GoPro has joined forces with Roundtable Entertainment and Cinedigm to launch a new streaming service planned for a 2023 launch. The GoPro Channel will be among 30 streaming services offered by Cinedigm, a digital content distributor headquartered in Los Angeles, also home to multi-platform producer Roundtable. GoPro has more than 10 million subscribers to its official YouTube Channel, generating what the firm tallies to 3 billion views. The GoPro Channel will showcase original programming curated a library of sports and lifestyle videos — both professionally produced and user-generated content — in addition to new series produced by Roundtable. Continue reading The GoPro Channel Leverages Action Library for 2023 Launch

In GoPro’s first ever deal with an educational institution, the camera company and USC School of Cinematic Arts announced that USC students will receive help to distribute, monetize and promote content created with GoPro camera equipment. As part of the deal, GoPro will donate 150 cameras and accessories, and GoPro camera technology will be incorporated into the school’s filmmaking curriculum — including education, workshops and one-on-one tutoring — this fall. The cameras will also be used for gaming and VR. Continue reading GoPro and USC Ink Deal to Use Cameras for Film, Games, VR