Spotify, Apple Focus on New Ways to Experience, Create Music

Spotify is acquiring Soundwave and Cord Project, two small startups founded in the last few years and known for their design abilities. Soundwave is a social tool for finding, sharing, and talking about music, and Cord Project is an audio-first messaging app for Android, iOS, and the Apple Watch, with a tap-and-talk voice messaging system. Although Cord might seem to be a puzzling fit for Spotify, its founders Thomas Gayno and Jeff Baxter have launched other companies that focus around providing “an audio experience.” Continue reading Spotify, Apple Focus on New Ways to Experience, Create Music