Q1 Report: Netflix Leads SVOD, But Viewers Trying Others

The NPD Group has released its Q1 2013 figures for streaming video-on-demand and, not surprisingly, Netflix is still in the lead. However, more consumers are trying alternatives as Hulu Plus and Amazon Prime experienced gains. According to NPD’s VideoWatch VOD report, the number of viewers watching TV shows using SVOD services increased 34 percent, compared to Q1 2012. Netflix dominated at 90 percent, although 4 points lower than last year. Continue reading Q1 Report: Netflix Leads SVOD, But Viewers Trying Others