By
Paula ParisiJune 17, 2025
Snapchat has introduced new editing tools designed to make it easier for creators to produce and share content on its platform. Capabilities of the new “Timeline Editor” include generating videos from saved Memories and viewing video content in a chronological way, making it simpler to move and rearrange clips. The “Create a Video” feature provides templates that let users select Memories vids, pick a song from the Snapchat Sounds library and generate a custom video compilation. The ability to auto-save public Stories to profiles has been added as Snapchat seeks to build-out creator tools to compete with Instagram and TikTok. Continue reading Snapchat Expands Its Video Editing Tools and Adds Analytics
By
Paula ParisiJune 16, 2025
Meta is launching a generative AI video editing tool, available in the Meta AI app, via the Meta.AI website and in the Edits app for Facebook and Instagram. Users are now able to transform 10 seconds of video using preset AI prompts that can change an outfit, location, style and more. The company says the feature is “inspired by” its Movie Gen models and promises it is the “first step toward our goal of bringing you AI video generation and editing across our apps and products,” with Meta AI video editing able to handle individualized text prompts later this year. The free tool is now available in the U.S. and about a dozen countries around the world. Continue reading Meta Rolls Out AI Video Editor Available via App and the Web
By
Paula ParisiJune 12, 2025
YouTube has loosened its rules regarding content moderation, instructing its moderators to prioritize “freedom of expression” over perceived risks of harm in assessing what to take down for the popular video platform. Although the move hasn’t been widely publicized, it was gleaned through leaks of moderator training material that made its way to the media. YouTube becomes the latest in a string of social platforms that have relaxed content moderation standards. Unlike Elon Musk’s X (formerly Twitter) and Facebook and Instagram owner Meta, YouTube and its parent Google have refrained from public comment on the move. Continue reading YouTube Latest Social Platform to Loosen Content Moderation
By
Paula ParisiJune 10, 2025
Snapchat is offering experimental augmented reality and generative AI tools through its new Lens Studio iOS app and web tool. According to the company, “you can generate your own AI effects, add your dancing Bitmoji to the fun, and express yourself with Lenses that reflect your mood or an inside joke.” The app responds to text prompts, producing filters that can be published to Snapchat. Snap previously offered generative AI capabilities only to professional creators as part of its Lens Studio. The company has also launched an app that lets users read and reply to messages using their Apple Watch. For professional developers, Snap’s Lens Studio has added tools to build Bitmoji games. Continue reading GenAI Powers Snapchat Tools for Creating AR Lenses, Bitmoji
By
Paula ParisiJune 6, 2025
Bytedance-owned social video platform TikTok is improving ways in which users can customize their For You feed, letting them increase emphasis on subjects of interest with Manage Topics and adding AI-powered Smart Keyword Filters to suppress content they don’t want to see. While the social platform has featured keyword filters for some time, the new filters are smart enough to catch a broader range of unwanted content. Users can now include up to 200 filtering keywords and let AI do the rest “to capture additional videos featuring similar words, synonyms and slang variations” that reduce unwanted content in the For You feed. Continue reading TikTok Adds Features Letting Users Fine-Tune ‘For You’ Feed
By
Paula ParisiJune 5, 2025
ByteDance-owned TikTok is officially launching its TikTok for Artists music insights tool two months after reports surfaced that the service was testing the resource in select countries. Billed as an “all-in-one” analytics platform, the company says TikTok for Artists provides detailed data about the performance of an artist’s music and posts on TikTok, as well as insights into how the community is engaging with the performer’s content. In addition to providing actionable marketing support, the tool is designed to help artists boost fan engagement and inform content creation. TikTok is also launching a new Pre-Release tool designed to help artists promote upcoming material. Continue reading TikTok for Artists: New Analytics Platform Gets Official Launch
By
Paula ParisiJune 4, 2025
Hollywood heavyweight Jeffrey Katzenberg has thrown his support behind an AI advertising startup called Creatify, leading its Series A round with $1.5 million via WndrCo. Katzenberg is also taking a board seat at the two-year-old firm, which claims more than 1.5 million global users and 10,000 teams using its tech to create social media-centric video ads, leveraging AI avatars and real-time testing. Marketing teams can use its tools to “spin up high-quality video creative in minutes (not weeks),” the company claims, mentioning a client that uses Creatify to generate 1,000-plus ads per month. Continue reading Katzenberg’s WndrCo Invests $1.5M in AI Ad Startup Creatify
By
Paula ParisiJune 2, 2025
YouTube is integrating Google Lens, allowing viewers to search elements of what they see while watching YouTube Shorts. The visual search enhancement aims to provide more ways to unearth information and discover content in an interactive, intuitive way. YouTube provides an example involving a Short filmed on location that features landmarks a viewer may be interested in visiting. In this example, users could ask Google Lens for related information to learn the name of the destination and helpful details regarding its culture and history, results that would appear over the video content as a visual overlay. YouTube began rolling out the Lens feature in beta to all viewers last week. Continue reading YouTube Shorts Powers New Visual Search with Google Lens
By
Paula ParisiMay 29, 2025
Texas has codified a new law that requires the Apple and Google app stores to verify users’ ages for downloads, providing parents and guardians more control over children’s downloads. California and Illinois are considering similar measures, but so far Texas is the largest among 20 states that have evaluated similar smartphone laws aimed at child safety. In March, Utah became the first state to establish such regulation. As part of a broader national push Congress this month reintroduced the bipartisan Kids Online Safety Act (KOSA) requiring social media platforms to police harmful content. Continue reading Texas Enacts App Store Accountability Act to Protect Children
By
Paula ParisiMay 15, 2025
TikTok AI Alive is a new image-to-video feature that can add sequential expression to selfies and add progressive hues to sunsets. Accessible through the platform’s Story Camera, AI Alive uses intelligent editing tools that give anyone, regardless of experience, “the ability to transform static images into captivating, short-form videos enhanced with movement, atmospheric and creative effects.” TikTok says it is prioritizing safety and transparency by adding a label to AI Alive stories, which will also have C2PA metadata embedded, traveling with the content even when it’s downloaded and shared elsewhere. Continue reading TikTok Offering ‘AI Alive’ Image-to-Video Generator in Stories
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Paula ParisiMay 14, 2025
The new smartphone lineup from Chinese manufacturer Honor will include AI image-to-video capabilities developed in partnership with Google Cloud. The Honor 400 series will let users generate videos from static photos, according to the company. Google recently added support for Veo 2, which generates videos at up to 4K, for Gemini Advanced subscribers, and Honor says its new phones will have Veo 2 baked into the operating system, beating Google’s own Pixel phone to the punch. The Huawei spin-off is set to launch the 400 series May 22. Continue reading Google Veo 2 Video Generator Coming to New Honor Phones
By
Paula ParisiMay 12, 2025
Pinterest has added more AI options for visual search, hoping to drive discovery. The idea is to make it easier to segment elements in Pin image searches, building databases of relevant or personally associated products. When users view a Pin, they’ll now also see AI-generated words that can be used to learn more about elements of an image that interest them, including informationally and to facilitate shopping. “We’re breaking down and decoding images so users can quickly search and shop for the details of an outfit — whether it’s an aesthetic, color palette, fit or product category,” according to Pinterest. Continue reading Pinterest Aims to Improve Discovery with Its AI Search Tools
By
Paula ParisiMay 2, 2025
Meta Platforms revenue for Q1 was $42.3 billion, up 16 percent year-over-year and besting Wall Street estimates of $41.3 billion. Profits were up 35 percent to $16.6 billion, hurtling past analyst estimates of $13.6 billion. Advertising, up nearly 15 percent for the quarter compared to last year, comfortably passed $41 billion, driving the revenue performance. Meta began Q2 by launching its anticipated standalone Meta AI app. Built with natively multimodal Llama 4 models, the company is positioning the Meta AI app as “a personal AI designed around voice conversations,” according to CEO Mark Zuckerberg. Continue reading Meta Touts 35 Percent Q1 Profit Jump, ‘Personalized’ AI App
By
Paula ParisiApril 29, 2025
Adobe has released its free Content Authenticity web app in beta. The app is designed to help protect creators’ work and allows them to embed a request that generative AI models don’t use their work for training. Users can apply tags for up to 50 images at once. In addition to applying tags, users can customize and inspect Adobe Content Credentials using the the Adobe Content Authenticity browser extension for Google Chrome. The information is invisible until the inspection tool is opened and can include links to a creator’s social media account, website or other identifying attributes. Continue reading Adobe Launches Its Content Authenticity App in Public Beta
By
Paula ParisiApril 28, 2025
Alphabet revenue was $90.2 billion in Q1, a 12 percent increase year-over-year that reflects “robust momentum” across Google Search and YouTube ads and Google Cloud, each delivering double-digit growth rates. Google Cloud was up 28 percent to $12.3 billion in divisions including AI infrastructure and generative AI solutions. Net profit surged 46 percent to $34.5 billion while operating income grew 20 percent to $30.6 billion. Google and Alphabet CEO Sundar Pichai said the quarter was “super exciting” due to breakthroughs in performance by Gemini 2.5, calling it “our most intelligent AI” and a strong foundation “for future innovation.” Continue reading Alphabet Profit Is Up 46 Percent, Driven by AI and Advertising