AMC Networks Maps Out Its Future Ad-Supported Strategies

During a conference call with investors, AMC Networks explained the company’s plans for attracting new subscribers to its streaming services, including a new ad-supported version of AMC+, slated to launch later this year, and continuing to extend carriage deals of its FAST channels. AMC Networks — which operates AMC+, ALLBLK, Acorn TV, HIDIVE, Sundance Now and Shudder — experienced a drop in direct-to-consumer numbers during the quarter that ended March 31. Its overall 11.5 million subscriber count decreased about 300,000 since the end of 2022 (subscriber data was not revealed for each individual service). Continue reading AMC Networks Maps Out Its Future Ad-Supported Strategies

Popularity of FAST TV Surges as Viewers Look to Economize

As inflation drives consumers to economize, free ad-supported streaming television is booming even as premium streaming services are growing subscribers in increments. A Q4 survey by Deloitte found that 44 percent of those surveyed had canceled at least one paid subscription service in the preceding six months. The Deloitte study also found that 59 percent of viewers were willing to watch some ads each hour in exchange for a free or discounted television service. Research firm Omdia says global FAST channel ad revenue topped $4 billion in 2021 and is projected to reach $12 billion by 2027. Continue reading Popularity of FAST TV Surges as Viewers Look to Economize

Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

Amazon Freevee, formerly IMDb Freedive and then IMDb TV, is getting more than 100 Amazon Original programs from Amazon Prime Video. The ad-supported free streaming service will release the new original series and movies throughout the year. Some of the series will be limited to a few teaser episodes designed to drive customers to Amazon Prime. Amazon SVP of ad products and tech Colleen Aubrey touted this and other reveals at New York’s IAB NewFronts in the context of brands using Amazon’s ad-supported streaming TV solutions to reach an average monthly audience of more than 155 million viewers in the U.S. Continue reading Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

Roku Adds 1.6M Streaming Accounts but Revenue Sluggish

Roku managed a 1 percent increase in Q1 revenue on sales of $741 million. While sales in is platform segment were down 1 percent, to $635 million, the company had a positive performance on the streaming side, with 1.6 million active accounts added to take it past 70 million. Streaming service distribution, including FAST channels, is part of Roku’s platform services, along with ad sales, media and entertainment promotions and Roku Pay. In Q1, the Roku operating system was again the top-selling smart TV OS, with a record-high 43 percent of TV unit share in the United States. Continue reading Roku Adds 1.6M Streaming Accounts but Revenue Sluggish

Google TV Expands Free Live Channels and Revamps Guide

Google TV is launching a new TV experience with more than 800 free live TV channels across multiple providers as part of the smart TV operating system for Chromecast devices and various TVs. Included are news channels from NBC, CBS, ABC and FOX, along with stations featuring popular shows like “The Walking Dead,” “Westworld” and “Law & Order: SVU.” New streaming channels Tubi, Plex and Haystack News will be integrated and showcased in a redesigned Live tab programming guide. The new content will be positioned alongside Google TV’s existing channel lineup from free streamer Pluto TV. Continue reading Google TV Expands Free Live Channels and Revamps Guide

Roku Updates OS, Adds News, Announces Best Buy TV Deal

Roku is upgrading to OS 12, which will offer improvements including to streaming live TV and sports, among other things. A concurrent mobile app update features a new home screen and new tools for account management and photo storage. The company also announced that new Roku-branded TVs will be sold exclusively through Best Buy and online. Unveiled at CES 2023, the Roku Select and Plus series TVs made by Roku are now shipping, with 11 models spanning two lineups that offer sizes ranging from 24- to 75-inches. Pricing starts at $150 and scales to $1,200. Continue reading Roku Updates OS, Adds News, Announces Best Buy TV Deal

Jellysmack Pacts with Roku on Channels for Creator Content

Creator discovery platform Jellysmack has struck a deal with The Roku Channel to launch two channels programmed with content curated from 17 of its top-performing talents, including Brad Mondo, Stephanie Soo and LaurDIY. The pact sees The Roku Channel offering two FAST linear channels: the lifestyle-themed Hello Inspo and true crime forum Mysteria. The two new Roku FAST channels are an expansion of Jellysmack’s creator program, which uses artificial intelligence to identify promising creators and distribute their content to multiple platforms like Facebook, Snapchat, YouTube, Pinterest and TikTok, among others. Continue reading Jellysmack Pacts with Roku on Channels for Creator Content

Dish Network’s Sling TV Is Reimagined as ‘Sling Freestream’

The Dish Network’s Internet-streaming division Sling TV is being rebranded as Sling Freestream, offering free, ad-supported streaming television (FAST) and free, ad-supported VOD in attempt to better connect with consumers who don’t want to pay monthly subscription fees. Although the Sling live TV service was already free, the move sees it doubling down in the sector by expanding from 150 to 210 free channels with 41,000-plus on-demand titles. Sling Freestream users will also be able to subscribe to 50-plus standalone streaming services, including Showtime, Discovery+, MGM+ and AMC+. Continue reading Dish Network’s Sling TV Is Reimagined as ‘Sling Freestream’

Warner Bros. Discovery to Debut Roku, Tubi FAST Channels

The Roku and Tubi streaming platforms are the first partners for Warner Bros. Discovery’s new FAST channels, helping WBD CEO David Zaslav’s promise that the company would be “aggressively attacking” the free, ad-supported streaming TV market in 2023. This spring the WBD FAST channels will launch on the Roku Channel, which will additionally add another 2,000 hours of WBD on-demand programming, via more than 225 ad-supported titles. Tubi, which is owned by Fox Corporation, began introducing WBD content this week, with plans to add three new FAST channels — WB TV Family, WB TV Reality and WB TV Series. Continue reading Warner Bros. Discovery to Debut Roku, Tubi FAST Channels

The GoPro Channel Leverages Action Library for 2023 Launch

GoPro has joined forces with Roundtable Entertainment and Cinedigm to launch a new streaming service planned for a 2023 launch. The GoPro Channel will be among 30 streaming services offered by Cinedigm, a digital content distributor headquartered in Los Angeles, also home to multi-platform producer Roundtable. GoPro has more than 10 million subscribers to its official YouTube Channel, generating what the firm tallies to 3 billion views. The GoPro Channel will showcase original programming curated a library of sports and lifestyle videos — both professionally produced and user-generated content — in addition to new series produced by Roundtable. Continue reading The GoPro Channel Leverages Action Library for 2023 Launch

YouTube Tests Waters with Hub of FAST Streaming Channels

YouTube is embarking on tests of a new FAST channel hub. The move is the latest by the Alphabet-owned platform to expand its ambitions to become a full-service video provider. YouTube is reported by The Wall Street Journal to be in talks with entertainment firms about featuring films and TV series in a configuration not unlike that typically offered by cable (i.e., packaged) and is testing the approach with a limited number of media companies in anticipation of a potential full-on launch later this year. Deployment of a free, ad-supported TV hub would put YouTube on a path to become a go-to destination for general video in competition with entities such as Roku, Pluto TV and Tubi TV. Continue reading YouTube Tests Waters with Hub of FAST Streaming Channels

Cinedigm Teams with ROW8 to Bring ‘Still in Theaters’ to TV

Cinedigm, a streaming firm that debuted its Cineverse platform this summer, is introducing the ability to rent fresh theatrical films via a partnership with ROW8, a subscription-free cinema OTT service launched in 2018. Cinedigm says the partnership allows it to market content on Cineverse that’s “still in theaters” via TVOD (transactional video on-demand). The agreement is reciprocal, with ROW8 able to offer Cinedigm’s own upcoming theatrical releases to Android and iOS, Apple TV, Google TV, Roku players, Vizio and other mobile devices. Cinedigm claims to be platform agnostic. Continue reading Cinedigm Teams with ROW8 to Bring ‘Still in Theaters’ to TV

Top Peacock Tier Adds Live NBC Affiliates from 210 Markets

NBCUniversal’s OTT video streaming service Peacock is adding local NBC affiliate channels from 210 markets to its $9.99/month Premium Plus tier. The 24/7 feature is phasing in gradually, with all stations scheduled to be live by November 30, when subscribers will see a homepage tile that syncs the local broadcast feed, offering everything from NBC hits like “Law & Order” and “Saturday Night Live.” Integration of a live option puts Peacock on a more direct footing with Paramount+, which offers live CBS affiliate feeds. Continue reading Top Peacock Tier Adds Live NBC Affiliates from 210 Markets

Warner Bros. Discovery Adds Nearly 3 Million DTC Subs in Q3

Warner Bros. Discovery saw streaming subscriptions grow to almost 95 million globally in Q3 across HBO, HBO Max and Discovery+, propelled largely by “House of the Dragon,” the hotly anticipated “Game of Thrones” prequel. The buoyant performance prompted WBD CEO David Zaslav to announce on the earnings call that the company has accelerated the U.S. launch for the new streaming platform that combines HBO Max and Discovery+ to spring, rather than waiting until summer 2023 as originally planned. The growth translates to 2.8 million HBO, HBO Max and Discovery+ subscriptions added from Q2 to Q3 — 500,000 of them domestically. Continue reading Warner Bros. Discovery Adds Nearly 3 Million DTC Subs in Q3

Comcast, Charter Provide Details of Xumo Streaming Venture

Comcast and Charter Communications have christened their streaming joint venture Xumo, taking the name from the FAST platform Comcast acquired in 2020 for a reported $100 million. Built to challenge biggies like Amazon, Apple, Google and Roku, the Xumo joint venture aims to create “an entire entertainment ecosystem” to include hardware as well as content and a platform to help advertisers “reach audiences at scale.” The first Xumo devices are targeting late 2023 delivery, with distribution through Comcast, Charter and Walmart (and other vendors to be announced). Xumo’s FAST service will be rebranded Xumo Play. Continue reading Comcast, Charter Provide Details of Xumo Streaming Venture