Game Changer: Netflix Film to Debut on Big and Small Screens

Netflix’s first feature film “Beasts of No Nation,” debuts at the 72nd Venice Film Festival, to be followed by showings at the Telluride and Toronto festivals. The movie, about a young boy recruited to fight a civil war in an African nation, was directed by Cary Fukunaga (“True Detective”) and acquired by Netflix for $12 million. The movie will open on October 16 on Netflix and 29 independent screens via distributor Bleecker Street. Netflix also plans a comprehensive ad campaign and awards season push. Continue reading Game Changer: Netflix Film to Debut on Big and Small Screens

Crowdsourcing: FilmFunds Wants You to Greenlight Film and TV Projects

  • FilmFunds, a new venture launching this week at the Toronto International Film Festival, will use a crowdsourcing approach to help determine whether a film or TV show would draw an audience.
  • FilmFunds’ test group of some 60 million moviegoers will review synopses, trailers, artwork and other marketing materials and vote whether to “Like” a project. The results can help put a project into production and get it completed, distributed and marketed.
  • According to Variety: “Site divides projects into three categories — materials of projects members can help put into production, completed projects member votes can help get finished or distributed, and a marketing portal where studio pics can gain support and members can recruit friends and pre-sell tickets through websites like Fandango.”
  • A FilmFunds mobile app provides more information after a user takes a snapshot of a poster, trailer or film title.
  • The article also references Emotional ID, which “translates real-time facial reactions and emotions during test previews into measurable results.”
  • The FilmFunds site allows users to enter as a Filmmaker (“Get your projects seen and potentially produced”) or a Fan (“Promote projects and interact with filmmakers”).
  • According to the site: “FilmFunds enables you to choose what you want to see and then we get it made. Our connections in the industry finalize deals but your vote is the catalyst. The more you participate the bigger the rewards. A few ‘suits’ used to call all the shots. FilmFunds puts YOU in charge. We’re just here to help!”