Social Media Firms, Marketers Ink Deal to Limit Hate Speech

Facebook, YouTube and Twitter struck a deal with the World Federation of Advertisers to take steps to dampen hate speech and other harmful content on their platforms. In addition to establishing common definitions of such content, the platforms agreed to adopt coordinated reporting standards. Three months ago, many big advertisers boycotted Facebook in the wake of the death of George Floyd and subsequent protests. Facebook also revealed its Oversight Board will begin to hear cases as soon as mid-October. Continue reading Social Media Firms, Marketers Ink Deal to Limit Hate Speech

Google Chrome to Adopt New Coalition for Better Ads’ Rules

Beginning in August, Google Chrome will block the Internet’s most intrusive ads: long pre-roll video ads that can’t be skipped, mid-roll ads that appear part way through a video, and large display ads covering more than 20 percent of the screen. These ad types will be banned only on short-form videos under eight minutes. Google’s move follows new rules just set by the Coalition for Better Ads (CBA), whose other members include Facebook, the Interactive Advertising Bureau, and the World Federation of Advertisers. Continue reading Google Chrome to Adopt New Coalition for Better Ads’ Rules