Retailers, Big Tech Get Behind Live-Stream Shopping in U.S.

Live-stream shopping has been slow to take off in the U.S., but some feel the sector is at a tipping point. U.S. revenue from the format is projected to reach $20 billion this year and grow to $57 billion in 2025 says Coresight Research. However, that’s a drop in the bucket compared to the activity in Asia. McKinsey Digital says outlets like Alibaba can rack up more than $7 billion in 30 minutes. Estimates place the Asia-Pacific market at about $180 billion in live-streamed shopping for 2021. Now big players like Walmart, Target, YouTube and TikTok are getting serious about cracking open the U.S. market, too. Continue reading Retailers, Big Tech Get Behind Live-Stream Shopping in U.S.

Alibaba to Stream Popular Disney Movies, TV Shows in China

Alibaba Group’s entertainment unit has signed a new licensing deal with Disney that will make Disney’s movies and animated TV shows available in China via Alibaba’s streaming video service Youku and other distribution channels. In addition to more than 100 live-action and animated films, the agreement includes more than 1,000 episodes of Disney TV series, making Alibaba the largest distributor of Disney animated content in the region. The deal comes almost two years after the DisneyLife streaming video service ceased operating in China. Continue reading Alibaba to Stream Popular Disney Movies, TV Shows in China