Integrated Apple TV Rumors: Jobs Biography Adds Fuel to the Fire

  • Steve Jobs had plans for a full-fledged, integrated Apple TV, The Washington Post learned after reviewing the authorized Jobs biography by Walter Isaacson.
  • “He very much wanted to do for television sets what he had done for computers, music players, and phones: make them simple and elegant,” wrote Isaacson in the book, available today.
  • “I’d like to create an integrated television set that is completely easy to use,” Jobs told the author. “It would be seamlessly synced with all of your devices and with iCloud. It will have the simplest user interface you could imagine. I finally cracked it.”
  • Rumors have persisted that Apple might launch a television by the end of next year. Details have not been available, but if it “offered users a la carte programming with integrated Web surfing and access to Apple’s iOS platform, it could upend longstanding industries in telecommunications and entertainment,” suggests The Washington Post.

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