By
Paula ParisiJune 6, 2024
Rene Haas, CEO of UK chip designer Arm Holdings, thinks his company’s platform architecture could nab as much as 50 percent of the Windows PC market by 2030. That would essentially be a 400 percent leap from its current 11 percent share in a market dominated by Intel’s x86 design. Because Arm was developed for smartphones, it was driven by energy efficiency, an approach that is paying off in the era of power-hungry AI applications. Now the technology is being used for the first wave of Microsoft Copilot+ Windows laptops, and Arm has also set its sights on desktop PCs. Continue reading Arm CEO Says Company Aims to Capture Half of PC Market
By
Paula ParisiJune 5, 2024
Intel launched new Xeon 6 processors built for high-density AI work in data centers. Intel CEO Pat Gelsinger emphasized performance and power efficiency as he introduced the next-gen Xeon, and said that the Gaudi 3 chips for AI model training and deployment that were released two months ago are less expensive than comparable silicon from Intel rivals. “Intel is one of the only companies in the world innovating across the full spectrum of the AI market opportunity — from semiconductor manufacturing to PC, network, edge and data center systems,” Gelsinger said, embracing open standards during his keynote at Computex. Continue reading Intel’s Xeon 6 Coming to Data Centers and Lunar Lake to PCs
By
Paula ParisiMay 22, 2024
Microsoft is debuting a new category of Windows PCs optimized for artificial intelligence. Called Copilot+ PCs, the tech giant is initially introducing it on Surface devices and through OEMs Acer, Asus, Dell, HP, Lenovo and Samsung. Availability begins June 18, with pre-orders starting now at prices of $999 and up. Microsoft says the new architeccture powers “the fastest, most intelligent Windows PCs ever built,” with silicon capable of 40+ TOPS (trillion operations per second) as well as “all–day battery life and access to the most advanced AI models.” The company describes this new wave of PCs as “just the beginning.” Continue reading Microsoft Pivots Windows to AI OS, Launching Copilot+ PCs
By
Paula ParisiMay 15, 2024
Masayoshi Son, CEO of Japan’s SoftBank, wants to transform the tech conglomerate’s Arm subsidiary into an AI powerhouse, and he is investing $64 billion (10 trillion yen) to implement the plan, which includes turning the UK-based unit into an AI chip supplier. Son announced that by spring 2025 Arm is expected to have its first prototype, followed by mass production by contract suppliers and commercial sales in the fall. Arm designs but does not manufacture circuitry, supplying what it calls “chip architecture” to customers including Nvidia and Qualcomm. Continue reading SoftBank’s Arm Plans to Supply AI Chips, Open Data Centers
By
Paula ParisiOctober 26, 2023
Not content with dominating what is currently the hottest processor market in the world — chipsets for artificial intelligence — and leading among GPU suppliers, Nvidia is branching into CPUs. The 30-year-old company, whose market cap passed the $1 trillion mark in May, is said to be “quietly” developing chips to run Microsoft’s Windows OS, tapping into a global market that hovers at about 300 million PC sales per year, 70 percent of which use Windows, according to Statista. Nvidia is reportedly pursuing its plan via a licensing deal with Arm, whose tech powers 200 billion mobile processors shipped each year. Continue reading Nvidia to Pursue Mobile and PC Markets with Arm Processors
By
Paula ParisiOctober 16, 2023
The name ‘X’ may have received an icy welcome as a social media platform, but Qualcomm is snapping it up with a new line of PC chips called the Snapdragon X series. The “all-new naming architecture” describes a chip anchored by the Qualcomm Oryon CPU, which when combined with its neural processing unit (NPU) will deliver what the company says will be “next-level performance, AI, connectivity and battery life.” The move positions Qualcomm to take on Apple in the bid for AI super chips. Qualcomm acquired the Oryon tech with its 2021 acquisition of Nuvia, founded by former Apple engineers. Continue reading Qualcomm Teases Its Soon-to-Launch Snapdragon X Series
By
Paula ParisiOctober 12, 2023
Europe is moving forward in the supercomputer space, with two new exascale machines set to come online. Jupiter will be installed at the Jülich Supercomputing Centre in Munich, with assembly set to start as early as Q1 2024. Scotland will be home to the UK’s first exascale supercomputer, to be hosted at the University of Edinburgh, with installation commencing in 2025. An exascale supercomputer can run calculations at speeds of one exaflop (1,000 petaflops) or greater. On completion, these two new supercomputers will land in the top percent of the world’s high-performers. Continue reading Germany, UK to Host Europe’s First Exascale Supercomputers
By
Paula ParisiOctober 2, 2023
A new AI-first form factor could be coming to market as the result of a partnership between OpenAI CEO Sam Altman, former Apple design guru Jony Ive and SoftBank CEO Masayoshi Son. Altman and Ive are said to be developing — and SoftBank potentially funding — an AI device to succeed the smartphone. Since co-founding OpenAI in 2015, Altman has been vocal about the need for a new type of device, purpose-built to leverage the capabilities of artificial intelligence. Ive, meanwhile, has been looking for a second act since exiting Apple after leading design on the iPhone, iPod and MacBook Air. Continue reading Purpose-Built AI Device May Be Coming from Ive and Altman
By
Paula ParisiSeptember 27, 2023
Intel Innovation 2023 provided a springboard for the new Core Ultra generation of chips, known as “Meteor Lake,” which uses the new Intel 4 process and is also the first series to feature a dedicated AI coprocessor, shipping December 14. Intel confirmed its “five-nodes-in-four-years” process technology plan is on schedule. Intel CEO Pat Gelsinger’s keynote demos included “Pike Creek,” introduced as “the world’s first multi-chiplet package using Universal Chiplet Interconnect Express (UCIe) interconnects.” For all that, it was AI that took center stage at the 2-day event in San Jose. Continue reading Intel Touts AI and Debuts New Chip Tech at Innovation Event
By
Paula ParisiAugust 2, 2023
Launched two years ago, C2PA is an open-source Internet protocol that cryptographically encodes origin metadata into content. The protocol, a more secure form of watermarking, is being put forth as a way of disclosing when material has been created wholly or in part using artificial intelligence, something the White House has said it wants companies to do. Impending European Union regulations will also mandate that some tech platforms label images, audio, and video generated by artificial intelligence using “prominent markings.” More than 1,500 companies are involved with C2PA through the Content Authenticity Initiative, making it a viable solution. Continue reading Cryptographic C2PA Protocol Pursues Labeling of AI Content
By
Paula ParisiDecember 1, 2022
Amazon Web Services, a leading provider of cloud computing services, is rolling out its new ARM-based Graviton3E chips for high-performance workloads, including tasks like weather forecasting and gene sequencing. AWS customers can rent the high-performance computing (HPC) power to take advantage of “performance gains and cost savings” as a result of making its own chips, Amazon says. The move makes AWS something of a competitor to other top chipmakers, including Intel, AMD and Nvidia, who continue to be among Amazon’s major chip suppliers. Amazon says it will continue to offer HPC services that rely on third-party chips. Continue reading AWS Touts HPC with Launch of Graviton3E Chip at re:Invent
By
Paula ParisiOctober 14, 2022
Microsoft is launching a host of new Surface products in time for the holidays. The Surface Pro 9, Surface Laptop 5, and Surface Studio 2+ were among the debuts at the fall 2022 Microsoft event. The Surface Pro 9 comes to market October 25 with two models, one with Intel inside and the other powered by Microsoft’s own SQ3 chip, an always-connected 5G ARM processor customized by Qualcomm that features a new Neural Processing Unit and up to 19 hours of battery. The Intel variants start at $999 while the SQ3 options begin at $1,299. Continue reading Microsoft Rolls Out New Surface Products, Apple Integrations
By
Paula ParisiSeptember 19, 2022
Nvidia, Intel and ARM have published a draft specification for a common AI interchange format aimed at faster and more efficient system development. The proposed “8-bit floating point” standard, known as FP8, will potentially accelerate both training and operating the systems by reducing memory usage and optimizing interconnect bandwidth. The lower precision number format is a key factor in driving efficiency. Transformer networks, in particular, benefit from an 8-bit floating point precision, and having a common interchange format should facilitate interoperability advances for both hardware and software platforms. Continue reading Nvidia, Intel and ARM Publish New FP8 AI Interchange Format
By
Paula ParisiAugust 31, 2022
Microsoft’s new Azure Virtual Machines, featuring Ampere Altra ARM–based processors, will be generally available on September 1, debuting in 10 Azure regions and multiple availability zones worldwide. Microsoft says the VMs can also be included in Kubernetes clusters managed using Azure Kubernetes Service (AKS). Engineered to efficiently run scale-out, cloud-native workloads, Microsoft says that since the technology began previewing earlier this year hundreds of customers have tested the ARM-powered VMs “for web and application servers, open-source databases, microservices, Java and .NET applications, gaming, media servers and more.” Continue reading Microsoft Rolls Out Ampere-Powered ARM-Based Azure VMs
By
Paula ParisiJuly 12, 2022
The UK’s Competition and Markets Authority opened an antitrust investigation last week into Microsoft’s proposed Activision Blizzard takeover, analyzing whether the deal could harm competition “for example, through higher prices, lower quality, or reduced choice.” The inquiry was announced the same day the CMA said it is looking into Amazon’s use of data from third-party sellers. In January, Microsoft shared plans to purchase Activision Blizzard for $68.7 billion — a record-setting price for a tech acquisition — with a planned fiscal 2023 close. The CMA has set September 1 as the deadline for its initial decision. Continue reading UK Competition Authority Analyzes Microsoft-Activision Deal