Spotify, Apple Focus on New Ways to Experience, Create Music

Spotify is acquiring Soundwave and Cord Project, two small startups founded in the last few years and known for their design abilities. Soundwave is a social tool for finding, sharing, and talking about music, and Cord Project is an audio-first messaging app for Android, iOS, and the Apple Watch, with a tap-and-talk voice messaging system. Although Cord might seem to be a puzzling fit for Spotify, its founders Thomas Gayno and Jeff Baxter have launched other companies that focus around providing “an audio experience.” Continue reading Spotify, Apple Focus on New Ways to Experience, Create Music

Google Goes Live with Music Discovery Site Magnifier

  • Three months after Google launched its cloud-based Music Beta, the company has introduced a new music discovery site called Magnifier.
  • According to the Official Google Blog: “Magnifier will feature great music and the people who make it, including videos of live performances, interviews with artists, explorations of different musical genres and free songs that you can add to your Music Beta collection.”
  • To kick-off Magnifier this week, Google is featuring indie rockers My Morning Jacket. “We’re giving away two of their tracks to Music Beta users, one of which is an exclusive to Magnifier: a live performance of ‘The Day is Coming.’ To get these free tracks and hundreds of other songs in our Free Song Archive, you need a Music Beta by Google account (if you don’t have an account, request an invitation).”
  • There is no mention that Google analyzes your Music Beta library to suggest new songs, but they certainly could do so.