Apple Announces iBooks 2: New Textbook Experience for the iPad

By Dennis Kuba
January 20, 2012

Apple posted a video of its education presentation held at the Guggenheim Museum in New York City yesterday.
Philip Schiller, Apple’s senior vice president of Worldwide Marketing, leads a discussion of Apple’s plan to reinvent textbooks.
The company shows its version of the digital textbook with iBooks 2 for iPad which features highly interactive animations, diagrams, photos, and videos designed for increased student engagement.
Houghton Mifflin Harcourt, McGraw-Hill and Pearson are creating iBooks for the iBookstore, most priced at $14.99 or less.
iBooks Author was also introduced, which lets anyone with a Mac create iBooks, and publish them to Apple’s iBookstore. It will be available as a free download from the Mac App Store.
Apple also announced a new iTunes U app that gives educators and students with their iPad, iPhone and iPod touch what they will need to teach or take courses. The iTunes U app is available today as a free download from the App Store.

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