Rotten Tomatoes Brings Film & TV Debate Series to Facebook

“Rotten Tomatoes See It/Skip It” is a new show scheduled to debut on Facebook’s Watch video platform on November 1. New episodes will be available every Thursday for viewing via “Facebook’s Watch tab on mobile, desktop and connected-TV apps,” reports Variety. Film critic Jacqueline Coley and entertainment commentator Segun Oduolowu will host the series, debating topics about pop culture, movies and TV shows while fielding comments from Facebook users. Episodes will also feature new Tomatometer scores for movies and TV shows. Continue reading Rotten Tomatoes Brings Film & TV Debate Series to Facebook

Boomerang: Turner and Warner to Offer Streaming Animation

Time Warner properties Turner and Warner Bros. are planning the spring launch of a new subscription streaming service. Boomerang, which will run $5 per month or $40 per year, “will offer more than 5,000 animated titles from Hanna-Barbera, Looney Tunes and MGM,” notes The Hollywood Reporter. Franchises will “include Scooby-Doo, Tom & Jerry, The Jetsons and The Flintstones.” The streaming service will also serve as the exclusive outlet for new animated series and new episodes of iconic franchises. Boomerang will be powered by DramaFever tech, and “will be available online and on iOS and Android devices at launch,” explains THR. “It expects to add support for additional platforms, including set-top boxes, after the service starts running.” Continue reading Boomerang: Turner and Warner to Offer Streaming Animation

European Broadcasters Create Web Videos for Young Viewers

While U.S. networks primarily repost their broadcast television shows online, European broadcasters are taking a different approach by producing short-form Web series that are created specifically for mobile viewing. The new shows are a way for broadcasters to compete with the growing popularity of Netflix and Amazon, while creating a new revenue stream as mobile advertising sales are expected to surge 82 percent in the next two years. The ads for these shows are often targeted at younger audiences who are more likely to be watching on the go. Continue reading European Broadcasters Create Web Videos for Young Viewers

Digital Native Content Appeals to Brands, Creatives, Viewers

The real-time series “@SummerBreak” is the biggest hit on social media that you probably never heard of. The fact that largely unknown shows draw massive viewer numbers is one of the key characteristics of what many are now calling digital native content. Digital influencers and online celebrities have spawned profitable media empires and some of them have parlayed that to play a role in more traditional media. Many, however, are happy to stay in their online universe where viewers are family and the paychecks are hefty. Digital native content was the subject of a CES panel this week. Continue reading Digital Native Content Appeals to Brands, Creatives, Viewers

MTV to Simulcast Series Premiere on Facebook and YouTube

Viacom’s MTV is testing a new promotional approach by livestreaming its new true-crime docu-series, “Unlocking The Truth” on Facebook Live and YouTube at the same time the show debuts on cable TV this evening at 11:00 pm. Additionally, replays of the premiere will be made available on both platforms after the premiere airs. “But sorry, cord-cutters: Only the premiere of the eight-episode series will be available free without a pay-TV subscription,” notes Variety. The digital simulcast is “a different spin on the free sampling strategy TV networks have long used to gin up interest in a program.” Continue reading MTV to Simulcast Series Premiere on Facebook and YouTube

USA Gets Creative with Social Marketing of ‘Mr. Robot’ Return

The second season of the series “Mr. Robot” debuts this evening. But three days earlier, fans of the USA Network series who tuned into Facebook Live to watch a Q&A with the cast of the series, moderated by comedian Keegan-Michael Key, got a surprise showing. In a twist that emulates the show’s themes, fsociety, the show’s hacker organization, broke into the live Q&A to deliver a rant about the interview, followed by a sneak preview of the debut episode of Season 2. Then the full episode disappeared. Continue reading USA Gets Creative with Social Marketing of ‘Mr. Robot’ Return

Survey Shows Netflix Subscribers Want Ability to View Offline

Netflix indicated recently that it is considering offering its subscribers the ability to download content and watch it offline. But, in an era in which Wi-Fi and 4G are everywhere, the question is: Is it necessary? How many subscribers think they would actually download content? And, if so, when do subscribers think they would watch downloaded videos? Since its 2007 introduction, Netflix has streamed videos (and mailed physical DVDs), an unchanged paradigm that has served it and its subscribers well. Continue reading Survey Shows Netflix Subscribers Want Ability to View Offline

Netflix’s $5 Billion Budget Pushes Networks to Also Spend Big

FX Network chief executive John Landgraf says there’s too much TV, citing the 400+ scripted shows he estimates were made last year. But rather than slowing down on the new programs, media companies including Discovery, Viacom, Starz as well as Amazon and Hulu are all spending more. They’re competing for viewers in an increasingly fragmented market — and against Netflix, which has committed $5 billion this year for film/TV projects, and an estimated $11 billion over the next five years. Continue reading Netflix’s $5 Billion Budget Pushes Networks to Also Spend Big

Networks Cautious of Canceling Shows as TV Viewing Evolves

The television industry is experiencing an unusually long cancellation-free streak for its current season, as networks struggle to adapt to a changing landscape with more viewing alternatives than ever before. Network execs are being extra cautious not to drop a series that may have potential as consumers turn beyond the major broadcasters to cable, on demand, and online streaming alternatives. In addition, overall TV ratings are down and there are more shows than ever before (more than a record-setting 400 are expected by the end of the year across broadcast, cable and online services). Continue reading Networks Cautious of Canceling Shows as TV Viewing Evolves

ABC Developing Original Programming for Streaming Initiative

ABC is said to be exploring a new approach to streaming original content online. Rather than launching a standalone subscription service similar to CBS All Access or NBCUniversal’s upcoming comedy offering Seeso, the network is reportedly planning to introduce new series exclusively through its WatchABC app. In addition to offering expanded original programming on an alternative platform, the Disney-owned network could also use the model as a means of trying out new concepts and talent that could eventually make their way to broadcast television. Continue reading ABC Developing Original Programming for Streaming Initiative

Fan-Built Virtual Reality Starship Has Trekkies Wanting More

Sci-fi fans and others have tried before to recreate the Enterprise-D starship from “Star Trek: The Next Generation” in virtual reality. Although some of these VR experiences have been impressive, another one has just arrived on the scene that stands far above the rest, say some VR enthusiasts. The Enterprise Construction Project is spearheaded by a 3D artist identified only as Jason, whose obsession is to create a VR version of the entirety of the USS Enterprise NCC-1701-D and all its 42 decks. Continue reading Fan-Built Virtual Reality Starship Has Trekkies Wanting More

Apple Considers Move into Producing Original Video Content

Sources indicate that Apple has recently been meeting with Hollywood executives to discuss the possibility of the tech giant taking a more active role in the entertainment business by producing original programming. The group exploring the possibility reports to Eddy Cue, who handles content-related issues for Apple. According to one high-level exec who met with Apple, the goal is to launch development and production units by next year that would produce streaming content to take on Netflix and similar services. Continue reading Apple Considers Move into Producing Original Video Content

Young Hollywood Targeting Millennials with Apple TV Channel

Young Hollywood, a company best known for producing celebrity interviews, recently launched a new linear TV network available exclusively as an Apple TV channel. The programmed network will be scheduled and operated much like a traditional television network. Young Hollywood has partnered with Subway, and plans to run Subway-branded content prior to each program. The company believes a programmed network on Apple TV is the best way to address the viewership trends of younger audiences. Continue reading Young Hollywood Targeting Millennials with Apple TV Channel

Survey: Stigma Associated with TV Binge Viewing is Declining

Binge-watching television shows is becoming a less shameful activity, according to a March survey of TiVo users. While 53 percent of respondents in 2013 characterized the activity in a negative light, only 30 percent of recent respondents felt the same. “People who are binge-viewing are feeling better about themselves,” said Jonathan Steuer, chief research officer for TiVo. Interestingly, 92 percent of respondents indicated that they have engaged in binge-viewing at some point, and 32 percent said they often wait to watch an entire season at once. Continue reading Survey: Stigma Associated with TV Binge Viewing is Declining

Amazon Prime Instant Video Intros HDR Support for New Series

Amazon announced that it is introducing limited support for high dynamic range content on its Amazon Instant Video service. The HDR support will initially launch for Amazon Prime members in the U.S. with the full original series “Mozart in the Jungle” and the pilot episode of the original “Red Oaks.” Netflix announced earlier that it also plans to support HDR video this year, starting with its original series “Marco Polo.” However, most consumers have yet to purchase televisions that support HDR, so it may take a while for the technology to gain mainstream adoption. Continue reading Amazon Prime Instant Video Intros HDR Support for New Series

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