The MoPix digital platform allows filmmakers and content creators to inexpensively distribute their projects as paid apps.
“Filmmakers choose from templates and customizable options to create a DVD-like experience that bridges video content with the interactivity, enhanced features, and extra content of an app,” according to the LAUNCH blog.
Filmmakers can target multiple devices including the iPad, iPhone, Kindle Fire and Android devices. The developers charge a one-time fee and a percentage of sales.
MoPix will demo the app at the LAUNCH PAD Tablet Conference this Friday in Mountain View, California.
A short story originally posted as a series of comments on social news site Reddit will become the basis for a Warner Bros. feature film.
“Rome, Sweet Rome” is an historical sci-fi tale written by James Erwin, a two-time “Jeopardy!” winner.
Erwin (as Prufrock451 on Reddit) was responding to another user who asked the community, “Could I destroy the entire Roman Empire during the reign of Augustus if I traveled back in time with a modern U.S. Marine infantry battalion or MEU?”
The posts Erwin subsequently composed as a short story became the top-rated comments on Reddit and “inspired fan-art, fiction spin-offs and even a mock-up movie trailer.”
Madhouse Entertainment caught wind of the RsR subreddit community and pitched the story to a Warner Bros. exec, who pushed to “move aggressively” to acquire the rights.
Apple co-founder Steve Wozniak likes the excitement of a new product release and tries to be first in line, despite the fact that Apple will ship him products.
He was #1 on line at the Apple store in Los Gatos, California and stayed up all night tweeting about it.
TechCrunch interviewed “Woz” (on iPhone video) as he discussed his enthusiasm for Siri: “This is the way I want all mobile devices to be in the future.”
“I’m so tired of pushing buttons, tapping things to get the right things done on a phone,” he added. “I just want to talk my thoughts to it.”
He also notes that he no longer wants to be sent somewhere that might have answers: “Google is known for search engines. I say search engines should be replaced by answer engines.”
Geek.com writer Will Shanklin believes Siri’s capabilities would be enormously expanded with access to third party apps. Currently, “Yelp and Wolfram Alpha appear to be the only ones in that elite group.”
Third party apps could enable users to play music among different streaming services, quickly use music ID, combine data from multiple services (“How about a combination of Netflix and IMDb data?”), get real-time navigation and a range of other convenient possibilities.
Siri access to Facebook could expedite posts, messages and notifications and quickly get information from friends’ profiles.
“As much as you might be blown away by Siri’s capabilities now, we will likely look back at this as ‘Siri 1.0’ five years from now,” writes Shanklin. “In much the same way that the first iPhone’s single-paged homescreen – with no third-party apps – looks primitive now, this introductory version of Siri will pale in comparison to where ‘she’ will be then.”
Last month saw a surprise boom in home entertainment as Blu-ray sales surged 156 percent over the previous year during the week of September 18.
Sales were also up 131 percent for the week prior and 60 percent the week before that.
The release of high-profile titles including “X-Men: First Class,” “Thor,” and “Star Wars” made significant sales, boosting overall numbers.
The $140 six-movie “Star Wars” collection was the biggest seller, possibly due to retailers such as Amazon and Walmart heavily discounting the set to as low as $80.
“Studios are starting to bring the crown jewels out of the vault for BD release,” said IHS video analyst Jan Saxton. “That, coupled with the first releases from a very strong summer box office, has the potential to turn the movie disc market around. Weak DVD sales have continually dragged the market down in 2011.”
“It might sound crazy, but I think there’s an argument that Facebook could become a leading enterprise software vendor for the webscale world if the social-networking kingpin is so inclined,” writes Derrick Harris for GigaOM.
“As we continue to consume web applications and cloud services and webscale data centers become more common,” he adds, “Facebook’s tools and expertise could be a cash cow.”
The article details a few examples of new tools and systems Facebook has integrated to manage its massive infrastructure.
“Facebook could stand to make a lot of money by consulting with customers on how to build their data centers and architect their applications, and then selling them the software tools to keep those apps up and running,” writes Harris, also noting there is no indication that Facebook will ever pursue selling webscale software.
Innovative Icelandic musician Bjork is combining technology and music with her release of the first ever “app-album.”
The collection features games, visualizations and songs that allow fans to interact with the music in a unique way.
“The main ‘Biophilia’ app is available for free,” reports CNN Tech. “Each sub-application, which contains a song and some sort of interactive game, costs 99 cents, or $9.99 for the whole album. A non-app version of the album also is available.”
“Apps and iPads are just tools — they have to be human and they have to have soul,” comments the singer.
Article includes podcast and transcript of CNN Radio interview with Bjork.
Check out this fascinating TED presentation on data visualization, crowd-sourced collaborative art projects, and the interface as a narrative device.
“We’re collecting and creating all kinds of data about how we’re living our lives and it’s enabling us to tell some amazing stories,” says digital artist Aaron Koblin. The TED description suggests, “his works brilliantly explore how modern technology can make us more human.”
Compelling tweet from the opening: “19th Century culture was defined by the Novel, 20th Century culture by Cinema — the culture of the 21st Century will be defined by the Interface.”
The second half ties in with interactive, collaborative music videos featuring Johnny Cash and Arcade Fire, earlier reported by ETCentric.
Google is expected to roll out its own music store in the next few weeks.
It will reportedly tie into the company’s Music Beta service that allows users to upload and store their music collections.
Music Beta was announced after launch of Amazon’s unlicensed service, Cloud Drive. Also worth noting: “Apple got licenses for iTunes Match, which will instantly link a user’s songs to Apple’s master collection.”
“Its earlier negotiations with music companies, for a so-called smart locker service — a Web storage system that lets people link their digital music collections to a vast central database — broke down over financial terms and the music companies’ complaints that Google was not doing enough to curb piracy,” reports The New York Times.
Oren Jacob, Pixar’s former CTO, talks about the company’s keys to their success: Honesty about the quality of their films, a willingness to address problems quickly, looking at the source of problems, storyboarding out the issues, and hiring people that fit the company culture.
The story behind the overhaul of “Toy Story 2” was presented regarding the importance to: “Be honest with yourself. When the work isn’t great, say so. Then get to work making something you can believe in.”
Fast Company also points out the company’s hiring philosophy: “When Pixar is evaluating potential hires they look for three traits: humor, the ability to tell a story, and an example of excellence.”
And one of the more interesting lessons (applicable to a range of businesses): “Sketching storyboards and acting out scripts are the currency of ideas at Pixar. Try a variety of different media to find what works best for you and your organization.”
After months of bidding, Hulu’s owners — News Corp., NBCUniversal, Disney and Providence Equity Partners — have decided to stop its sale.
“Since Hulu holds a unique and compelling strategic value to each of its owners, we have terminated the sale process and look forward to working together to continue mapping out its path to even greater success,” explained the partners in a short statement. “Our focus now rests solely on ensuring that our efforts as owners contribute in a meaningful way to the exciting future that lies ahead for Hulu.”
In a related TechCrunch post, it was suggested that media companies saw more value in retaining licensing fees than selling them.
Bidders were not willing to pay more for Hulu knowing that the costs for content rights would increase dramatically after the two year period being sold. (Google reportedly bid $4 billion, but wanted streaming rights for longer than the guaranteed “couple of years.”)
The Hollywood Reporter suggests that Google+ may be losing momentum in its foray into social networking, citing data analytics from Chitika recently published in The Next Web. Facebook and Twitter are currently maintaining dominance in the social space.
“Our monthly referrals from there are down 38 percent since their peak, while Facebook referrals are up 67 percent and Twitter referrals up 51 percent over the same period,” reports TNW.
After Google+ attracted 10 million users in less than a month, expectations rose. But according to Chitika, Google+’s initial spike in traffic was short lived, leveling off just four days after its launch.
As one Google engineer stated on his Google+ page, the social network is “a prime example of our complete failure to understand platforms” and “a knee-jerk reaction” to Facebook.
“Bottom line: Facebook is still the king of social networks and will be for the foreseeable future,” adds THR. “Plan your marketing campaigns accordingly.”
In a related post from Gizmodo, Google+ claims 40 million “users” — but the question remains regarding how many are actually using it: “‘Users’ here, being loosely defined, since Google+ is a relative ghost town of privately shared links about how Google+ is a ghost town.”
A new study from Nielsen shows that approximately 40 percent of tablet and smartphone owners use their devices on a daily basis while simultaneously viewing television. The figures jump to 70 percent for users who do the same several times a week.
Most of these viewers are primarily checking email, followed by surfing information and accessing social networks, suggesting strong potential for second-screen applications.
The study suggests users are accessing social networks more than websites with information related to the TV program. “Unfortunately, the study doesn’t break down if people are 1) participating or just listening to social conversations and 2) if the conversations are related to the TV program at hand,” reports Lost Remote. “But it’s probably safe to say that more viewers are more inclined to talk about (or listen to) conversations about a TV show than proactively look up expanded content about it.”
Successful second-screen apps should bring together “social conversations, expanded content and interactive (even synchronized) advertising,” suggests the article. “Compelling second-screen experiences, in theory, will move the needle more in the ‘related’ direction, making TV viewers more engaged overall.”
If consumers take to the new virtual personal assistant technology Siri, featured in Apple’s iPhone 4S, we may see significant change to other devices such as the TV remote control.
Norman Winarsky, VP of ventures at SRI (involved in the development of Siri), told MIT’s Technology Review that, “within a decade, virtual personal assistants would be ubiquitous, integrated into the fabric of many devices,” and that their value could hike into the 100 billion dollar level.
“Wouldn’t it be nice to finally do away with the remote control, a device that begins to look so clunky and antiquated in our era of iEverythings?” asks Technology Review. “Apple has not announced any plans to bring Siri to devices other than the iPhone 4S, but the idea doesn’t seem so farfetched. It’s quite possible that the next refresh of the Apple TV could use a speedier A5 dual-core chip, speculates Cult of Mac — which would give the device the processing power necessary to run Siri.”
According to the article, Siri offers much more than just voice recognition: “Siri is good at parsing the words you say, but more importantly, its impressive artificial intelligence is able to discern their meaning, and take appropriate actions… As smart TVs become a next battleground for Internet-connected devices, let’s hope our remote controls get smarter, too.”
Netflix returned from MIPCOM last week with several new foreign TV shows it hopes will draw interest from its 25 million subscribers.
Programs include Norwegian gangster drama “Lilyhammer” starring Steve Van Zandt, French/German co-production “Borgia,” and the British supernatural drama “Being Human.”
The slate of foreign programming will join the remake of BBC drama “House of Cards” as Netflix turns to original, first-run drama series.
“Netflix has already committed to a second season of both ‘Borgia’ and ‘Lilyhammer,’ suggesting its taste for original and foreign-made fare is no passing fancy,” according to The Hollywood Reporter. “The company is also in a bidding war with Showtime and Hulu for the rights for the relaunch of cult comedy series ‘Arrested Development.'”
Netflix chief content officer Ted Sarandos points out the strategy is in response to customer demand, since TV shows account for 50-60 percent of total viewing on Netflix.
“We’ve moved very aggressively into this space,” Sarandos said. “The growing audience for these 1 hour serialized dramas is typically on pay TV: Showtime, HBO or Starz, those ones who are least likely to want to sell their shows to me on our (second-run) season-after model. So we have to develop the muscle to create and distributing these shows ourselves.”
