Phones and Tablets in the Enterprise: How iOS Is Winning at Mobile

By emeadows
August 29, 2012

Recent numbers indicate that smartphone sales have surpassed PC sales, “meaning that smartphones are rapidly becoming the most common device connected to the Internet,” according to Business Insider.
This is affecting habits both within and outside of the work environment.
Apple is winning at mobile enterprise because of the rising BYOD (“bring your own device”) culture in the workplace. According to Goog Technology, more than 72 percent of its clients had a BYOD program, offering “formal support for users to access corporate information on their personal devices,” notes the post.
The iOS platform is becoming increasingly popular in the workplace, reports Business Insider: “Between 65 percent and 74 percent of all new phone activations per quarter for the last year and a half have been with iPhones, according to Good Technology.”
That data is even more tilted in Apple’s favor when it comes to tablets. The iPad is the clear favorite, responsible for more than 90 percent of all tablet activations.
“Don’t count the competition out: IT departments are growing to accept Android, as they work through some of the complications — such as more device types and platform updates — presented by Android,” explains the post. “And Microsoft, of course, still has many strengths in the enterprise and an aggressive new product strategy to build on them.”

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