNOW Is Latest to Join Movies Anywhere Ecosystem

Registration Discount for Engadget’s Alternate Realities Event

The rise of AR, VR and AI present new mediums for artists and storytellers to push boundaries and make us reconsider our preconceived notions of reality. On November 14 in Los Angeles, The Engadget Experience: Alternate Realities invites you to witness firsthand — through immersive installations, in-depth interviews, and screenings — today’s creative pioneers living at the intersection of art and technology. The all-day event will feature a collection of compelling talks, panels, artist spotlights and a closing reception. Visit Engadget for a complete list of presentations and to order your tickets online. The ETCentric community can get 50 percent off General Admission tickets by using promo code ETCCENTER50. Continue reading Registration Discount for Engadget’s Alternate Realities Event

‘The Engadget Experience: Alternate Realities’ Slated for LA

The rise of augmented reality, virtual reality and artificial intelligence present new mediums for artists and storytellers to push boundaries and make us reconsider our preconceived notions of reality. On November 14 in Los Angeles, The Engadget Experience: Alternate Realities invites you to witness firsthand — through immersive installations, in-depth interviews, and screenings — today’s creative pioneers living at the intersection of art and technology. The all-day event, to be held at The Theatre at Ace Hotel, will feature a collection of compelling talks, panels, artist spotlights and a closing reception. Visit Engadget for a complete list of presentations and to order your tickets online. Continue reading ‘The Engadget Experience: Alternate Realities’ Slated for LA

‘The Engadget Experience: Alternate Realities’ Slated for LA

The rise of augmented reality, virtual reality and artificial intelligence present new mediums for artists and storytellers to push boundaries and make us reconsider our preconceived notions of reality. On November 14 in Los Angeles, The Engadget Experience: Alternate Realities invites you to witness firsthand — through immersive installations, in-depth interviews, and screenings — today’s creative pioneers living at the intersection of art and technology. The all-day event, to be held at The Theatre at Ace Hotel, will feature a collection of compelling talks, panels, artist spotlights and a closing reception. Visit Engadget for a complete list of presentations and to order your tickets online. Continue reading ‘The Engadget Experience: Alternate Realities’ Slated for LA

VR Industry Forum Draft Guidelines Push for Open Ecosystem

Over the weekend, the Virtual Reality Industry Forum (VRIF) released its draft VR and 360 video production and distribution guidelines at IBC 2017 in Amsterdam. The draft document begins with an intro section suggesting best practices for VR/360 production, including experiences with three degrees of freedom (3DOF). It then makes specific recommendations for the technical aspects of visual and audio VR/360 content production, media and presentation profiles, and content security. VRIF aims to release the full guidelines, with an emphasis on an open ecosystem, at CES 2018 in January. Continue reading VR Industry Forum Draft Guidelines Push for Open Ecosystem

Amazon Promotes Alexa With SDK, Revenue for Developers

Amazon is going full bore promoting its virtual assistant Alexa. In an effort to make it available on more devices, the company has debuted the Alexa Voice Service Device SDK toolset, which lets developers integrate a fully functional version to their devices, offering speech recognition and all the other Alexa capabilities such as notifications, weather reports, streaming media and thousands of voice apps. Amazon is providing additional incentive to developers by paying those whose voice apps demonstrate customer engagement. Continue reading Amazon Promotes Alexa With SDK, Revenue for Developers

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