Scent Messaging Tech Allows for Aromas to Be Shared Digitally

An increasing number of startups are looking to integrate scent into the world of digital messaging. Similar to how perfumed stationery would help spark memories, new technologies are bringing scents to books, video, clothing and more. Companies such as Scentee and Vapor Communications are already in the process of releasing products to create scent messaging. David Edwards, one of the three founders of Vapor, describes the goal of the product: “To be able to deliver scent like iPod delivers sound.” Continue reading Scent Messaging Tech Allows for Aromas to Be Shared Digitally

Instagram’s Audience Engagement is Triple That of Facebook

Social media shop Shareablee discovered that marketers are very active on Instagram, despite the fact that most cannot run ads on the photo- and video-sharing service yet. During the second quarter, Instagram had 56 percent more total actions than Facebook. While Instagram is four years old, and Facebook went live in 2004, it is not surprising that the brand activity is growing much faster on the mobile app. However, Instagram is also bringing in three times the engagement per post. Continue reading Instagram’s Audience Engagement is Triple That of Facebook

Instagram Quietly Unveils One-Tap Messaging App Called Bolt

Introduced by Facebook’s Instagram, Bolt is a one-tap messaging app for iOS and Android that is similar to the popular Taptalk app. Bolt is currently available in New Zealand, Singapore and South Africa, with plans to launch in additional regions soon. The app allows users to send an image or video that disappears once it is viewed. Unlike Snapchat and Facebook’s Slingshot, Bolt only allows users to send messages to one person at a time, rejecting mass messages. Continue reading Instagram Quietly Unveils One-Tap Messaging App Called Bolt

Federal Regulators Analyze the True Cost of Freemium Games

Federal regulators are beginning to look into video games that follow the freemium model to determine whether or not they mislead consumers about costs. The idea behind this model is that users can download the game for free, but they need to pay in order to get further within the game. By claiming that the game is free, vulnerable players, such as children, can get sucked in before paying more and more money without realizing the true cost. Continue reading Federal Regulators Analyze the True Cost of Freemium Games

Facebook Announces “Wedge” Computer Networking Switch

Facebook has unveiled its Wedge computer networking switch designed to work with commercial and open-source networking products. The switch will shift data rapidly through the largest data centers, while blending functions of a server within a network device. While the switch is currently designed to operate at 40 gigabits per second, it should soon upgrade to 100 gigabits per second. Networking companies may need to reconsider their strategies if faced with new mass networking solutions. Continue reading Facebook Announces “Wedge” Computer Networking Switch

Facebook Takes on Snapchat with Slingshot Messaging App

Facebook launched its new Slingshot messaging app for both iPhone and Android this week. The app has been described as similar to Snapchat, although it has one significant difference. In order to see what others have sent you, you need to send a photo or video in response. The free app is meant to feel more like a game that involves active engagement than a traditional social messaging tool, based on the inability of users to watch so-called “shots” passively. Continue reading Facebook Takes on Snapchat with Slingshot Messaging App

Dutch Startup Blendle Develops Yet Another iTunes for News

A Dutch startup named Blendle has built what it calls an iTunes for news, where instead of buying songs, customers can purchase stories from different newspapers, magazines and websites. The benefit is that, rather than subscribing to an entire publication, users can select specific content. Individual articles go for as little as 14 cents. Available for a month, the service now has 60,000 registered users, and this week signed its first English-speaking publisher, The Economist. Continue reading Dutch Startup Blendle Develops Yet Another iTunes for News

Fox Now Video App Offers Personalized Recommendations

The Fox Now video app allows users to watch recent episodes of Fox series the day after they air. In a new update to its version for Apple devices, Fox has added a feature that suggests shows to the user based on preferences and viewing history. The upgraded user interface, which is based on the iOS 7 design, intends to keep fans watching more video by providing useful recommendations. Fox Now also features expanded TV Everywhere access with more current and past programming. Continue reading Fox Now Video App Offers Personalized Recommendations

Google Tablet Prototype Touts Advanced Vision Capabilities

The team behind Google’s Project Tango research initiative has reportedly developed a tablet with advanced vision capabilities. The tablet is said to have a 7-inch screen, two back cameras, infrared depth sensors, and advanced software that can capture precise 3D images. Google expects to produce 4,000 prototype tablets beginning next month. Similar to its recent introduction of a smartphone with advanced vision capabilities, Google plans to initially offer the prototype to developers. Continue reading Google Tablet Prototype Touts Advanced Vision Capabilities

Second Screen: QVC Hopes Tablet App Will Help Drive Sales

In order to accommodate consumers’ increasing desire to shop on mobile devices, home shopping pioneer QVC plans to launch a new tablet app that will feature content related to its television broadcasts. According to Nielsen’s 2014 Digital Consumer Report, 84 percent of smartphone and tablet owners use their devices as second screens while watching television. Leveraging this trend, QVC’s app will accompany its TV programming in order to help drive sales.  Continue reading Second Screen: QVC Hopes Tablet App Will Help Drive Sales

Mortar Data Makes it Easier to Build Recommendation Engines

Mortar Data, a New York-based company known for building and hosting custom big data applications, recently announced the launch of a recommendation engine platform that allows anyone to build their own system, and use it with their own data, for free. Recommendation systems are becoming increasingly popular, and have become a gold mine for big companies such as Pandora and Netflix, which use the services to make recommendations based on customer history. Continue reading Mortar Data Makes it Easier to Build Recommendation Engines

NTT Docomo Plans Trials of New High-Bandwidth Network Tech

Japanese mobile giant NTT Docomo is currently planning new wireless trials that could increase the capacity of future mobile networks to 10 Gbps (1,000 times today’s LTE networks). The new radio technologies could become an important part of a future 5G standard. NTT Docomo is working with Alcatel-Lucent, Ericsson, Fujitsu, NEC, Nokia and Samsung to perform lab trials at Docomo’s research & development facility in Yokosuka, which is expected to be followed by outdoor trials in 2015. Continue reading NTT Docomo Plans Trials of New High-Bandwidth Network Tech

LG All-In-One Chromebase Computer to Hit Shelves This Month

LG announced that its new family friendly, all-in-one computer powered by Chrome OS will be available for $350. The “simple, fast and secure” Chromebase will take on the iMac-dominated all-in-one space when it begins shipping this month. Chromebase combines cloud computing, access to “tens of thousands of apps” via the Chrome Web Store, a widescreen 21.5-inch 1080p display, an Intel Celeron 2955U Haswell processor, 2GB of RAM and 16GB of storage. Continue reading LG All-In-One Chromebase Computer to Hit Shelves This Month

LinkedIn Has 300 Million Registered Users, Mobile Use on Rise

LinkedIn recently announced that it now has more than 300 million registered users, about two-thirds of which are based outside the United States. While the company has not specified how many of the 300 million are active monthly users, it reported 139 million monthly unique visitors and 48 million Slideshare visitors for the fourth quarter of 2013. During that same period, LinkedIn noted that 41 percent of its traffic came from mobile devices, a percentage it expects to continue increasing. Continue reading LinkedIn Has 300 Million Registered Users, Mobile Use on Rise

Plans For Future Google Contact Lenses Include Micro Camera

Google has invented a new camera component to integrate into its future Google Glass-related smart contact lenses. These sophisticated lenses will allow users to control a tiny camera using the owner’s blinking patterns. The embedded camera will be able to capture and process an image to perform local functions in the contact lenses or on a remote device. This new technology may also be able to provide on-the-spot facial recognition or help blind people see. Continue reading Plans For Future Google Contact Lenses Include Micro Camera

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